Who's Got Earworms?
"...a portion of a song or other music that repeats compulsively within one's mind"
I sometimes wake up with a tune in my head that I just can't shake off for the day! Usually with no obvious reason.
Sometimes the source is obvious such as when the old "Box Tops" song "Neon Rainbow" was used in some UK TV ads. For months and months it would only go away when it was replaced with something else. But often it's a tune or riff that comes from deep in the memory.
Sometimes though it can be something really "naff" like an anonymous advert jingle. Worse still, a tune I really hate!
It's interesting that there's a scientific study being carried out in the UK. to find the causes of random Earworms as advertisers are apparently very interested in the subject which is worrying! It seems they're trying to find out what type of tune or riff sticks in the mind.
What are your Earworms?
Ray
Patricia Brucoli
Plug-In Profit Site Helpdesk