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Recently I emailed a business owner in response to questions he had about how to improve his site. I didn't even focus on its appearance, which was pretty standard-looking for a corporate site. Instead, I pointed out simple tweaks that could improve its performance. I said that sometimes ugly sites, implementing certain features, will get a better response than slick and beautiful ones. He emailed me back, praising me for my "honesty" and asking if his site was ugly. That wasn't what I meant! Whoops. I was just trying to drive home the concept that sometimes features are more important than beauty for achieving results. This is the kind of thing I try to avoid since it might have been his favorite niece, his wife, or someone close, who designed it and I am not into trashing people's creative efforts especially in businesses in which they have more expertise than I do (fashion in this case, about which I know squat). Now, how to deal with this delicate situation...
  • Profile picture of the author thunderbird
    Wow, reading my post now, I think -- borrring, lol.

    BTW, thank you, Ken, for your thoughtful answer that disappeared.
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    • Profile picture of the author Bill Farnham
      Originally Posted by thunderbird View Post

      Wow, reading my post now, I think -- borrring, lol.
      TB, the number one way to add excitment to any post...

      Hit the 'return/enter key' every now and then.
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      • Profile picture of the author thunderbird
        Originally Posted by Bill Farnham View Post

        TB, the number one way to add excitment to any post...

        Hit the 'return/enter key' every now and then.
        Yeah, I'm not sure what's up with me lately, lol. I better stop turning this forum into my personal blog
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  • Profile picture of the author sbucciarel
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    I had a design client for a website once and gave them recommendations for design improvements. The site was a real mess. Very amateurish and it was a corporate site. I told him as politely as I could that it was a mess and would give a very poor first impression of the company. He was the company's head. As it turned out, he created the site. He was not amused with my assessment. I didn't redesign his site. lol.
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    • Profile picture of the author waterotter
      Originally Posted by sbucciarel View Post

      I had a design client for a website once and gave them recommendations for design improvements. The site was a real mess. Very amateurish and it was a corporate site. I told him as politely as I could that it was a mess and would give a very poor first impression of the company. He was the company's head. As it turned out, he created the site. He was not amused with my assessment. I didn't redesign his site. lol.
      This is where we need the LMAO button! Thanks for a good laugh.
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