Advertising gone bad? (What were they thinking?)
I was just reading a news story at the Daily Express website and came across an ad that seemed to be completely out of place.
(I added the red underlining beneath the ad text)
For those that can't quite read the small type, it's basically a story about planes blowing up, and the ad is about winning an airline flight!
My guess is that an editor never looks at the ads within a story and that they are inserted automatically, but it still looks bad in my opinion.
It also made me wonder about the ads all of us put out there. We may be able to write the ad, byt we can't always control the context when those ads are placed on a third party site.
All the best,
Michael
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