IM quotes anyone?

Very clever! I like it.

John Reese:

"Always do more than what is expected of you"
"Stop dreaming and start doing"
"Don't let learning delay activity"
"Multiple ideas can be the kiss of death"
"Make just one dollar first"

"Just go do this stuff!" Don Crowther

I really like that one. Might as well think big.

Here are some quotes I have used in my early days, and they are just as effective today from such giants in marketing like Armand Morin, Marlon Sanders, Bill Myers, Yanik Silver, Jim Edwards, Perry Marshall, Carl Herold, Stephen Pierce, Brad Callen, Joe Vitale, etc. I'm not sure who was first to quote these, but they are timeless.


"People buy what they want, not what they need."

"Create solutions to problems."

"You want to make your customers say, 'I like it. I love
it. I want some more of it.'"

"Don't procrastinate. Start now taking small steps.
Test and learn."

"Offer interesting, original products with high
'perceived' values."

"Five easy steps to successful internet marketing:
[1] Target your market.
[2] Drive them to your website.
[3] Convert them to sales.
[4] Build the relationship.
[5] Sell to them again and again."

"Don't forget to advertise 'offline' to sell products
'online'. Niche market magazines offer great
possibilities."

"Look for what's working and duplicate it."

"Nothing happens until something moves."

"Always focus on the customer's WIIFM - What's In It
For Me?"

"If you want to succeed, you must surround yourself
with positive, like minded people. Don't let anyone
bring you down or tell you it can't be done. It can and
you're going to do it"

"An efficient person gets jobs done right. An effective
person gets the right jobs done right."

"Don't forget how powerful personal contact is. Get
your customers phone number as well as their name
and email address. Call them to tell them of your next
product or special offer. This results in big sales
increases."

"Always know your target market before you begin to
promote any product or service."

"Always over deliver to your customers."

"If people can measure the effect of your knowledge
by how much money they are going to make with it -
you will sell more."

"It's not who you know, it's who knows you!"

"It's in your moments of decision that your destiny is
shaped. So decide wisely"

"Before you sell any product, you must know the
'conversation' going on in people's minds."

"Develop a system. People don't want to learn things,
they want to have a simple to follow system."

"There is no way for a business to grow and succeed
without testing and tracking."

"Keep it simple and short. Remember what your 'butt'
can't endure, the 'brain' can't absorb."

"Ask your customers what they most want to learn
about. The answers they give can be the agenda for
your next conference - guaranteed to be very
popular."

"Always keep a pen and notebook handy for sudden
great ideas and moments of inspiration."

"90% of what you learn today will be gone from your
memory in one week's time. Remember to always keep
notes."

"Don't procrastinate. Take action NOW!"

"Five most important 'wealth' characteristics: [1]
Burning desire to succeed [2] Having specialised
knowledge [3] Clear, defined goals [4] Being decisive
[5] Networking."

"If you don't know how to do something, find
someone who does and use them."

"Your brain is your greatest tool. Be creative!"
"The solution to every problem is a potential product."

"The smaller your market niche, the more you can
charge for your product."

"People buy cures, not preventions."

"People are, on the whole, quite lazy and short on
time. Provide them with easy-to-use products which
helps them get things done quicker."

"People will pay for something that could get for free if
it is more convenient and easier to use."

"Most people don't have the time or the inclination to
trawl through the internet finding a solution to their
problem. They will pay through the nose for relevant
information that is easy-to-use and professionally
presented."

"You must totally believe in your product. If you don't,
no one else will."

"Create trust with your customers and get them to
relate to you. Connect with them. Would you rather
buy from a friend or a stranger?"

"Always try and think like the customer. View your
sales pitch and product from their point of view."

"Working long, hard hours is not the secret to
success. Being effective with your time is."

"Choose a product subject which you have a real
passion for. Don't do it to just make money"


"Always be on the look out for a hungry crowd."

"Find your market first and then create the product."

"Have solid, specific goals you can describe in detail.
'I want loads of money' is not enough."

"Turnover is for vanity. Profit is for sanity."
"Keep it simple, stupid!"

"Never underestimate repeat business, as the real
money is in your customer list."

"Fix people's problems and you'll do well."
"You don't have to be the best to succeed, just better
than most."

"Listen to questions and problems. They can be your
next project."

"If you ever get frustrated or annoyed with a service or
a product, then create a solution. You can be sure
someone else will need it as well."

"Target niche markets, not mass markets."

"Your marketing message is not nearly as important
as the relationship you build with your market."

"Identify your customer's needs and keep providing
solutions."

"Never be afraid to fail. You'll always learn from it."

"Only create products that the market has a real
appetite for."

"You must always have direction. Always ask yourself,
'Why am I doing this and what is its purpose?'"

"Nurture and cultivate your customer list. Then you
can reap the harvest."
"Never stop selling to your customer list."

"Innovation always beats imitation."

"People buy more from people they trust."

"Be honest, fair, humble, funny and genuine with your
customers for top results."

"Always offer case studies, earnings proof and
testimonials."

"Look for hobbies that cost a lot of money to do. You
are almost guaranteed a potential customer base with
high disposable income."

"Give customers a free copy of your product or a
discount in return for good testimonials."

"Funnel your customers. Building them up to
purchase high-value back-end products."

"Always do a 'double' opt-in. Send a second email,
confirming they want to join. It makes your list much
more responsive."

"Huge gains are made by small improvements.
Increase your mailing response from 1% to 2% and
you will double you profits."

"Don't be blinded by your product. If it isn't working,
get rid of it and try something new."

"Learn to climb the hill first before you tackle any
mountains."

"Keep selling premium products and related items to
your customer list."

"Brain-dead simplicity always wins over complicated
and clever."

"Lead your customers by the hand and take them
through the sales process."

"Take your customer by the hand and do the thinking
for them."

"If you entertain your customer too much, you will
distract them from their primary purpose - buying
your product."

"Tell your customers what to think, what to say and
what to do."

"Customers are not generally pro-active. You must tell
them what to do, when to do it and how to do it."

"Write a 'soap opera' email. Leave the reader hanging
with a cliff hanger and make them want to follow up."

"You got to generate curiosity, but you must also
deliver. Never string your customer along."

"Give your customers a reason and an excuse to buy
your product or service."

"When is the best time to close a deal? All the time."