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''no refund allowed''

by pickthat apple
5 replies
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What would be the effects on the sales, not to allow refunds [unless faulty product or ''spammy'' product]?
Is it considered ''heartless behaviour''?
  • Profile picture of the author Bill Farnham
    It depends, if your product is making promises regarding income guarantees it's one thing, if it's a software or a graphics package, as examples, that do or are what they say in the sales letter it's another.

    Once something is downloaded on to a computer it can't be returned. It's not like a physical product that can be returned.

    Overall my guess is that your sales will suffer to a degree. Is it ''heartless behaviour''?

    Probably no more or less than the action of buying something and than asking for a refund "just because".
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    • Profile picture of the author Kay King
      When I've had a WSO selling PLR - I have a no refund policy. I describe the product - you know the niches - you know if you want it or not.

      Didn't seem to hurt sales at all...and kept the trolls out.

      I think it totally depends on what you are selling and where you are selling it.
      Heartless has nothing to do with it. If someone doesn't like a "no refund" policy, they don't have to buy your product.

      That said - if you are offering a product similar to other products and you are the only one not offering a refund - yes, it could hurt sales.

      kay
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  • Profile picture of the author John Durham
    Originally Posted by pickthat Apple View Post

    What would be the effects on the sales, not to allow refunds [unless faulty product or ''spammy'' product]?
    Is it considered ''heartless behaviour''?
    I simply "forgot" to put a refund policy on my latest wso...and its selling at a normal pace. No one has mentioned it...or seems to have noticed. So I just decided not to have one, hasnt affected ad effectiveness at all.

    Im almost beginning to think that anyone who considers a refund policy that heavily in their buying decision has half a mind beforehand that they might do it anyway, and since that type is only an extremely small percentage, usually "serial ones"..., who needs a refund policy?

    This was a rather enlightening accident actually.
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    • Profile picture of the author Steve Peters Benn
      I did a test once, with a rather impressive guarantee seal. It lowered conversions.
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      • Profile picture of the author Tashi Mortier
        I'd also say that it depends on the product. I wouldn't buy any software that doesn't allow for a refund because it may just not run for some reason.

        But there are good examples where it is perfectly acceptable that there is no refund possible. As already stated in this thread PLR articles is a good one. Somebody could ask for a refund and use your articles in a spun version behind your back.

        A good rule of thumb could be something like: If you can make sure the product works for the customer and is exactly as described in the sales letter / description you can leave a refund option out.

        (If the sales letter or description lies it is a scam anyways. But as I said software sometimes doesn't work and it is only because of some strange nearly irreproducible error.)

        And I can't come up with any reason for why this should be "heartless behavior" you aren't forcing the customer to buy your product. As long as you don't try to scam him it is your right not to allow him to return the product.
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