Clients, here is my discliamer - love or hate the idea?
I want to ask you webmasters and webmistresses, who might be considering outsourcing various types of VA work, a question:
If you wanted to hire someone for a VA service such as ongoing SEO, how would you feel if they handed you a "understanding what SEO can do for you" and "disclaimer" documents.
Before anyone screams, I've no doubt that MOST OF YOU HERE may already understand SEO. But believe me, many webmasters outside of WF do not. In fact, they can have a very unrealistic understanding of what SEO actually is. Don't even get me started on what they think IM is.
Needless to say, even a somewhat informed webmaster who is suddenly considering SEO as an option, may not realize they have already done several things that HAMPER getting traffic to the site. And anyone they hire to do on-site SEO may not be given access to areas on the site that would alert them to the established problems.
I'm considering ways to protect my reputation, as well as thinking up new ways to support my clients. Comments? Advice?
Just when you think you've got it all figured out, someone changes the rules.