What Does The Word "Sherpa" Means For You?

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I ask this because I am planning to enter a new niche and like the sound of the word "Sherpa" for it. It's very brandable and the two word domain is available (i.e. mainkeywordsherpas.com)

To me it is like the guys who help and guide others. Do you agree with me? Does it sound the same for you?

Thanks for your help
  • Sherpa is Tibetan for 'guide' as far as I know...it has always had that connotation - they were the experienced mountaineering guides in the Himalayas...
    (unless you're talking about jackets )

    1. a member of a people of Tibetan stock living in the Nepalese Himalayas, who often serve as porters on mountain-climbing expeditions.

    2. ( sometimes lowercase ) an expert chosen by a chief executive to assist in preparations for a summit meeting.
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  • Profile picture of the author LarryC
    I always thought it meant guide. However, apparently it has several other meanings as well. This article doesn't even mention the common usage of the word:

    Sherpa - Wikipedia, the free encyclopedia

    I still think most people think of it the way you're using it. Another concern, however, might be that not everyone is familiar with the word at all.
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  • Profile picture of the author Kurt
    Sherpa - Sounds like someone wants to use a word like guru, but doesn't want to use guru.
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    • Profile picture of the author Alex Barboza
      Originally Posted by Kurt View Post

      Sherpa - Sounds like someone wants to use a word like guru, but doesn't want to use guru.
      Does it really sound like that? :confused: That's something I would like to avoid
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  • Profile picture of the author Mark Andrews
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    LDV Sherpa - a van made in the United Kingdom with a 1.9 Peugeot diesel engine.

    Often used by the Post Office, beaten to death and drives like an old tin can.

    I should know, I used to own two of them although the mpg is excellent at 48mpg on a run.


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    • Profile picture of the author antovn
      [DELETED]
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      • Profile picture of the author Dan Curtis
        When I hear "Sherpa" I think of Tenzing Norgay.

        Tenzing Norgay and Sir Edmund Hillary were the first two to ascend Mount Everest. It was May 29, 1953. Hillary could never have made it to the top without the help of Sherpa Tenzing.

        This was just before I was born, but when I was young people still spoke about this event. Sherpa Tenzing at that time was one of the most famous people on the planet.

        As far as your use of the word, most people will have no idea of the meaning of the word, but for those that do it will probably be understood to mean "guide."
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  • Profile picture of the author Alexa Smith
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    To me (and I would think to most people in Britain, anyway) the word "Sherpa" simply denotes someone's ethnic background.

    It's true that some Sherpas were/are working as tour-guides in Nepal, and doubtless many people will have heard of Tenzing Norgay, who was - famously - of Sherpa origin, but that's not what people think here think of the word as meaning, or signifying. And I can't imagine what it might have to do with "gurus".
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    • Profile picture of the author Frank Donovan
      Aren't sherpas what you'd find in a store in France?
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    • Profile picture of the author Kurt
      Originally Posted by Alexa Smith View Post

      To me (and I would think to most people in Britain, anyway) the word "Sherpa" simply denotes someone's ethnic background.

      It's true that some Sherpas were/are working as tour-guides in Nepal, and doubtless many people will have heard of Tenzing Norgay, who was - famously - of Sherpa origin, but that's not what people think here think of the word as meaning, or signifying. And I can't imagine what it might have to do with "gurus".
      Since you can't imagine, I'll try to help you out... :rolleyes:

      Sherpas are considered guides. Gurus are also considered guides, in a spiritual sense. Both portray some "higher understanding". But more relevant, both words have been over-used in online marketing for quite a while and in the context of IM is where the usage of the words tend to blur.

      The site The Marketing Sherpa has been around forever, and is a great site with some excellent marketing related content and case studies:
      Marketing Research: Articles, Reports and Case Studies | MarketingSherpa
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      • Profile picture of the author Brandon Tanner
        I love adventure documentaries, and have a handful of videos @ Mt Everest... so I am familiar with the term. But I have to admit that I had never heard of the word prior to watching my first Everest video.

        So I think the term might be lost on a lot of people who are not also into that sort of thing (at least in the Western world). That's not necessarily a bad thing though, as curiosity in and of itself can be a good tool for branding... especially if the site gets popular enough!
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      • Profile picture of the author Alexa Smith
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        Originally Posted by Kurt View Post

        Since you can't imagine, I'll try to help you out... :rolleyes:
        Thanks for your explanation, Kurt, and your ever-impressive tact and diplomacy in offering it. I suspect it's just a "cultural/geographical difference": the word seems not to have that meaning, over here - I've seen/heard it used only in the way referred to in Wikipedia. It's a "funny old language", English: sometimes all the rest of the English-speaking world attributes to a word an entirely different meaning from the one understood in the US (or vice-versa).
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        • Profile picture of the author tagiscom
          First thing that comes to mind is someone who moves goats around!

          Certainly something l have zero interest in, best to test your niche to make sure it has the numbers!

          As the "chicken coops" niche has shown it can still be a profitable niche?

          Shane
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          • Profile picture of the author Alex Barboza
            Originally Posted by tagiscom View Post

            First thing that comes to mind is someone who moves goats around!

            Lol! I won't move any goats in my website
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  • Profile picture of the author rain21
    it sounds like serpents, snakes to me. Also sounds like Shepard
    by the way good choice.
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  • Profile picture of the author SteveJohnson
    A 325cc Bultaco Sherpa T motorcycle, my first-ever trials bike.
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  • Profile picture of the author Dennis Gaskill
    When my dad would ask me if I'd do something for him, I'd usually reply, "Well sherpa, I can do that for you." :rolleyes:
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    Just when you think you've got it all figured out, someone changes the rules.

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    • Profile picture of the author SteveJohnson
      Originally Posted by Dennis Gaskill View Post

      When my dad would ask me if I'd do something for him, I'd usually reply, "Well sherpa, I can do that for you." :rolleyes:
      I'll have to admit, that one took me a minute , not being the sharpest saw in the shed...
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      The 2nd Amendment, 1789 - The Original Homeland Security.

      Gun control means never having to say, "I missed you."

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      • Profile picture of the author Dennis Gaskill
        Originally Posted by SteveJohnson View Post

        I'll have to admit, that one took me a minute , not being the sharpest saw in the shed...
        You're plenty sharp, Steve. I've just been cursed with a strange sense of humor.
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        Just when you think you've got it all figured out, someone changes the rules.

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