Launching a Marketing Company from the ground up

42 replies
Hi guys, long time lurker here

I'm a Graphic and Web Design guy whom has launched a Marketing Business a few weeks ago. Naturally I expect things to go slow as its just me doing the Web/Social Media Development and my employee doing SEO.

We haven't gotten any clients yet, not because we don't think we're capable of doing it, we just don't have any experience in the sales aspect of the business

I have been doing research on the topic trying to put the pieces together on how to win clients - provide diagnostics, empathy, discussing a plan and so forth

I'm I missing anything? We want to really start hitting the emails and phone calling as soon as tomorrow morning, I've only been thinking about growing this business and nothing else because its a passion of mine

anyways I'll keep everyone on the progress and results on this thread but any pointers are highly appreciated
#company #ground #launching #marketing
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  • Profile picture of the author benbro
    Hi there, feel your pain mate. I'm gonna do something I rarely do and break my own protocol by recommending a product (a WSO, no less).

    So...not long ago I came across something that caught my interest. To be honest, I couldn't say what made me pick it up because for the last few years writing has been my specialty and I've been thoroughly delighted with the switch.

    However, after reading the sales letter...getting the product and going through the whole thing; which if I recall was 5 separate pdfs - I was thoroughly impressed.

    And since I'm one of those guys who believes everything happens for a reason, seeing your question prompted me to mention it to you. Because based upon your question, my guess is that you could benefit from it.

    I believe the author's name is Nathan but his WF handle is Iamnameless. Not sure if it's still open but if it has not been closed, it might be worth checking out.

    If you're interested in taking a look, the headline is "Ultimate Blueprint To Starting Your Own Web Agency".

    Hope that helps...God speed, my friend.
    Signature

    "Everything you can imagine is real." – Pablo Picasso

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  • Profile picture of the author Skystar
    .
    A web designer did a site for me and did such a good job I posted this on Craigslist:

    "Hi, I recently had a web designer do a web site for me. He did such a great job I want to
    recommend him. He's smart, experienced, responsive and easy going - very nice to work with.
    Also, very competitive cost-wise. I better not just post his email address, but email me
    at xxxx@gmail.com and I'll be glad to pass along his contact information."

    I received about 5 emails and I passed along the web designer's email address.
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  • Profile picture of the author iAmNameLess
    Originally Posted by KloudStrife View Post

    Hi guys, long time lurker here

    I'm a Graphic and Web Design guy whom has launched a Marketing Business a few weeks ago. Naturally I expect things to go slow as its just me doing the Web/Social Media Development and my employee doing SEO.

    We haven't gotten any clients yet, not because we don't think we're capable of doing it, we just don't have any experience in the sales aspect of the business

    I have been doing research on the topic trying to put the pieces together on how to win clients - provide diagnostics, empathy, discussing a plan and so forth

    I'm I missing anything? We want to really start hitting the emails and phone calling as soon as tomorrow morning, I've only been thinking about growing this business and nothing else because its a passion of mine

    anyways I'll keep everyone on the progress and results on this thread but any pointers are highly appreciated
    There's no better experience than your own. People can always tell you what to do and give you some pointers but you're never going to be fully prepared for what business throws at you.

    You need action, and you need to be able to execute a strategy. If you don't have a strategy and you're just sitting there blindly taking action you're not going to be very successful.

    I think the first thing you need to do is figure out what your strengths are and build on that.

    Do you have money to spend in order to get clients or are you going to be using more time consuming, free methods until you have the cash flow?

    What's with having an employee before you even have a proof of concept? Don't kill yourself before you even have a chance to get started.
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    • Profile picture of the author KloudStrife
      Originally Posted by iAmNameLess View Post

      There's no better experience than your own. People can always tell you what to do and give you some pointers but you're never going to be fully prepared for what business throws at you.
      Your right. No one should enter this business and expect to hire "professionals" and expect consistent results from strictly outsourcing the work and sitting back in your chair. Thats a recipe for disaster and the true nature of a lazy "get rich quick" mindset.

      I went to school for digital media, I read and study books on marketing, business, seo, ect.

      I've been building websites since 2003...I started when I was 14 and would rather stay at home on the weekends while all the cool kids were at parties. But I lost interest due to a series of events and bad influences (I know, my bad right)

      But hear me out....understand me what I say that I'm not doing this for money. I'm doing this because I literally dream about it day and night for as long as I can remember.

      Now we've won our first client and we're currently giving her a full out branding. I have no idea what the results will be, hence the reason she is a guinea pig for testing out our abilities we can actually deliver the goods....we're working our butts off to bring her more clients and re-invent her image....from the ground up. I'm confident we will deliver. If we make mistakes we'll learn and get better next time, not stop. we're too deep now.


      Originally Posted by iAmNameLess View Post

      You need action, and you need to be able to execute a strategy. If you don't have a strategy and you're just sitting there blindly taking action you're not going to be very successful.
      I'm taking action. Every single day

      I'm taking action right now as I type this, talking to my client about to show her the work I just spent a day on.

      We did a diagnostic and treat her like gold.....I want to treat all my clients like gold and deliver real results

      The last marketing company ripped her off $3000 and outsourced a web designer to build her a site that looks like 2008

      We're going to build her a custom proof site, overlooked by myself and make sure it can convert real results and bring her real customers. I'm serious about keeping my word to my first client, and future clients to come


      Originally Posted by iAmNameLess View Post

      I think the first thing you need to do is figure out what your strengths are and build on that.
      I am, every day I'm getting better with graphic design. although I'm decent with web design, I'm no prodigy coder, my seo skills need work but thats what my SEO guy is for. Eventually I want to be able to train people to do SEO that know nothing about SEO.

      Originally Posted by iAmNameLess View Post

      Do you have money to spend in order to get clients or are you going to be using more time consuming, free methods until you have the cash flow?
      No, and thats a good thing
      Bill Gates started from his garage with nothing but knowledge of what he knew (like you said)

      Mark zuckerberg wasn't even good with coding, just a great at knowing how to get people to work for him and teach him the basics ---

      Mark Zuckerberg Is Not Actually A Coding Genius - Business Insider

      I bet you he didn't even have a few $1000 stored to start his business....probably had a few $100 at best.

      All the greatest entrepreneurs started from scratch and only have 1 or 2 others working for them

      maybe your speaking from your own personal experience and your thinking its the template for all marketers? Not at all dude. Its time consuming but I'm utilizing my skills to the fullest to make up for the lack of "help"


      Originally Posted by iAmNameLess View Post

      what's with having an employee before you even have a proof of concept? Don't kill yourself before you even have a chance to get started.
      We're employee's together. Eventually I'll work my way to COO after building each position the way I want it. He's just helping me with my weak points....

      You know, for a guy commenting on my strategies it sounds an awful lot like your stealth doubting me rather then giving me constructive criticism eh?

      That alright, Maybe its my bad for not elaborating enough detail in the OP.
      I'm confident with what I'm doing, and I'll post the results be it success or failure.
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      • Profile picture of the author shadow92
        *Awaits biblical response ^
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      • Profile picture of the author iAmNameLess
        Originally Posted by KloudStrife View Post


        No, and thats a good thing

        maybe your speaking from your own personal experience and your thinking its the template for all marketers? Not at all dude. Its time consuming but I'm utilizing my skills to the fullest to make up for the lack of "help"

        You know, for a guy commenting on my strategies it sounds an awful lot like your stealth doubting me rather then giving me constructive criticism eh?

        That alright, Maybe its my bad for not elaborating enough detail in the OP.
        I'm confident with what I'm doing, and I'll post the results be it success or failure.
        Not sure why you got defensive at all, it seems people on here are getting more and more defensive lately.

        I don't know what kind of response you expected when your original post was basically, hey, I'm planning to get started tomorrow, I have an employee but no clients yet. What do you expect me to comment on? I didn't even comment on your strategies because you didn't mention a strategy.

        Stealth doubting you? I was asking for information.

        When I asked what your strengths are, I wasn't asking about your graphic skills, I'm asking about skills that matter. How can you grow the business?

        When I said execute a strategy and take action, I don't mean talking to your guinea pig client, I mean having a strategy and taking action on the GROWTH of your business... or I guess I should say hobby until you have a business.

        If you're confident with what you're doing even though you don't have a client base, why are you asking for input? You asked if you're missing anything, and yeah, you're missing a whole lot based on your first post.

        And if you think not having money to invest is a good thing you're definitely mistaken. Eduardo Saverin invested $30,000 to get facebook launched, before the 5 months or so it took for the 500K series A funding round. Bill Gates had his rich parents funding everything for him to start what came to be Microsoft.
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        • Profile picture of the author shadow92
          I think you need to take a few steps back there hot rod. It's ok to dream and I admire your enthusiasm but you're practically creaming your pants here. In all honesty, the crazed hype you're saving up is what's going to burn you to the ground.

          You have no plan of action, no strategy, and no goals...well...attainable goals I should say. These are also factors that are going to burn you. If you keep this hard head figure up, you're going to be back here in a couple months begging for mercy, I assure you.

          Taking action every single day won't do shit for you. All that motivational hype around the net is just that...hype. I'm speaking from experience here man. I was like you...ambitious and thought I could take on the world. I figured as long as I had a better work ethic than my competition I'd be on top, I banged the phones all day long, 12 hours straight, thousands of dials on my flip phone. At night I would'nt sleep, I would generate more leads to prospect the next day. I did this for months and you know what? I made a nice little chunk of money.

          What what happened next is exactly what's happening to you right now. I had tunnel vision, just like you do. And everything I worked for the past 3 months began to cave in on me. I couldn't' finish projects, I was running out of leads, I spent all of my money on marketing that flopped and I lost thousands. Eventually clients got pissed because of the unfinished work and I had lawsuits up the ass. I was in debt over 10k and I had maybe $30 to my name with no sight of that money anywhere CLOSE.

          You're headed in that direction pal. And I wouldn't wish that on my worse enemy, which is why I'm actually replying to your snobby little response.

          Don't get me wrong, I'm not trying to be an alpha male power tripping warrior here, I'm simply looking out for your best interests....just like nameless is. It took me almost going under to understand that the key points being pointed out to you are ESSENTIAL.
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          • Profile picture of the author KloudStrife
            Originally Posted by shadow92 View Post

            I think you need to take a few steps back there hot rod. It's ok to dream and I admire your enthusiasm but you're practically creaming your pants here. In all honesty, the crazed hype you're saving up is what's going to burn you to the ground.

            You have no plan of action, no strategy, and no goals...well...attainable goals I should say. These are also factors that are going to burn you. If you keep this hard head figure up, you're going to be back here in a couple months begging for mercy, I assure you.

            Taking action every single day won't do shit for you. All that motivational hype around the net is just that...hype. I'm speaking from experience here man. I was like you...ambitious and thought I could take on the world. I figured as long as I had a better work ethic than my competition I'd be on top, I banged the phones all day long, 12 hours straight, thousands of dials on my flip phone. At night I would'nt sleep, I would generate more leads to prospect the next day. I did this for months and you know what? I made a nice little chunk of money.

            What what happened next is exactly what's happening to you right now. I had tunnel vision, just like you do. And everything I worked for the past 3 months began to cave in on me. I couldn't' finish projects, I was running out of leads, I spent all of my money on marketing that flopped and I lost thousands. Eventually clients got pissed because of the unfinished work and I had lawsuits up the ass. I was in debt over 10k and I had maybe $30 to my name with no sight of that money anywhere CLOSE.

            You're headed in that direction pal. And I wouldn't wish that on my worse enemy, which is why I'm actually replying to your snobby little response.

            Don't get me wrong, I'm not trying to be an alpha male power tripping warrior here, I'm simply looking out for your best interests....just like nameless is. It took me almost going under to understand that the key points being pointed out to you are ESSENTIAL.

            There you are!

            I PM'd you asking for help and a friendly opinion. I was so inspired by your post that I couldn't stop thinking about myself in that position, it gave me a second wind, basically a second life in marketing.

            And yet you ignore me. that was weeks ago (11th December 2014,). It's ok I forgive you for not replying. it's cool that you took the time to back your bro up thinking I'm being defensive or something. I'm not I appreciate you commenting here anyways it means a lot.


            I'm a positive guy, I'm not here for war, only peace

            However

            No need to make all these blind assumptions about my gameplan....no strategy?.... Cause ya know, you can see my desk right now and the contents laying on it right now with your psychic powers?

            I was a complete newbie to marketing and was inspired by your thread and story actually...then you go all ape on me cause I say I'm working on a client right now. Thats the process bro. I'm gonna work hard regardless. I'm gonna give my clients the absolute best, I'm on a rocketship to the moon right now.

            I'm growing business because I want to better then my past self, I'm my own competition.

            I'm not here for keyboard wars dude, I'm here to share knowledge with experts and learn from the BEST Marketers in the business. I have everything I need and the skills to give my clients what they need....I'm just testing the waters with the strategy I've built

            And I've already done my research. strategy? I have 30 pages worth....ugh never mind. You'll just find another reason why I can't do it.
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            • Profile picture of the author shadow92
              Originally Posted by KloudStrife View Post

              There you are!

              I PM'd you asking for help and a friendly opinion. I was so inspired by your post that I couldn't stop thinking about myself in that position, it gave me a second wind, basically a second life in marketing.

              And yet you ignore me. that was weeks ago (11th December 2014,). It's ok I forgive you for not replying. it's cool that you took the time to back your bro up thinking I'm being defensive or something. I'm not I appreciate you commenting here anyways it means a lot.


              I'm a positive guy, I'm not here for war, only peace

              However

              No need to make all these blind assumptions about my gameplan....no strategy?.... Cause ya know, you can see my desk right now and the contents laying on it right now with your psychic powers?

              I was a complete newbie to marketing and was inspired by your thread and story actually...then you go all ape on me cause I say I'm working on a client right now. Thats the process bro. I'm gonna work hard regardless. I'm gonna give my clients the absolute best, I'm on a rocketship to the moon right now.

              I'm growing business because I want to better then my past self, I'm my own competition.

              I'm not here for keyboard wars dude, I'm here to share knowledge with experts and learn from the BEST Marketers in the business. I have everything I need and the skills to give my clients what they need....I'm just testing the waters with the strategy I've built

              And I've already done my research. strategy? I have 30 pages worth....ugh never mind. You'll just find another reason why I can't do it.
              I don't really PM. I got a lot of PM's asking how I went from A-Z. How I did it would take an entire book, plus I'm not mentor material.

              Anyway, I'm not really going to address much of what you said here because it's already been covered. I think the takeaway you should learn here is; You're posting a help me thread. We're helping...it may not seem like it to you right now but if you make it in the world...you're going to look back on this one day and say "dam...they were right.." There...now that the heartfelt talk is over...

              Down to business...

              I'm going to say it one last time. YOU NEED TO TAKE A STEP BACK. You're still at this 150mph momentum and it needs to stop. You're dreaming of Lamborghini's, yachts, and beautiful women pouring you shots. I get it, but you have to snap to reality before it's too late. I know you said you're not in this for the money but that's bullshit. If it's not ...seriously go and work for an agency and save yourself the hassle. You can design, code, and SEO your way to victory without the wrinkles at a young age.

              You're thinking far too deep into the business right now. You haven't even built your first client a website, yet you're talking about chain of command, filling employee gaps, etc. That's a ways down the road, especially since you don't have any start up. It would be different if you just copped a $250k loan, or had an investor, but you have nothing, you're starting with nothing. Again, don't take it the wrong way, I'm not being mean .. I had nothing as well. But you need to understand and accept that fact. Until you do, you're still running with tunnel vision. This aint no rags to riches overnight type of business.

              I know your rebuttal is going to be "well thats my plan, strategy, blah blah" That's not what we mean when we say plan and strategy. You need an IMMEDIATE plan and an IMMEDIATE strategy. Something that can be accomplished right at this very moment.

              I'm going to go out on a limb here and assume that your expertise level in this industry is about a 2-10 based on what you've said and some of the novice terms you've used. Again...that's completely OK (I keep saying that so you don't get the wrong impression, I'm a tell it how it is kind of guy...) So it's accurate to say that you don't really know what you're doing as far as results goes.

              I'm going to be honest here, If I were you...I would fire that SEO guy of yours, and focus on web design...standard and mobile. I have no idea where your experience level is, but I would start simple. Format templates...none of this "custom coded SEO template'' bullshit I don't even know what that is! SEO template? it's 2015...if you're still using SEO templates you fell of the bandwagon years ago. Pretty much any template will suffice now. In fact..."SEO templates" are nothing but over-optimized garbage. Google is user experience based now. This means that an easy to read, easy to navigate, relative website will outrank an "SEO'd" website all day every day, and I have 100's of projects to back me up on that.

              Anyway...sell your web design services. Build them a nice little website, along with an actual mobile website - forget the "responsive theme" term all together. Get them a REAL mobile website. Hell...a dudamobile website works just freaking fantastic for $10/mo. Sell the little package deal for $1,200 and $49/mo. Idk make up a price. It doesn't really matter at this point. Don't be a lowballer, and don't charge over $1500 right now. Don't ask why. just don't do it. My point is you need to get your feet wet. You need to START and FINISH some projects so you understand the acquisition process, the planning phase, development, outsourcing, and most importantly ..the delivery and how you handle the delivery of your projects. You need to learn good clients from bad clients, learn processes that make it easier for you to make changes to their websites. If the template is simple enough, maybe an instructional video is in order. I don't know...do what works for you. THESE are the types of PLANS and STRATEGIES we speak about.

              I really hope that this "employee" of yours is just some bro that you met at the gym and partnered with. And not actually a paid employee. You can't afford that kind of overhead right now. Even if he's commissioned, you still can't afford it. You need to focus on YOU right now. Not the long-shot of your business, but you and how you're going to setup processes to build a small client base and more importantly, manage those clients in a manner that they're all happy.

              This is my opinion..but I don't think you should worry about SEO at all right now. It's not an easy egg to crack. Especially when you're just starting out. You think quoting on web design is hard? PSHH!... you should see my proposals...for every paragraph of the proposal, I have at least 3 full sheets of paper filled with notes and equations. It looks like a dam chapter book when I'm done. You can make a lot of money just providing a basic web design service. Once you understand the actual client cycle, you can then begin focusing more on your marketing end.

              But for now dude...keep it simple. Just call people and ask them if they need help with their website. AT LEAST get some jobs under your belt before looking at more services to offer.

              As far as this "client" you're deal with now goes...send her elsewhere. Shes built herself up to be this poor little lady that got reamed by a previous company, there's NO way she's shelling out another $3k to you, why that would be absurd!! She wants you to give her the golden price! THEN she's going to work you like a slave because you promised to "make her feel safe" or whatever you want to call it. She's holding this carrot in front of you (the huge network she speaks of) so you chase it around like a lost mule and do whatever she pleases. I probably sound crazy to you right now...but somewhere out there, someone is reading this laughing because they are like me, they see all the flags she's throwing. And it's not really funny, but we still laugh because people like you go and chase these people around like they stole your candy on Halloween. But it's cool, and I actually encourage you to NOT take my advice and proceed with this client. You'll learn an important lesson. Best case senario? I'm wrong and you're a couple thousand richer
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              • Profile picture of the author KloudStrife
                Originally Posted by shadow92 View Post

                I don't really PM. I got a lot of PM's asking how I went from A-Z. How I did it would take an entire book, plus I'm not mentor material.

                Anyway, I'm not really going to address much of what you said here because it's already been covered. I think the takeaway you should learn here is; You're posting a help me thread. We're helping...it may not seem like it to you right now but if you make it in the world...you're going to look back on this one day and say "dam...they were right.." There...now that the heartfelt talk is over...

                Down to business...

                I'm going to say it one last time. YOU NEED TO TAKE A STEP BACK. You're still at this 150mph momentum and it needs to stop. You're dreaming of Lamborghini's, yachts, and beautiful women pouring you shots. I get it, but you have to snap to reality before it's too late. I know you said you're not in this for the money but that's bullshit. If it's not ...seriously go and work for an agency and save yourself the hassle. You can design, code, and SEO your way to victory without the wrinkles at a young age.

                You're thinking far too deep into the business right now. You haven't even built your first client a website, yet you're talking about chain of command, filling employee gaps, etc. That's a ways down the road, especially since you don't have any start up. It would be different if you just copped a $250k loan, or had an investor, but you have nothing, you're starting with nothing. Again, don't take it the wrong way, I'm not being mean .. I had nothing as well. But you need to understand and accept that fact. Until you do, you're still running with tunnel vision. This aint no rags to riches overnight type of business.

                I know your rebuttal is going to be "well thats my plan, strategy, blah blah" That's not what we mean when we say plan and strategy. You need an IMMEDIATE plan and an IMMEDIATE strategy. Something that can be accomplished right at this very moment.

                I'm going to go out on a limb here and assume that your expertise level in this industry is about a 2-10 based on what you've said and some of the novice terms you've used. Again...that's completely OK (I keep saying that so you don't get the wrong impression, I'm a tell it how it is kind of guy...) So it's accurate to say that you don't really know what you're doing as far as results goes.

                I'm going to be honest here, If I were you...I would fire that SEO guy of yours, and focus on web design...standard and mobile. I have no idea where your experience level is, but I would start simple. Format templates...none of this "custom coded SEO template'' bullshit I don't even know what that is! SEO template? it's 2015...if you're still using SEO templates you fell of the bandwagon years ago. Pretty much any template will suffice now. In fact..."SEO templates" are nothing but over-optimized garbage. Google is user experience based now. This means that an easy to read, easy to navigate, relative website will outrank an "SEO'd" website all day every day, and I have 100's of projects to back me up on that.

                Anyway...sell your web design services. Build them a nice little website, along with an actual mobile website - forget the "responsive theme" term all together. Get them a REAL mobile website. Hell...a dudamobile website works just freaking fantastic for $10/mo. Sell the little package deal for $1,200 and $49/mo. Idk make up a price. It doesn't really matter at this point. Don't be a lowballer, and don't charge over $1500 right now. Don't ask why. just don't do it. My point is you need to get your feet wet. You need to START and FINISH some projects so you understand the acquisition process, the planning phase, development, outsourcing, and most importantly ..the delivery and how you handle the delivery of your projects. You need to learn good clients from bad clients, learn processes that make it easier for you to make changes to their websites. If the template is simple enough, maybe an instructional video is in order. I don't know...do what works for you. THESE are the types of PLANS and STRATEGIES we speak about.

                I really hope that this "employee" of yours is just some bro that you met at the gym and partnered with. And not actually a paid employee. You can't afford that kind of overhead right now. Even if he's commissioned, you still can't afford it. You need to focus on YOU right now. Not the long-shot of your business, but you and how you're going to setup processes to build a small client base and more importantly, manage those clients in a manner that they're all happy.

                This is my opinion..but I don't think you should worry about SEO at all right now. It's not an easy egg to crack. Especially when you're just starting out. You think quoting on web design is hard? PSHH!... you should see my proposals...for every paragraph of the proposal, I have at least 3 full sheets of paper filled with notes and equations. It looks like a dam chapter book when I'm done. You can make a lot of money just providing a basic web design service. Once you understand the actual client cycle, you can then begin focusing more on your marketing end.

                But for now dude...keep it simple. Just call people and ask them if they need help with their website. AT LEAST get some jobs under your belt before looking at more services to offer.

                As far as this "client" you're deal with now goes...send her elsewhere. Shes built herself up to be this poor little lady that got reamed by a previous company, there's NO way she's shelling out another $3k to you, why that would be absurd!! She wants you to give her the golden price! THEN she's going to work you like a slave because you promised to "make her feel safe" or whatever you want to call it. She's holding this carrot in front of you (the huge network she speaks of) so you chase it around like a lost mule and do whatever she pleases. I probably sound crazy to you right now...but somewhere out there, someone is reading this laughing because they are like me, they see all the flags she's throwing. And it's not really funny, but we still laugh because people like you go and chase these people around like they stole your candy on Halloween. But it's cool, and I actually encourage you to NOT take my advice and proceed with this client. You'll learn an important lesson. Best case senario? I'm wrong and you're a couple thousand richer

                Wow powerful. it's gonna be hard to dump this client cause I just sent her a 2 document page of what we were gonna do for her

                But your right, its way too much effort and time for such a potential lowballer whom will inevitably throw a curve ball price my way

                You're right she won't pay 3k. I just spent the last 3 days explaining to her that I'll give her excellent results. Now I may need to dump her like an ex girlfriend

                Lets see what happens I guess
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                • Profile picture of the author iAmNameLess
                  Originally Posted by KloudStrife View Post

                  Wow powerful. it's gonna be hard to dump this client cause I just sent her a 2 document page of what we were gonna do for her

                  But your right, its way too much effort and time for such a potential lowballer whom will inevitably throw a curve ball price my way

                  You're right she won't pay 3k. I just spent the last 3 days explaining to her that I'll give her excellent results. Now I may need to dump her like an ex girlfriend

                  Lets see what happens I guess
                  Well what are you trying to charge her anyway?
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                  • Profile picture of the author KloudStrife
                    Originally Posted by iAmNameLess View Post

                    Well what are you trying to charge her anyway?
                    She's paying me $200 a week for print designs alone

                    all the web/marketing stuff is extra service, hence my hesitation of figuring out if I should charge on top of what she's paying me already.

                    but as everyone else says above, I feel as if she wants free/cheap/discounted services....at least thats the vibe I get when I show her all the work that will be done along with my employee (she subconsciously knows that she'll have to pay more then one person for this job if its a group effort)
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              • Profile picture of the author savidge4
                Originally Posted by shadow92 View Post

                but somewhere out there, someone is reading this laughing because they are like me, they see all the flags she's throwing. And it's not really funny, but we still laugh because people like you go and chase these people around like they stole your candy on Halloween.
                That "someone" is me... I have fallen out of my chair 2x now reading this thread. The first time was a partial - caught myself type. After the above quoted line... we are talking Mtn Dew on the laptop and fell out of my chair.

                then there is this....

                "She's paying me $200 a week for print designs alone"

                ok I am good with this I guess...

                "all the web/marketing stuff is extra service, hence my hesitation of figuring out if I should charge on top of what she's paying me already."

                THIS comment... well I came out of my chair a 3rd time... this time I stood up and said "Are you F ing Kidding me?!?!?!"

                I don't think anywhere in your company name the word "State" is involved..as in the State Department of welfare... Or the State Department of Social Services or anything like that right? With thoughts like above... its not about it being in your company name... its about YOU being in line there.

                To give you an idea of the price tag involved here.. you are talking a site. you are talking SEO. You are talking social media stuff. You are talking this and that and the other. Me personally, would be in the $5000 + range on the build, and somewhere in the $1800 month range to make all of your "Ad-ons" happen on a monthly basis.

                but hey dude.. she got raked... she paid $3000 for garbage... and why exactly should YOU be paying the price?

                Your only way out of looking <insert word(s) here> at this point is to say this " I am taking on this client for free, so that I may better educate myself on the process of closing a client, and the process that I will need to follow on future projects in terms of fulfillment"

                THEN and only THEN will you not only gain back some lost respect from us.. but by God, you will have stood up and learned to respect yourself.
                Signature
                Success is an ACT not an idea
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                • Profile picture of the author KloudStrife
                  Originally Posted by savidge4 View Post

                  That "someone" is me... I have fallen out of my chair 2x now reading this thread. The first time was a partial - caught myself type. After the above quoted line... we are talking Mtn Dew on the laptop and fell out of my chair.

                  then there is this....

                  "She's paying me $200 a week for print designs alone"

                  ok I am good with this I guess...

                  "all the web/marketing stuff is extra service, hence my hesitation of figuring out if I should charge on top of what she's paying me already."

                  THIS comment... well I came out of my chair a 3rd time... this time I stood up and said "Are you F ing Kidding me?!?!?!"

                  I don't think anywhere in your company name the word "State" is involved..as in the State Department of welfare... Or the State Department of Social Services or anything like that right? With thoughts like above... its not about it being in your company name... its about YOU being in line there.

                  To give you an idea of the price tag involved here.. you are talking a site. you are talking SEO. You are talking social media stuff. You are talking this and that and the other. Me personally, would be in the $5000 + range on the build, and somewhere in the $1800 month range to make all of your "Ad-ons" happen on a monthly basis.

                  but hey dude.. she got raked... she paid $3000 for garbage... and why exactly should YOU be paying the price?

                  Your only way out of looking <insert word(s) here> at this point is to say this " I am taking on this client for free, so that I may better educate myself on the process of closing a client, and the process that I will need to follow on future projects in terms of fulfillment"

                  THEN and only THEN will you not only gain back some lost respect from us.. but by God, you will have stood up and learned to respect yourself.
                  Thanks.

                  Noted.
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        • Profile picture of the author KloudStrife
          Originally Posted by iAmNameLess View Post

          Not sure why you got defensive at all, it seems people on here are getting more and more defensive lately.

          I don't know what kind of response you expected when your original post was basically, hey, I'm planning to get started tomorrow, I have an employee but no clients yet. What do you expect me to comment on? I didn't even comment on your strategies because you didn't mention a strategy.

          Stealth doubting you? I was asking for information.

          When I asked what your strengths are, I wasn't asking about your graphic skills, I'm asking about skills that matter. How can you grow the business?

          When I said execute a strategy and take action, I don't mean talking to your guinea pig client, I mean having a strategy and taking action on the GROWTH of your business... or I guess I should say hobby until you have a business.

          If you're confident with what you're doing even though you don't have a client base, why are you asking for input? You asked if you're missing anything, and yeah, you're missing a whole lot based on your first post.

          And if you think not having money to invest is a good thing you're definitely mistaken. Eduardo Saverin invested $30,000 to get facebook launched, before the 5 months or so it took for the 500K series A funding round. Bill Gates had his rich parents funding everything for him to start what came to be Microsoft.
          Thanks a lot man, I observed every word you said....great info

          How did I come off defensive? Sorry if it sounded like that. maybe I'm just tired....nothing personal dude its all positivity


          I've been lurking on here for months, I watched all your comments, especially the ones that you reply to other guys starting up. You have some great success on you and I'm inspired.....I'm actually quite honoured that I've grabbed your interest.


          Everyone starts differently, I'm obviously starting on a small budget but I have the skill sets, my own strategy and confidence to back myself up

          I'm not just some guy that came up with an idea over night, I legitimately launched a Media company in 2012 and FAILED cause I had no idea what I was doing, no strategy and no gameplay NOTHING. I just built a website for myself had no idea what to do next.

          I took me years after trail and error to finally figure out how to do this, I did the research, read business books and how to build strategies from the ground up

          I'm gonna do it bro
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          • Profile picture of the author KloudStrife
            Update -

            Initially I came here to share knowledge with other marketers

            I've gained some great insights from some of the older marketers, the first couple marketers were fabulous

            Then everything sorta came crashing down, so I want to start over,

            No blind assumptions

            No more "You don't have a strategy so you can't do it!!" vibe

            No more "Your wrong, I'm right!!"

            Cause I respect everyone here, lets not get out of hand guys.

            ......Just opinions and constructive criticism. I'm gonna make mistakes cause I'm only human, but no great entrepreneur became great without mistakes along the way.


            My limit right now is only 1 client. Just one focus. cause If I blow her business up, she's going to give me access to her personal network and I have a lifelong client

            I'm working on building a marketing business from the ground up, I've managed to gain my first client and she's already happy with all that i've shown here thus far. She promised to open me up to a network of other businesses if I deliver her with quality service.

            I built my strategy and now I'm slowly learning the ups and downs of business development.

            My first milestone is $1000k a week

            I'm at $200wk with my first client

            I don't consider myself an entrepreneur, I'm an employee working at the bottom of my company trying to get to the top position. I want to make sure that each position I fill with future employee's are based on a system I've developed for them accordingly (The OM). I'm working really hard to accomplish this milestone.

            There's only one issue, I have no idea how to charge my client right now

            She knows I have access to templates that rank high SEO on google, I showed her examples of what we'll be coding for her on Skype.

            The last Marketing company charged her $3000 for a half-assed site with next to no keyword research. She was complaining to me that the marketer stole her money and that she trusts that I can deliver, especially after I showed her a full diagnostic report of her current SEO

            When I lurked some of the posts and comments here, I see guys charging there clients large amounts of money a month and I feel like my current client has the money pay me but she's holding back cause of trust issues (I spend 2 hours a day listening to her concerns) Now I'm just trying to put the pieces together...I can't charge her 3k, maybe it will be much less then that...

            But when you count all the labour too - The coding, the SEO integration, the PPC, Blog Content, SMM, Mobile Design, its a lot of work and its well worth much more then 3k especially with monthly maintenance
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            • Profile picture of the author iAmNameLess
              Originally Posted by KloudStrife View Post

              Then everything sorta came crashing down, so I want to start over,

              No blind assumptions

              No more "You don't have a strategy so you can't do it!!" vibe

              No more "Your wrong, I'm right!!"

              Cause I respect everyone here, lets not get out of hand guys.
              I don't think any of this is what happened KloudStrife... Maybe some blind assumptions but you can't be upset about that when you only gave a generic post.

              Nobody said anything about you not being able to do it or you're wrong I'm right.

              I don't want you to fail. I don't want you to make unnecessary mistakes.

              You're absolutely right when you said, "I'm gunna do it bro"...that's good. If you don't, nobody is going to do it for you.

              That doesn't mean we can't offer advice or try to help when that's what you requested.

              I feel that you misunderstood my posts. I wasn't trying to put you down, trust me, there's a big difference between putting someone down and giving advice.

              And of course, I mean this in a non offensive way but your responses to the comments here are making me jump to a couple conclusions here...

              You're a little emotional about this. Maybe it's the passion inside you but it kind of comes across as maybe you're so driven due to wanting to "prove" something to someone. Whether that drive is your own natural ambition or if it is because you have something to prove, you have to be careful.

              Drive is a wonderful thing but it can also be dangerous. The never give up type stuff is good to hype people up but the truth is, great entrepreneurs don't have greatness determined only by their successes but their failures. Sometimes success never would have came if they held on to a bad idea one minute longer. Great entrepreneurs know that you need to fail fast, let go of the bad ideas or strategies in your business to move to the next.

              Just keep this in mind as you grow...
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            • Profile picture of the author iAmNameLess
              Originally Posted by KloudStrife View Post

              I feel like my current client has the money pay me but she's holding back cause of trust issues (I spend 2 hours a day listening to her concerns)
              You don't have a client, you have a patient. Refer her to a local psychiatrist and see about a finders fee.

              Seriously though, I think your current client is a going to end up being a bad client. She already is. As you get further along, you will learn first hand what warning flags to look out for when selecting your clients.

              Notice, I said selecting your clients.
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              • Profile picture of the author KloudStrife
                Originally Posted by iAmNameLess View Post

                You don't have a client, you have a patient. Refer her to a local psychiatrist and see about a finders fee.

                Seriously though, I think your current client is a going to end up being a bad client. She already is. As you get further along, you will learn first hand what warning flags to look out for when selecting your clients.

                Notice, I said selecting your clients.
                The way I'm typing this out is too generic for me to explain in fine details, Thats just the gist of the situation.

                I hope she doesn't turn out to be one of those cheap clients where you do all this crazy work and she pays in peanuts

                "If you build my business up huge, it will be great for your portfolio."

                Dammit I hope your not right. I'll quote her tomorrow and report back f* it

                I'm going to deliver everything to her between this month and next. So I can see the results get paid and move on

                My gut tells me she's a good client. I just need to be firm with a price. but I feel like $500 to custom code a high ranking SEO template (not including content, extra configuration, keywords, extra.) is lowballing it
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                • Profile picture of the author iAmNameLess
                  Originally Posted by KloudStrife View Post

                  The way I'm typing this out is too generic for me to explain in fine details, Thats just the gist of the situation.

                  I hope she doesn't turn out to be one of those cheap clients where you do all this crazy work and she pays in peanuts

                  "If you build my business up huge, it will be great for your portfolio."

                  Dammit I hope your not right. I'll quote her tomorrow and report back f* it

                  My gut tells me she's a good client. I just need to be firm with a price. but I feel like $500 to custom code a high ranking SEO template (not including content, extra configuration, keywords, extra.) is lowballing it
                  500 may be too cheap and cost you the sale. If she has trust issues and paid $3,000 then 500 might scare her off. Try for 1000. It's only a fraction of what she previously paid and even then she's going to make you work for every penny of it! Lol.
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              • Profile picture of the author joe golfer
                Originally Posted by iAmNameLess View Post

                You don't have a client, you have a patient. Refer her to a local psychiatrist and see about a finders fee.
                LOL! An early contender for the 2015 Offline Forum Quote of the Year.
                Signature
                Marketing is not a battle of products. It is a battle of perceptions.
                - Jack Trout
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            • Profile picture of the author 9AppAve
              Originally Posted by KloudStrife View Post

              Update -

              Initially I came here to share knowledge with other marketers

              I've gained some great insights from some of the older marketers, the first couple marketers were fabulous

              Then everything sorta came crashing down, so I want to start over,

              No blind assumptions

              No more "You don't have a strategy so you can't do it!!" vibe

              No more "Your wrong, I'm right!!"

              Cause I respect everyone here, lets not get out of hand guys.

              ......Just opinions and constructive criticism. I'm gonna make mistakes cause I'm only human, but no great entrepreneur became great without mistakes along the way.


              My limit right now is only 1 client. Just one focus. cause If I blow her business up, she's going to give me access to her personal network and I have a lifelong client

              I'm working on building a marketing business from the ground up, I've managed to gain my first client and she's already happy with all that i've shown here thus far. She promised to open me up to a network of other businesses if I deliver her with quality service.

              I built my strategy and now I'm slowly learning the ups and downs of business development.

              My first milestone is $1000k a week

              I'm at $200wk with my first client

              I don't consider myself an entrepreneur, I'm an employee working at the bottom of my company trying to get to the top position. I want to make sure that each position I fill with future employee's are based on a system I've developed for them accordingly (The OM). I'm working really hard to accomplish this milestone.

              There's only one issue, I have no idea how to charge my client right now

              She knows I have access to templates that rank high SEO on google, I showed her examples of what we'll be coding for her on Skype.

              The last Marketing company charged her $3000 for a half-assed site with next to no keyword research. She was complaining to me that the marketer stole her money and that she trusts that I can deliver, especially after I showed her a full diagnostic report of her current SEO

              When I lurked some of the posts and comments here, I see guys charging there clients large amounts of money a month and I feel like my current client has the money pay me but she's holding back cause of trust issues (I spend 2 hours a day listening to her concerns) Now I'm just trying to put the pieces together...I can't charge her 3k, maybe it will be much less then that...

              But when you count all the labour too - The coding, the SEO integration, the PPC, Blog Content, SMM, Mobile Design, its a lot of work and its well worth much more then 3k especially with monthly maintenance


              I normally do not get into these types of discussions, not sure anyone is necessarily trying to be rude, I am not either. Hopefully your attempt of an apology helps.

              Your talking about the business your building, what to charge, positions within the company.

              However like most here, I am not even sure what you are trying to sell her / client?

              Is it SEO, Web Design, tickets to the CFB National Championship?

              Is it all of this "But when you count all the labour too - The coding, the SEO integration, the PPC, Blog Content, SMM, Mobile Design, its a lot of work and its well worth much more then 3k especially with monthly maintenance"

              I am not quite sure, do you know, does the client know ?

              What are you offering to her / client ?

              Also as iAmNameLess mentioned, she seems scorned, your most likely walking into a buzzsaw !!!
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              • Profile picture of the author KloudStrife
                Originally Posted by 9AppAve View Post

                I normally do not get into these types of discussions, not sure anyone is necessarily trying to be rude, I am not either. Hopefully your attempt of an apology helps.

                Your talking about the business your building, what to charge, positions within the company.

                However like most here, I am not even sure what you are trying to sell her / client?

                Is it SEO, Web Design, tickets to the CFB National Championship?

                Is it all of this "But when you count all the labour too - The coding, the SEO integration, the PPC, Blog Content, SMM, Mobile Design, its a lot of work and its well worth much more then 3k especially with monthly maintenance"

                I am not quite sure, do you know, does the client know ?

                What are you offering to her / client ?
                I'm offering to my client a full re-branding job, so yes all of the above. Im working along side someone whom knows about the other aspects of the business, we're basically offering everything you just quoted, and strategic order obviously.
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  • Profile picture of the author iAmNameLess
    There's also an excellent thread that has been posted recently by "Underground".

    http://www.warriorforum.com/offline-...ing-blind.html

    You should check it out, lots of good stuff in there by people who have already done what you're wanting to do.
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  • Profile picture of the author DaniMc
    I don't blame her for being skeptical. You look exactly like the other company that took her money.

    You may feel that you are different, but how does she know that? You have no track record of success to show her. You have no testimonials to show her. You can't give her any references.

    Basically, you are asking her to trust you when in fact - she was burned by someone just like you!

    If I were you, I'd sit down with her and discuss this issue right up front. Be totally honest about her fears. Don't hide from them. Tell her you understand them.

    Then, work out some sort of pay for performance or a staged delivery.

    Yes - this is risky for you. But right now ALL of the risk is on her.

    When someone PROVES to me they are an expert, I will give them money and let them handle things. When they cannot PROVE that my money spent will bring me value - I am very skeptical. I am controlling. I ask tons of questions.

    I LOVE it when someone just looks at me and says "I am the best. I am expensive. Here is how I will help you make money." At that point - the sale is finished, I am probably going to buy something if I need what they are offering.
    Signature
    Be kind, for everyone you meet is fighting a hard battle.
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  • Profile picture of the author shauntao214
    Hello mate,

    A web design/development group is ideally made up of the following. a programmer, a designer an seo specialist and a marketing specialist. You must have a person in your team that posses good skills in making your company popular or even visible on the online world for potential clients. For instance, the marketing guy/gal can post about your service in job posting site or apply for existing once where you find yourselves capable of doing.

    Best of luck
    Signature

    If you want any help with regards to the following. Just reach me and I will be happy to share.
    wordpress, website (design/development/edit),SEO,Social Media Marketing, Email marketing and more.

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    • Profile picture of the author KloudStrife
      Originally Posted by shauntao214 View Post

      Hello mate,

      A web design/development group is ideally made up of the following. a programmer, a designer an seo specialist and a marketing specialist. You must have a person in your team that posses good skills in making your company popular or even visible on the online world for potential clients. For instance, the marketing guy/gal can post about your service in job posting site or apply for existing once where you find yourselves capable of doing.

      Best of luck
      Thanks. Your information is appreciated.
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      • Profile picture of the author KloudStrife
        I reviewed all the comments thoroughly and came to the conclusion to reevaluate my strategy, from the ground up

        I'm doing research on SEO service pricing from the ground up, which is anywhere from $750-$5000

        How Much Should You Spend on SEO Services? | SEW

        I'm going readjust my team accordingly, and also how I charge my future clients for our services.

        My first milestone is $10,000 per month, for real results (not guaranteed but as good as it gets since googles systems change daily)

        I'm going to take some steps back, re-evaluate my strategy then pitch her a final pricing of $1800/m for SEO alone, Marketing is at least 2-3k extra monthly.

        Thats the cheapest I'll go with her, if she can't afford it I'll move on and just do designs for her while she goes to find someone will rip her off with cheap unsure services.

        I'm high value and have high respect for my workers. I simply can't charge welfare prices any longer
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        • Profile picture of the author thet
          Originally Posted by KloudStrife View Post

          I reviewed all the comments thoroughly and came to the conclusion to reevaluate my strategy, from the ground up

          I'm doing research on SEO service pricing from the ground up, which is anywhere from $750-$5000

          How Much Should You Spend on SEO Services? | SEW

          I'm going readjust my team accordingly, and also how I charge my future clients for our services.

          My first milestone is $10,000 per month, for real results (not guaranteed but as good as it gets since googles systems change daily)

          I'm going to take some steps back, re-evaluate my strategy then pitch her a final pricing of $1800/m for SEO alone, Marketing is at least 2-3k extra monthly.

          Thats the cheapest I'll go with her, if she can't afford it I'll move on and just do designs for her while she goes to find someone will rip her off with cheap unsure services.

          I'm high value and have high respect for my workers. I simply can't charge welfare prices any longer
          Didnt somebody explain to you why you should drop SEO? Now you changed your strategy in .. SEO?

          I am trying to understand and learn from this thread, I don't get it.
          Signature

          Recognize reality even when you don't like it - especially when you don't like it.
          — Charlie Munger

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          • Profile picture of the author KloudStrife
            Originally Posted by thet View Post

            Didnt somebody explain to you why you should drop SEO? Now you changed your strategy in .. SEO?

            I am trying to understand and learn from this thread, I don't get it.
            Yes someone suggested that I abandon SEO, however its not me that's doing SEO, its my SEO specialist that does that portion.

            We're a re-branding web and SMM (Social Media Marketing) service from day one. One guy suggested that I fire my SEO, for unknown reasons. He's a great guy that gets the job done, with a legit portfolio and he's working along side me. I plan on keeping him so I can train new employee's under him in the future to all work under the same scripted system.

            I simply can't take away the SEO portion of this business, everyone says that I need to take some steps back and build a better strategy, and actually charge on value of our services.

            Commenters suggested that I just focus on building websites and thats it, period. There's only one problem when that, without properly installing SEO into that beautiful website I've built, and including Marketing to open up there audiences, clients will be buying service's that are outdated. I mean like 2008 outdated. I mean, who still builds websites without installing proper SEO and Marketing?

            One cannot simply build a website for a client without SEO. what about the keywords that need to be installed? what about the optimization? Thats like making a hamburger without the meat inside it. Customers will need to resort to someone else for SEO eventually...why not give them 100% instead of only 30%. It's 2015 and Websites+SEO go together like Ying& Yang. Same with Social Media Marketing

            http://contendercontent.com/inbound-...ampaign=buffer


            I'm taking that advice seriously. I'm not rushing and hunting clients down, I'm focused on this one lady, see what see says about my pricing, if she doesn't like it I'll move on to the next client.


            Here's some take aways I've already noted

            - Break down and re-evaluate your strategy

            - Don't rush, focus on as few clients as possible at the start, maybe 1 or 2. work on providing results (beginning cycle)

            - Don't charge cheap, your services are valuable hence you must charge clients accordingly

            - We do have a decent portfolio to start thanks to my SEO guys history, we can provide results. If you can't prove to your clients that your experienced in the field thats bad

            - You must have some skill and knowledge of your services in order to explain to your customers how you can provide value. They're purchasing value, upgrades and re-branding

            - Note everything

            - Build your own system that works over and over correctly, then grow it: from small to large

            - rebuild everything (even your company website, to reflect what you can provide)
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  • Profile picture of the author bizgrower
    "You're dreaming of Lamborghini's, yachts, and beautiful women pouring you shots."
    @shadow92 - Best line

    KloudStrife,

    If you keep the current client, be careful you don't insult her decision to hire the previous firm.

    (She sounds like one prospect I had who really did not know what she was doing and I'd likely
    let her go.)

    Anyway, if you keep her and she starts taking too much of your time in a 'therapy session',
    gently move her along by "Oh, I have a call I have to take." Or, I have just a few minutes more
    and then I have to get to a meeting, or call another prospect...

    Maybe help her get back to why she is in business in the first place (read Ewenmack's thread on Tipping Point http://www.warriorforum.com/offline-...esistance.html), and what she hopes to accomplish. Reinvigorate her dream and focus. (Of course a lot of people start a business and then find out they don't have the taste for it, and/or just wanted to make a lot of money, or did it to create a job for themselves... So they just don't have the passion.)

    If feasible and you want to, nurture her along, and meanwhile study everything she needs to do for her business marketing and perhaps giver her a report and finally the cost of all the work and steps to take. What's needed for her sales funnel, web content, copy writing...? If she has the passion, competence and budget.
    Dan
    Signature

    "If you think you're the smartest person in the room, then you're probably in the wrong room."

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  • Profile picture of the author thet
    Yes someone suggested that I abandon SEO, however its not me that's doing SEO, its my SEO specialist that does that portion.
    Didnt that same person, who you admire, tell you to fire the SEO guy?
    Signature

    Recognize reality even when you don't like it - especially when you don't like it.
    — Charlie Munger

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  • Profile picture of the author thet
    Yes he did, looked it up for you

    I'm going to be honest here, If I were you...I would fire that SEO guy of yours, and focus on web design...standard and mobile. I have no idea where your experience level is, but I would start simple. Format templates...none of this "custom coded SEO template'' bullshit I don't even know what that is! SEO template? it's 2015...if you're still using SEO templates you fell of the bandwagon years ago. Pretty much any template will suffice now. In fact..."SEO templates" are nothing but over-optimized garbage. Google is user experience based now. This means that an easy to read, easy to navigate, relative website will outrank an "SEO'd" website all day every day, and I have 100's of projects to back me up on that.
    Signature

    Recognize reality even when you don't like it - especially when you don't like it.
    — Charlie Munger

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    • Profile picture of the author ttados
      Originally Posted by iAmNameLess View Post

      Well if you're going to continue selling SEO, you should read this. 2015 - The DEATH of SEO... No.. The Death of SELLING SEO.
      Excellent article!

      OP, I would actually advise you to take that article into account for all of your services. In your first post you say "I'm a Graphic and Web Design guy". Nope, Rajeed from India who, in the customer's mind, can do just as good of a job for 1/4 of what you should be charging is a "Graphic and Web Design guy". What you are, is a digital media specialist or creative director who runs a business technology consulting agency. If you want quality clients who aren't going to try and lowball you, you need to brand yourself as an actual professional.

      Clients don't care what you offer, what tools you use, or what programming languages you know. If you pitch a website redesign don't waste your time talking about the differences between adaptive/responsive design, mobile first design, or any other technical details like that. Talk about how a majority of their customers are now on mobile phones/tablets and you will optimize their site for leads.

      If I pay my mechanic to fix my car I don't want to hear every little detail about the process he is going to go through to fix my car. I want timely good quality results for a fair price. Your clients want the same thing.

      Does that make sense?
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    • Profile picture of the author abrandt
      Originally Posted by iAmNameLess View Post

      Well if you're going to continue selling SEO, you should read this. 2015 - The DEATH of SEO... No.. The Death of SELLING SEO.
      This article is an excellent recommendation about the power and purpose of MARKETING.

      Marketing is KING.

      Credibility and receptivity are
      more often earned by poignancy, effective communication and positive social aptitude, which together create value, benefits and acceptance... vs. high-powered education and technical prowess.

      Marketing is all about concept packaging to penetrate market.


      Thank you much!


      ~ Alan
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    • Profile picture of the author KloudStrife
      Originally Posted by iAmNameLess View Post

      Well if you're going to continue selling SEO, you should read this. 2015 – The DEATH of SEO… No.. The Death of SELLING SEO.
      Thanks a lot dude. Thanks to you and everyone here, as well as the commenters I'm going to start from scratch

      I'm going to invest in learning SEO myself and fire my guy

      I also want to sharpen my graphic and web design, develop my sales skills and portfolio, while building up my profits...eventually becoming a one man marketing army


      I do have a question, I want to invest in this course for 2015
      ClickMinded | Home

      is it any good or is there others i can look into
      is there any other courses out there for free where I can learn the basics or any good ones?
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      • Profile picture of the author savidge4
        Originally Posted by KloudStrife View Post

        I do have a question, I want to invest in this course for 2015
        ClickMinded | Home

        is it any good or is there others i can look into
        is there any other courses out there for free where I can learn the basics or any good ones?
        I use as a reference Learn SEO and Social Media - Moz but very easily you could start plowing through this material and as Tom Griffith of ClickMinded points out all of his material can be found on the net. there are no secret strategies, just basics. ( I do admire the transparency this guy has tho )
        Signature
        Success is an ACT not an idea
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