by thet
10 replies
Alright, I did something dumb

Employer asked me if I wanted to be responsible for the monthly newsletter. I said yes.
This is dumb, because I have 0,0% know-how about making newsletters.

Can somebody give me some ways to start?
Maybe some resources?

The idea is to give product updates, tell our clients a bit about what's happening within our company.
#newsletter
  • Profile picture of the author DABK
    Google 'newsletter templates' (microsoft has a couple of free ones I like).

    Find a few pg13 jokes.

    Put together a couple of paragraphs or more about one or more items that might interest your clients that's related to your business, and, voila, you've got yourself a newsletter.

    Or, just open Word, click on new, instead of document, select the media folder, then pick one of the newsletter templates in there.

    Write one or more articles about topics that showcase your business yet are helpful to your client.

    Write a business bio, stick it somewhere where it makes sense.

    Write a call to action or two, stick them where it makes sense.

    Hire someone here or on Odesk to create you a template. Hire someone here or on Odesk to write the content.

    I can't find that right now, but there's a guy named Palmer, who sells pre-filled newsletters. He throws in some articles, leaving some space for you to sell or talk about your business. Jim Palmer. Here's the link to his home page:http://www.thenewsletterguru.com/

    Originally Posted by thet View Post

    Alright, I did something dumb

    Employer asked me if I wanted to be responsible for the monthly newsletter. I said yes.
    This is dumb, because I have 0,0% know-how about making newsletters.

    Can somebody give me some ways to start?
    Maybe some resources?

    The idea is to give product updates, tell our clients a bit about what's happening within our company.
    {{ DiscussionBoard.errors[9812831].message }}
  • Profile picture of the author savidge4
    What fun!

    How to Create a Fantastic Email Newsletter [Checklist] would be a good start. 1 through 5 only apply to you. ( I am guessing )

    How to Create a Newsletter (Short Tutorial)

    How to Create a Newsletter to Look Like an Expert in Your Field
    A decent article that gets in to some of the finer points.

    8 Steps to Create a Great Company Newsletter | B2B PR & Marketing

    The over all basic message here. try and find other trade related newsletters. ( a template for you to follow ) I am sure your boss will have some. Engage on the cover. Remember the piece is about educating first selling second. write in 3rd person. Layout is REALLY a big deal if you are doing this in print. Microsoft Publisher I have found to be one of the better programs to doing projects like this.

    PRINT ON CLEARLY WATERMARKED RYCYCLED PAPER <-- without question a must!
    Signature
    Success is an ACT not an idea
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  • Profile picture of the author thet
    WOW thanks guys!!

    Google is shit when it comes down to this. Way to much information and i can't seperate the good from the bad yet!
    Signature

    Recognize reality even when you don't like it - especially when you don't like it.
    — Charlie Munger

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  • Profile picture of the author thet
    Thank you guys.

    I just started today. Eight hours later, I have some awesome results. Now tweaking it, and get better and better results.

    Just do it. Don't overthink it.
    Signature

    Recognize reality even when you don't like it - especially when you don't like it.
    — Charlie Munger

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    • document everything so you can put on your resume
      and share with future employer's, partners, your business,..etc..,
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      • Profile picture of the author thet
        Originally Posted by kirbymarketingconcierge View Post

        document everything so you can put on your resume
        and share with future employer's, partners, your business,..etc..,
        What should I document?
        Signature

        Recognize reality even when you don't like it - especially when you don't like it.
        — Charlie Munger

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        • Originally Posted by thet View Post

          What should I document?
          that you volunteered to take on this - your a great employee

          you created a newsletter - have a copy to show people years from now

          you wrote it - your a content writer

          your mgr's, owners, other colleagues praised it - have them email their reviews and keep those emails.

          you document everything - your a person that performs, walking the walk
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          • Profile picture of the author thet
            Originally Posted by kirbymarketingconcierge View Post

            that you volunteered to take on this - your a great employee

            you created a newsletter - have a copy to show people years from now

            you wrote it - your a content writer

            your mgr's, owners, other colleagues praised it - have them email their reviews and keep those emails.

            you document everything - your a person that performs, walking the walk
            Cool. Didn't really look at it that way. I just saw we where missing q newsletter and told my employer i wanted to be involved in developing one with him. Then i realised how busy he is and made the newsletter. Took me a day but i had no idea how mailchimp and templates worked lol management really liked it. Maybe tweak some content but the one i made today is the one we are going to use for all clients.

            Its not really a big deal but maybe i just don't market myself well enough
            Signature

            Recognize reality even when you don't like it - especially when you don't like it.
            — Charlie Munger

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    • Profile picture of the author DABK
      Everything you do, how long it took, what was the result.

      So you can do it again, better, for someone else, a new client.

      Originally Posted by thet View Post

      Thank you guys.

      I just started today. Eight hours later, I have some awesome results. Now tweaking it, and get better and better results.

      Just do it. Don't overthink it.
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  • Profile picture of the author AmericanMuscleTA
    Get on www.TheNewsletterPro.com 's free newsletter mailing.

    They'll show you how it's done!
    Signature

    David Hunter | Duke of Marketing
    www.DukeOfMarketing.com
    www.BibleAndFriendsYouTube.com

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