Originally Posted by Prospecting Script
Hi Joe, Delta223 insurance copywriter here. Wanted to touch base with you in March to see if the timing was right to work together. Do you have any upcoming marketing campaigns you'd like to discuss?
-- Mentioning the month: a subtle reminder that I'm being respectful of their time by doing a once a month follow-up.
-- Asking about the timing: subtly implies that the timing is the only real barrier. And because this is an ongoing follow-up sequence, me calling the same list of 200 marketing directors, I expect them to eventually tune into the idea to think of me when the timing is right.
-- Offering a moment to discuss: I see this as a soft way to enter into a consultation if they want to shoot an idea right then and there. If I hear pushback than I would immediately try to schedule a time for later.
-- Overall length: short. both to respect their time and also to make it easy on me, as cold prospecting isn't a natural strength. In the past I've had longer scripts and I struggle with them, they just seem to create an internal pressure on me to while I'm already stressed out.
I'd appreciate any feedback you have, be it positive, or a thorough ridiculing of the flaws!