Why Top Salespeople Can't Sell

Very shrewd.

I think you mistook what I said. I don't doubt these people bring value. This is just the first time I have ever seen it explicitly stated in succinct terms how important crafting something of value is before selling. Creating offers and packages to sell.

Often it's just assumed the person is selling something worthwhile and profitable. And that the person should get out there pitching.

Ewan's threads attract those higher level type of discussions. And Ewan's threads usually focus on one important theme or self-contained principle. I'm talking about the specific principle he shared here and nothing else. And of course discussions of value happen elsewhere too.


But threads like 'I want to quit my job next week and start selling wordpress themes' are usually met with talks and discussions about methods to do that. Some say just start cold call. Others network. Others facebook marketing.

I've yet to see anyone say,''look forget selling for now. You're just going to be out there spamming people with emails that get ignored with the same tired, worn out pitch as everyone else. Do this instead first. And then when you come to selling your job is going to be far easier, your revenue far more consistent and your profits healthy.'' Not explicitly like Ewan said.

Or atleast, I've been here since 2011, I've never seen that advice given to a young, optimistic hopeful who has just bought a WSO telling them they'll soon be making an easy grand a selling mobile sites from some loser who told them it would be easy, and so they go out with the same pitch and product.service as a 1000 other people, using the same methods and get nowhere.

Newcomers are not getting truly helpful advice like Ewan gave here, not nearly enough. It should be standard.

But this is a place mainly for get rich quick schemes, and most new people think they don't need to learn proper marketing and business skills. Only send out these magic, done for you emails and they'll have prospects beating a path to their door.

These are people going out wanting to sell marketing services. And have no skills at it. And only want to make easy money for themselves. And don't know the market place and where or how the product they bought in WSO should be sold.


What Ewan said is the truth. What you said about others contributing value or about higher level marketing concepts in the truth. But the two aren't the same. And I do know how I gave the impression that Ewan was the only one ever advocating selling decent products, as I obviously didn't mean.

Maybe because I'm extra tired, and not communicating properly and it's a bigger problem than just my awful spelling mistakes, but I've nearly everything i posted on this forum in the last couple of days has been contested or pulled up so I think to step away from the net.


I hope that what Ewan advocates becomes the default advice given to everyone who comes on where we can see they just bought a WSO and will be selling something tainted and that a million people are try to hawk and doing a very bad job, and they should better look at how they package it first so that is something highly saleable, rather than rush into finding ways to sell something that isn't. It's not common.

NP. I understood that earlier but thanks for pointing that.