I'm currently visiting businesses whose Adwords campaigns are not optimized. Usually they don't have good landing pages, keywords are a mess (mostly broad with no negatives), ads are super boring, etc.
I know they are wasting money and I really want to help them.
So I get there and I introduce myself to the owner, my name is Kevin, I'm an Internet consultant and I have a report that shows that there are some errors in your Google Campaign that are costing you money. When would be a good time to talk about this?
I've gotten mixed results... a couple of appointments but no sells yet.
I started 2 weeks ago and the hardest thing is getting to talk to the owner because he is not there. So I have to go back another time. And if he is not there neither I call or email.
I like cold walkin, I feel more comfortable than on the phone.. I'm good with people and usually they like me. The other day using the above intro I found out the owner didn't care too much about adwords but she wanted a website redesign, it's a huge website and I ended quoting her $16K because there's a database involved.. She is very interested.. So I know cold walkin works.
Anyway, what do you guys think about the intro.. Would there be a better way to get their interest?