Door to door issue. Need Advice

I think you'll find my advice much more what your looking for. Do what works, do what's right. The salesGod has spoken.

Claude,

I think that the "pumped up" crowd telegraphs something to the other
party that they may not have intended - Neediness.

Watch the sharks on Sharktank. Notice anyone jumping up and down and
beating their chest with enthusiasm? It's dealtime and those folks get real serious
when there's money on the table.

I didn't see any Tony Robbins "rah! rah!" when watching your selling from
the stage video. Just a well rehearsed presentation, delivered with the
sole intent of creating sales of your products. The only motivation necessary.

My .02

Quick question everyone, what does OP mean??



Hi Claude,


I really appreciate you advice. I think it's not the selling I don't like, it's more the smart meters I don't really like. At first I knew nothing about them and actually made more sales in the beginning. The more I found out about the product, The more I feel I couldn't sell them. I knew I wanted to do door to door and give it a shot. It was very exciting in the beginning.


I think I need to study more selling like you said and find some thing I really love to sell. I'm not naturally good at selling but willing to knock on as many doors as I can to understand it.


I'm just wondering as a business can we sell anything door to door? In terms of jobs out there, there just doesn't seem to be anything I like. I think in the UK/London there doesn't seem to be much out there on products and services that I like.


All the advice on this forum has been helpful.

OP,

In your shoes, I'd click on Claude's name, pull up his past posts, and ignoring the humour that he brings to Off Topic, concentrate on posts relevant to sales. I have a background in sales myself in the UK - windows, doors, conservatories - and I've read enough posts from Claude to know he's forgotten more about offline sales than most of us will ever know.

Also.

You could always post your sales pitch in here and I bet, between all of us, we can offer refinements.

Cheers,

Tom

Thanks for the additional clarification.
When I said 70,000 doors, I meant I actually talked to 70,000 people. It's an educated guess. I kept records for a couple of decades. I didn't keep records of the doors I knocked on, only the number of people I talked to. About 2/3 of the people I actually talked to didn't qualify, for one reason or another; bad credit, unemployed, one spouse not home, renting, or they just bought a new vacuum cleaner. I would find this out in the first few minutes.

So, I wanted to talk to maybe 23,000 people. And about half of them were OK with that. This is actually the most impressive number. Getting half of your qualified prospects to agree to an in depth presentation (when they weren't expecting you at all, the minute before you arrived) is the key. That's actually the hardest part of the sale

And then 60% of those people gave me lots of money. In the earlier years, my average was much lower, in the later years, much higher. These are career averages.



I'll give it one more shot. Closing ratio means how many sales are made out of the number of presentations. That's in every sales book ever written. Every sales trainer defines closing ratio that way. This definition is so basic to selling, that I haven't even included it in any of my books. It simply never occurred to me that anyone in sales wouldn't know this.

It isn't how many sales are made out of everyone you meet.

Here;

http://smallbusiness.chron.com/defin...tio-24985.html

"Closing Ratio Defined
Your closing ratio is the number of deals you close compared to the number of presentations you make. Say, for instance, you made 10 presentations last month and closed two sales as a result. You closed 2/10ths, or 20 percent, of your potential sales. Your closing ratio, then, is 20 percent."


Or....just Google Closing Ratio and read any listing at all. I'm having a hard time believing you're serious.

No need, at all. You bring back some great memories.

I started out on the door while in university (needed the extra) and gravitated to the office, working across door, telephone canvassing, and sales. The time on the doors was the hardest, though, and yet the time that I remember most fondly. Does it ever toughen you up. Could tell you some stories; bet you could, too, since you did it a lot longer. I think if you can drive up to a street on a cold December morning, just you and that street, hundreds of potential doors to knock, never knowing who lives on the other side of each door, or what dangerous animals are in residence, you can do almost anything. When you start out in the career, those doors, especially in December, look cold and forbidding. But - once you break through the learning barrier - later on those doors stand for one thing and one thing only: opportunity. I can still remember almost falling over myself to knock some doors!

I'm sat here today in a nice warm office with a coffee in easy reach and a moment ago my wife brought in sugar-glazed doughnuts. Would I go back to the doors? Part of me would love to. "The Kill." I miss it. But I know the moment I stepped out of the car and saw those houses I'd want my office back. Just haven't written or thought about it in the longest time, which is why I've been happy to read Offline more than chip in with advice, like I might do in the main forum.

Still.

Knocking. Gets me excited just to think about it.

We had similar averages in double-glazing, but I can think of only one chap who "might" have had an average even close to that, over his career. Which highlights exactly what I was saying above. As a young chap I remember admiring his accomplishments. I'd come from money myself, but never really earned much of it at that point. I remember looking at that chap and wanting what he had. That guy had it all. The car. The house. The watch. The cash.

Anyway! I'm going to check out your books when I have more time next week, buddy. I reckon I'll learn a lot (that I can apply to everything) and bring up some good memories in the bargain!

Cheers - Tom