In this time of chaotic Google Local changes, you will want to be sure to read every word and bookmark it for future reference.
I was honored to be selected as a contributor again this year, along with a distinguished group of local marketing experts from around the world to share insights and opinions about the most important Google local ranking factors.
If you deal with Google Local, then you know David's Local Search Ranking Factors is considered THE holy grail for local search. Be sure to read it top to bottom, especially the wise comments from all the experts.
Head over to MOZ to see the top ranking factors and read all the comments from the local search experts. The comments are worth their weight in gold!
This one of course focused a lot on the recent reduced local pack and other Google changes. And the experts offer actionable advice about how to deal with the shakeup.
Your biggest take-away?