Newspapers Are The Thing...Again

31 replies
Is the original creator of video sales letters moving out of videos
and into advertorials in newspapers?

Well he's taken training on how to do it and reckons
it's the best damn training he's ever done.

Who is he learning from?

The answer is found here...

NPF - Dush - Email Traffic

Best,
Doctor E. Vile
#newspapers #thingagain
  • Profile picture of the author gjabiz
    from the song Circle by Harry Chapin.

    I'm like a chef in the kitchen sharpening my knife.

    Thanks Ewen, I suspect, after this seminar, people with experience with Newspaper ads, advertorials, classifieds, all things newspapers...

    might get a few new high paying customers.

    Yum-yum.

    gjabiz



    Originally Posted by ewenmack View Post

    Is the original creator of video sales letters moving out of videos
    and into advertorials in newspapers?

    Well he's taken training on how to do it and reckons
    it's the best damn training he's ever done.

    Who is he learning from?

    The answer is found here...

    NPF - Dush - Email Traffic

    Best,
    Doctor E. Vile
    {{ DiscussionBoard.errors[10355586].message }}
  • Profile picture of the author yukon
    Banned
    87 newspapers were sold last week.

    Seriously, the only people buying newspapers are in their late 60's.

    Fine If your advertising burial plots or condos in Florida
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    • Profile picture of the author Peter Lessard
      Originally Posted by yukon View Post

      87 newspapers were sold last week.

      Seriously, the only people buying newspapers are in their late 60's.

      Fine If your advertising burial plots or condos in Florida
      This is a 2015 article:

      A total of 2.7 billion people read newspapers in print and another 770 million on desktop digital platforms. Print and digital audience combined appear to be increasing. In Australia, the United Kingdom and Chile, more than 80 percent of adults read newspapers on some platform.

      Source: Worldwide newspaper circulation revenues pass advertising for the first time | Poynter.

      True, not true who knows but I do personally know people making bank with print ads. I also still know folks making bank with fax broadcast. Are numbers up or down or read by 90 year olds? Who knows and don't care. If you make money at it do it. If not stay away from it.

      I personally do not use print but I would not close my mind to it.
      Hell I will drop flyers out of a helicopter If I have a reasonable doubt I will make money. Plus it would employ a whole bunch of people to clean the mess ;-)

      Of course I totally get why your saying what your saying but I just hate the whole this is dead, that is dead when the truth is its just dead to certain people or not great for their needs.

      P.S Some of the biggest checks I have ever been cut where by 60+ year old business owners that have way more money than I may ever have and they refer like crazy.
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      • Profile picture of the author yukon
        Banned
        Originally Posted by Peter Lessard View Post

        This is a 2015 article:

        A total of 2.7 billion people read newspapers in print and another 770 million on desktop digital platforms. Print and digital audience combined appear to be increasing. In Australia, the United Kingdom and Chile, more than 80 percent of adults read newspapers on some platform.

        Source: Worldwide newspaper circulation revenues pass advertising for the first time | Poynter.


        By worldwide they mean they're all retired & living in Boca Raton or living in 3rd worlds without a smartphone.

        Why do you think 85 year old Warren Buffett bought so many newspaper businesses? I'll tell you why, to sell insurance to aging adults.

        Focus on Demographics. You're not going to sell newspapers to 23 year olds with smartphones. Impossible!
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        • Profile picture of the author Barry Unruh
          Originally Posted by yukon View Post

          By worldwide
          Focus on Demographics. You're not going to sell newspapers to 23 year olds with smartphones. Impossible!
          Depends...

          I see a lot of young families in our area taking partial subscriptions to get grocery ads, weekend ads, and coupons. They don't do a full subscription, some take only Wednesday and Sunday.
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          • Profile picture of the author yukon
            Banned
            Originally Posted by Barry Unruh View Post

            Depends...

            I see a lot of young families in our area taking partial subscriptions to get grocery ads, weekend ads, and coupons. They don't do a full subscription, some take only Wednesday and Sunday.

            Ok, so they're selling coupons on ebay & using the newspaper for their kids hamster cage.
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        • Profile picture of the author Ron Lafuddy
          Originally Posted by yukon View Post

          By worldwide they mean they're all retired & living in Boca Raton or living in 3rd worlds without a smartphone.

          Why do you think 85 year old Warren Buffett bought so many newspaper businesses? I'll tell you why, to sell insurance to aging adults.

          Focus on Demographics. You're not going to sell newspapers to 23 year olds with smartphones. Impossible!
          Makes perfect sense to me.

          Must be those same 80 year olds who are putting their wedding and engagement announcements in the paper.
          Yessir, the same 80 year old culprits, putting in all those birth announcements, too.

          You'd think those oversexed 80 year old women would have learned to cross their legs after all those years.

          Hummph!
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          • Profile picture of the author ewenmack
            The Best Traffic Source In 2016 | Multichannel Marketing

            The link goes into a bit more detail what opportunities
            are available with newspaper advertising.

            Not all products and services suit this media though.

            Best,
            Doctor E. Vile
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            • Profile picture of the author Richard Goldie
              Listened to the webinar and though was a bit disapointing,

              Didn't really give too much away and felt it was just a pitch for coaching.
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    • Profile picture of the author Jill Carpenter
      Originally Posted by yukon View Post

      87 newspapers were sold last week.

      Seriously, the only people buying newspapers are in their late 60's.

      Fine If your advertising burial plots or condos in Florida
      » Audience

      Overall, some 55 million newspapers are sold each day, 59 million on Sunday.
      The number is dropping, but not quite down to 87 just yet.
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      "May I have ten thousand marbles, please?"

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      • Profile picture of the author gjabiz
        In their webinar they clearly state the best market is over 45, and I'll bump that to 50. If they get AARP or are eligible, and your product is a match for this audience, then newspapers and magazines offer a great ROI with very fast results if one knows what he/she is doing.

        Thanks Jill. That link provides a lot of good info.

        This for one thing:

        Even if the percentage of households buying a newspaper has dropped to almost half, that still makes the lone newspaper in town the most wide-reaching single buy for advertisers.

        The O'Dowd bros showed products for this demographic and why they are big into supplements. The diet ad they showed was a huge winner, and as the baby boomers age, our bodies start giving out, making joint and pain supplements very popular.

        The webinar may have sucked for IM wannabees, but, Jon Benson gladly spent 25 k for it.

        My OPINION is an Entrepreneur with 25k to spend on tested and proven ads, can easily make the 6 figure mark the first year with newspapers and magazines.

        Although it was focused on newspapers, during the Q and A, they talked about niche magazines too.

        gjabiz

        Originally Posted by Jill Carpenter View Post

        » Audience



        The number is dropping, but not quite down to 87 just yet.
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        • Profile picture of the author SirThomas
          Originally Posted by gjabiz View Post

          The webinar may have sucked for IM wannabees, but, Jon Benson gladly spent 25 k for it.
          I believe Jon Benson spent 25k for their coaching not the webinar.

          My OPINION is an Entrepreneur with 25k to spend on tested and proven ads, can easily make the 6 figure mark the first year with newspapers and magazines.
          True. And the same applies to any other media, oflline, online or mixed. However, depending on your media, 25k might not be enough to achieve satisfactory averages.

          Between 1996 and 2002 (or so), I used to run print media campaigns for multiple clients and for my own lead generation business - magazines, newspapers, card decks etc. Some ads were proven money makers or high response lead generators. Still month to month, even when using the same media, the numbers varied significantly. Over the year, the averages were positive, but if you took 25k and begin your campaign in the wrong month, your promo adventure could be very short... :-)

          PS. This conversation was about the webinar, not their coaching program. The first hour was just hype and bs for waaay too long, with 10 minutes of cred buildup. Online webinar, offline seminar, it's still hype. No excuses. Sorry.
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          • Profile picture of the author gjabiz
            And I clearly stated it sucked, as Webinars go.

            gjabiz


            Originally Posted by SirThomas View Post

            I believe Jon Benson spent 25k for their coaching not the webinar.

            True. And the same applies to any other media, oflline, online or mixed. However, depending on your media, 25k might not be enough to achieve satisfactory averages.

            Between 1996 and 2002 (or so), I used to run print media campaigns for multiple clients and for my own lead generation business - magazines, newspapers, card decks etc. Some ads were proven money makers or high response lead generators. Still month to month, even when using the same media, the numbers varied significantly. Over the year, the averages were positive, but if you took 25k and begin your campaign in the wrong month, your promo adventure could be very short... :-)

            PS. This conversation was about the webinar, not their coaching program. The first hour was just hype and bs for waaay too long, with 10 minutes of cred buildup. Online webinar, offline seminar, it's still hype. No excuses. Sorry.
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  • Profile picture of the author trip3980
    Being a multimedia specialist I can tell you off the bat that no media is better then another. Results are based on what the are the best strategies that reach the largest target audience. For example, Youtube is the second most popular search engine but the content that exist their does best when provided as infotainment. also Email marketing when distributed at 8-12 pm on a Saturday has the highest method of sales effectiveness. direct mail marketing has its place because you can just focus on driveling material to a focused target group. What I will say is not effective today is social media marketing IE facebook twitter etc. However sites like pinterest when having products or services that are women focused will give you the best bang for your $$ and time. I don't see pinterest going away anytime soon. The problem today is most people who push adds are out of touch with their potential costumers essentially alienating them and their needs. also It advertisement and marketing needs to be focus on serving rather then telling customers why they should serve you. IE just simply telling a potential customer that you exist and have some coupons will not cut it today. You want people talking about you and that falls under viral marketing which happens to be my specialty. The problem understanding how to get the potential customer to talk about you and your product in the light you want them to do. sometimes that can be in the form of entertainment. Like the geico caveman ads. But don't go thinking that comedy is the only way to a consumers heart sometimes it can hurt more then help. The idea is that you want the consumer to take action. What that action is dependent on the message that is being projected.
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  • Profile picture of the author sandalwood
    Originally Posted by ewenmack View Post

    Is the original creator of video sales letters moving out of videos
    and into advertorials in newspapers?

    Well he's taken training on how to do it and reckons
    it's the best damn training he's ever done.

    Who is he learning from?

    The answer is found here...

    NPF - Dush - Email Traffic

    Best,
    Doctor E. Vile
    Ewen,

    When I clicked on your above link I saw this on the page:

    We’re going to show you…

    How to leverage this forgotten traffic source before the powers-that-be take control of it!

    3 secrets to writing the perfect ad (and why everything you know about headlines is dead wrong!)

    Exactly how we skyrocketed sales with little more than a phone call (from $3,000/mo to over $800,000/mo!)

    Why the man considered "The Greatest Marketer In History" refused to give this information away ...and how we tricked him into it!

    For anyone familiar with Agora Publishing this is the same advertising frame work they use to sell their investment newsletters. The price of a NL varies. Could be 49 a year or 5K a year. Regardless because the ad framework is the same.

    I'm not saying these guys don't know what they are talking about or their info isn't worth anything, I'm saying their framework sure looks like it is borrowed from the "how you can make millions" investment huckster crowd. BTW, as I read #2 above, isn't that line used in quite a few WSOs?

    Having said all that, I tried signing up to see what they are really selling. Unfortunately I got an error message telling me the page doesn't exist. Appreciate the heads up Ewen.
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    • Profile picture of the author ewenmack
      Originally Posted by sandalwood View Post


      Having said all that, I tried signing up to see what they are really selling. Unfortunately I got an error message telling me the page doesn't exist. Appreciate the heads up Ewen.
      I'll give you a bit of context around what they are about Tom.

      They personally sell alternative health products via advertorials in newspapers.

      Their call to action is to call a phone number.

      The phone people upsell the callers to take the average sale over $300.
      They have taken the highest dollar value on the call to $800.

      This is the first call and first sale.

      Now they have the backend sales.

      They buy remnant space via a broker.

      One of the brothers was at Dell
      where he developed their phone sales teams.

      For one of their products, they are hitting $800,000
      per month revenue on $200,000 ad spend.

      Getting a 4 to 1 return on the front end of a promotion is pretty darn good.

      And to easily scale is one phone call.

      There ya go,
      a bit of the inside scoop what they are doing.

      Best,
      Doctor E. Vile
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      • Profile picture of the author sandalwood
        Originally Posted by ewenmack View Post

        I'll give you a bit of context around what they are about Tom.

        They personally sell alternative health products via advertorials in newspapers.

        Their call to action is to call a phone number.

        The phone people upsell the callers to take the average sale over $300.
        They have taken the highest dollar value on the call to $800.

        This is the first call and first sale.

        Now they have the backend sales.

        They buy remnant space via a broker.

        One of the brothers was at Dell
        where he developed their phone sales teams.

        For one of their products, they are hitting $800,000
        per month revenue on $200,000 ad spend.

        Getting a 4 to 1 return on the front end of a promotion is pretty darn good.

        And to easily scale is one phone call.

        There ya go,
        a bit of the inside scoop what they are doing.

        Best,
        Doctor E. Vile
        Thank you for the info. This sounds like the big ugly yellow sign Meo (or someone else) used years ago in the real estate field. Calling a prerecorded number and leaving contact information was pure gold for the sign poster. Of course having a live being works wonders as well.

        Yep, 4 to 1 is a great return. Even Warren Buffet wouldn't kick it out of bed.

        Another superb post by the wicked doctor!
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  • Profile picture of the author SirThomas
    It was absolutely pathetic. One hour of bs hype and cute story, 16 minutes going over two advertorials, 10 minutes talking about a call center and 30+ minutes of hyped sales pitch. Garbage. Two hours I won't get back...
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    • Profile picture of the author ewenmack
      Sorry guys for leading you to the bad experience.

      I've never been on a webinar or seen
      any of their training materials before,
      so I didn't know what to expect.

      I was just basing it on their names I've heard before,
      and were brought up again in the last month.

      I apologize for my mistake.

      Best,
      Doctor E. Vile
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      • Profile picture of the author SirThomas
        Originally Posted by ewenmack View Post

        Sorry guys for leading you to the bad experience.

        I've never been on a webinar or seen
        any of their training materials before,
        so I didn't know what to expect.

        I was just basing it on their names I've heard before,
        and were brought up again in the last month.

        I apologize for my mistake.

        Best,
        Doctor E. Vile
        Ewen, that's not your fault. Those guys simply sucked. We had a group of people from another forum who all dialed in to learn something new and everyone was absolutely frustrated and laughing at each other, at the same time! lol
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      • Profile picture of the author gjabiz
        but instead I will THANK YOU Ewen. Because I have a different take, which I'll share.

        But first, I can't argue that as a webinar training session, it did suck. However, there were valuable lessons there.

        Probably gave themselves a lot of Credibility when they exclaim they are OFF LINE and not Internet MARKETERS. The fact they put on a lousy show for most IM people, only proves their point.

        The Halbert story, showed determination and desire and a willingness to do whatever it takes, traits sorely lacking in IM and especially here at WF.

        Don't think many Warriors would re-mortgage their house for their uncertain education. The kind of success they have, well, it doesn't come from building a sales funnel for your ebook.

        Also, they rang very true about the amount of work the IM Guru has to do, the whole 4 hour a week Tim Ferris promoted "Lifestyle" business, is mostly a myth.

        Seriously doubt IM gurus are pulling in a million a month while surfing away their days and sipping cold ones at the beach. Didn't Frank Kern just write something about a 6 million dollar mark, or another way to think of it, what these guys did in 6 MONTHS.

        They operate a 4 person business, and manage a call center, all by REMOTE means from wherever they want to be.

        So, yea, the first hour was used to build some cred, because most IM people have never heard of them...and I doubt their intent (although I don't know) was to get 20 people to send them the 3k, because that would be a true waste of their time.

        I'm guessing the target was a few ENTREPRENEURS, and not IMers. They clearly showed, and you can tell from the couple of responses here, they don't know how to market to IM crowd, but again, I think they are smarter than that, and have a back end worth 100 times to them to find a couple of DOERS.

        As for thin TRAINING, well, perhaps it was.

        That 8 word headline formula they gave has been a part of BILLIONS of dollars in sales, a copywriter, especially a new one...would do well if he practiced writing as if his target were Newspaper readers, because...

        both Off Line and On line readers...

        SKIM READ, and the headline in both channels is CRITICAL.

        The 3 points they offered up:
        1) Identify
        2) Frame (Social Proof)
        3) Curiosity (open Loop)

        Could be worth tons of gold in the hands of a copywriter. Again, they pointed to examples which have sold Billions of dollars of product.

        Also, the 10 tips about the call, they did go over all 10 in the review, and if you screen captured the page, they gave a TESTED AND PROVEN blueprint which increases ROI dramatically, when directions are followed.

        They talked about building rapport with the caller, making it a personalized solution for that caller's problem.

        They capture email, so they do online stuff, that list alone could be worth as much as most IMers make in a year of work.

        Now about the comments:

        From Marvin Show, and his first WF post:
        No way guys. This seems like a myth. The cost of print is becoming more and more prohibitive everyday. There are less places to advertise. Individuals are much more likely to find my services on any site than they are in print adverts. I haven't run a successful print campaign since 2008.

        It is NOT a myth Marvin, and using ROP keeps the costs affordable, and there are still plenty of places to advertise, I have no idea what your services are, and the fact you haven't run a successful print campaign in 7 years, probably says more about your marketing than the concept. You may have a unique experience or services which fit more with IM...and these guys clearly stated that it wasn't suited for everything.

        And John Lloyd said:
        *********
        Yea, I think the idea is solid...

        But they kept the actionable info very thin...too little to call it a "training seminar".

        The other thing is I haven't heard about the O'Dowds since Gary Halbert mentioned them in his 2005 newsletter.

        Where the **** have they been?

        It's like they dropped out of the clouds and thought they were going to get a
        bunch of checks for $3K because of their Halbert affiliation.

        Who knows - a few chumps might have signed up for it.
        *********
        You haven't heard of or about them because they are OFF LINE marketers, they have been busy making money and perfecting their system, as for you thinking it is a "solid idea", your thinking has nothing to do with it.

        Newspaper ads are a proven idea, solid enough to have created scores of millionaires over the yeas, people who learned how to use it.

        Chumps? Why? 3 X 20 = 60,000 dollars, which is chump change to them if they make over a million a month right?

        But, the lifetime value of just 2 or 3 of the people you call "chumps" could be worth millions to them, because they will get a piece of the pie when other people spend their money to place ads for their products.

        I don't think they are spacemen falling from the clouds for a measly 60k, I think they know what they are doing...and perhaps their lousy webinar was also used as a winnowing device, separating the wheat from the chaff.

        So, Ewen, you don't owe anyone an apology, you could refer people to a 5 star restaurant for a FREE steak dinner, and you would get some negative blowback from someone, the vegan in the crowd, perhaps?

        IF anyone were to apply the 8 word headline to their IM efforts, it could help or maybe even be the thing that gets them over the hump.

        Thanks,

        gjabiz


        Originally Posted by ewenmack View Post

        Sorry guys for leading you to the bad experience.

        I've never been on a webinar or seen
        any of their training materials before,
        so I didn't know what to expect.

        I was just basing it on their names I've heard before,
        and were brought up again in the last month.

        I apologize for my mistake.

        Best,
        Doctor E. Vile
        {{ DiscussionBoard.errors[10363265].message }}
        • Profile picture of the author John Lloyd
          Originally Posted by gjabiz View Post

          but instead I will THANK YOU Ewen. Because I have a different take, which I'll share.

          But first, I can't argue that as a webinar training session, it did suck. However, there were valuable lessons there.

          Probably gave themselves a lot of Credibility when they exclaim they are OFF LINE and not Internet MARKETERS. The fact they put on a lousy show for most IM people, only proves their point.

          The Halbert story, showed determination and desire and a willingness to do whatever it takes, traits sorely lacking in IM and especially here at WF.

          Don't think many Warriors would re-mortgage their house for their uncertain education. The kind of success they have, well, it doesn't come from building a sales funnel for your ebook.

          Also, they rang very true about the amount of work the IM Guru has to do, the whole 4 hour a week Tim Ferris promoted "Lifestyle" business, is mostly a myth.

          Seriously doubt IM gurus are pulling in a million a month while surfing away their days and sipping cold ones at the beach. Didn't Frank Kern just write something about a 6 million dollar mark, or another way to think of it, what these guys did in 6 MONTHS.

          They operate a 4 person business, and manage a call center, all by REMOTE means from wherever they want to be.

          So, yea, the first hour was used to build some cred, because most IM people have never heard of them...and I doubt their intent (although I don't know) was to get 20 people to send them the 3k, because that would be a true waste of their time.

          I'm guessing the target was a few ENTREPRENEURS, and not IMers. They clearly showed, and you can tell from the couple of responses here, they don't know how to market to IM crowd, but again, I think they are smarter than that, and have a back end worth 100 times to them to find a couple of DOERS.

          As for thin TRAINING, well, perhaps it was.

          That 8 word headline formula they gave has been a part of BILLIONS of dollars in sales, a copywriter, especially a new one...would do well if he practiced writing as if his target were Newspaper readers, because...

          both Off Line and On line readers...

          SKIM READ, and the headline in both channels is CRITICAL.

          The 3 points they offered up:
          1) Identify
          2) Frame (Social Proof)
          3) Curiosity (open Loop)

          Could be worth tons of gold in the hands of a copywriter. Again, they pointed to examples which have sold Billions of dollars of product.

          Also, the 10 tips about the call, they did go over all 10 in the review, and if you screen captured the page, they gave a TESTED AND PROVEN blueprint which increases ROI dramatically, when directions are followed.

          They talked about building rapport with the caller, making it a personalized solution for that caller's problem.

          They capture email, so they do online stuff, that list alone could be worth as much as most IMers make in a year of work.

          Now about the comments:

          From Marvin Show, and his first WF post:
          No way guys. This seems like a myth. The cost of print is becoming more and more prohibitive everyday. There are less places to advertise. Individuals are much more likely to find my services on any site than they are in print adverts. I haven't run a successful print campaign since 2008.

          It is NOT a myth Marvin, and using ROP keeps the costs affordable, and there are still plenty of places to advertise, I have no idea what your services are, and the fact you haven't run a successful print campaign in 7 years, probably says more about your marketing than the concept. You may have a unique experience or services which fit more with IM...and these guys clearly stated that it wasn't suited for everything.

          And John Lloyd said:
          *********
          Yea, I think the idea is solid...

          But they kept the actionable info very thin...too little to call it a "training seminar".

          The other thing is I haven't heard about the O'Dowds since Gary Halbert mentioned them in his 2005 newsletter.

          Where the **** have they been?

          It's like they dropped out of the clouds and thought they were going to get a
          bunch of checks for $3K because of their Halbert affiliation.

          Who knows - a few chumps might have signed up for it.
          *********
          You haven't heard of or about them because they are OFF LINE marketers, they have been busy making money and perfecting their system, as for you thinking it is a "solid idea", your thinking has nothing to do with it.

          Newspaper ads are a proven idea, solid enough to have created scores of millionaires over the yeas, people who learned how to use it.

          Chumps? Why? 3 X 20 = 60,000 dollars, which is chump change to them if they make over a million a month right?

          But, the lifetime value of just 2 or 3 of the people you call "chumps" could be worth millions to them, because they will get a piece of the pie when other people spend their money to place ads for their products.

          I don't think they are spacemen falling from the clouds for a measly 60k, I think they know what they are doing...and perhaps their lousy webinar was also used as a winnowing device, separating the wheat from the chaff.

          So, Ewen, you don't owe anyone an apology, you could refer people to a 5 star restaurant for a FREE steak dinner, and you would get some negative blowback from someone, the vegan in the crowd, perhaps?

          IF anyone were to apply the 8 word headline to their IM efforts, it could help or maybe even be the thing that gets them over the hump.

          Thanks,

          gjabiz
          Gjabiz,

          Fine post. What I meant was...the notion that there's a pendulum swing in marketing where online has become hyper competitive and offline is cheaper sounds about right to me. (I'd have to test it to be sure.) But I'm open-minded...

          Regarding the 10-year absence of the O'dowds...I'm not buying it. There are a lot of offline marketers with visibility online. Can anyone point me to one Caleb O'dowd swipe? I looked and couldn't find one.

          I'd also be curious to hear your personal experience with newspaper ads, gjabiz. Are you getting the sort of returns Caleb was talking about in 2015?
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          • Profile picture of the author gjabiz
            I've never had the need to satisfy anyone's curiositiy about my business, or my personal life, doubt if I'll start now.

            Also, he didn't say he wrote the copy, and in fact said, part of the training was to put you in touch with those types with a direct marketing track record.

            As for what you "meant"... I only read the words I see, don't interpret.

            Maybe, he's been in prison the last decade, and like Halbert, wrote his memoirs as a how to guide. Boron Letters are some of Gary's best work.

            I take him at his word unless you can prove otherwise, OK?

            gjabiz


            Originally Posted by John Lloyd View Post

            Gjabiz,

            Fine post. What I meant was...the notion that there's a pendulum swing in marketing where online has become hyper competitive and offline is cheaper sounds about right to me. (I'd have to test it to be sure.) But I'm open-minded...

            Regarding the 10-year absence of the O'dowds...I'm not buying it. There are a lot of offline marketers with visibility online. Can anyone point me to one Caleb O'dowd swipe? I looked and couldn't find one.

            I'd also be curious to hear your personal experience with newspaper ads, gjabiz. Are you getting the sort of returns Caleb was talking about in 2015?
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      • Profile picture of the author sandalwood
        Originally Posted by ewenmack View Post

        Sorry guys for leading you to the bad experience.

        I've never been on a webinar or seen
        any of their training materials before,
        so I didn't know what to expect.

        I was just basing it on their names I've heard before,
        and were brought up again in the last month.

        I apologize for my mistake.

        Best,
        Doctor E. Vile
        Ewen,

        1st - nothing to be sorry for. You didn't host or present the seminar. Your intent was to help.

        2nd - Your attempt to help certainly drew a crowd.

        3rd - Of course people will criticize but read post #20 by gjabiz and you'll see the real value in their presentation. He at least listened to it with an open mind.

        4th - unfortunately I could never get past the first page in the registration process. Oh well, would have enjoyed hearing their thoughts. Might have helped me in an offline gig I'm involved with. It is a toll position and not IM oriented at all.

        5th - For those interested in great headlines read Bottom Line Personal. These guys know how to write eyeball catching words.

        Regardless, appreciate your efforts.
        Signature
        Get 30% or More Retirement Income If you are serious about your retirement, you'll love this product.

        The Money Ferret Finance Article Directory
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        • Profile picture of the author SirThomas
          Originally Posted by sandalwood View Post


          4th - unfortunately I could never get past the first page in the registration process. Oh well, would have enjoyed hearing their thoughts. Might have helped me in an offline gig I'm involved with. It is a toll position and not IM oriented at all.
          Tom, they have a recording of that "webinar". I can PM you the link if you want it.
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          • Profile picture of the author MichaelWinicki
            I agree with Gordon...

            Yep, way too much fluff, but what information they did give, while limited was top notch IMO. Especially the headline tip, the subhead creation tip and the tip about how to use images.
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    • Profile picture of the author yukon
      Banned
      Originally Posted by Ron Lafuddy View Post

      Makes perfect sense to me.

      Must be those same 80 year olds who are putting their wedding and engagement announcements in the paper.
      Yessir, the same 80 year old culprits, putting in all those birth announcements, too.

      You'd think those oversexed 80 year old women would have learned to cross their legs after all those years.

      Hummph!

      Try facebook when you return to 2015







      Originally Posted by Richard Goldie View Post

      Listened to the webinar and though was a bit disapointing,

      Didn't really give too much away and felt it was just a pitch for coaching.
      Originally Posted by SirThomas View Post

      It was absolutely pathetic. One hour of bs hype and cute story, 16 minutes going over two advertorials, 10 minutes talking about a call center and 30+ minutes of hyped sales pitch. Garbage. Two hours I won't get back...
      The future is newspapers circa 1770.
      Signature
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      • Profile picture of the author sconer
        Originally Posted by yukon View Post

        Try facebook when you return to 2015


        The future is newspapers circa 1770.
        I think the spammers from the SEO sub-forum who keep saying that nofollow links carry weight are getting to you

        As someone cited above, over half of our country reads newspapers. Every store that sells coffee in the morning has stacks of newspapers that they sell. Every block I drive down has newspapers all over the front lawns. I go into Manhattan ever couple of weeks and find numerous newspaper stands on every block.

        Newspapers are NOT dead and not just for old people either. Even if they were, old people still buy products and services!

        I have found that a lot of the old timers in my trade, the last hold-outs, have changed over to digital advertising because they finally got tired of everyone telling them to. That tells me that there might be a hole for me to fill in print media. Less competition is good, so it's definitely something I will try.
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  • Profile picture of the author marvinshow
    No way guys. This seems like a myth. The cost of print is becoming more and more prohibitive everyday. There are less places to advertise. Individuals are much more likely to find my services on any site than they are in print adverts. I haven't run a successful print campaign since 2008.
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  • Profile picture of the author John Lloyd
    Yea, I think the idea is solid...

    But they kept the actionable info very thin...too little to call it a "training seminar".

    The other thing is I haven't heard about the O'Dowds since Gary Halbert mentioned them in his 2005 newsletter.

    Where the **** have they been?

    It's like they dropped out of the clouds and thought they were going to get a bunch of checks for $3K because of their Halbert affiliation.

    Who knows - a few chumps might have signed up for it.
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  • Profile picture of the author John Lloyd
    ^Lol.

    When one speaks from a position of authority, it's generally best to back that up with a few personal experiences.

    Anyhow, you're being awfully defensive about a guy you don't even know. Take it easy, bud.
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