From Generalist to a Niche made me 4.5K in my first 10 days!!!

7 replies
Hello my friends,

So i bet that you want to know what I change.... It`s something most marketers know but are often afraid to do.

Want to know what it is?

Ok let`s get the cat out of the bag, what i did is that i switch from an industry to a niche, it`s that simple. I tried for years to sell web design and marketing to offline clients with little success but now with a niche it`s so easy!!!

Also don`t confuse an industry for a niche, example personal improvement is not a niche, that`s a big industry so it won`t work.

On my experience the more I'm in a niche, the more it`s easy so better drill down (thanks to everybody who teach me that drill down technics)

Industry: Healers
Drill down 1: physical healers (not yet a niche, it`s too much general)
Drill Down 2: Chiropractor (that`s a niche, YEAH !!!)

Now at this point you just buy a domain and create a website for this Niche, example ChiroMarketingSuccess.com

You create your homepage talking with them:
Don`t talk to them, talk with them, say thing like:

Do you have trouble finding new customers?
Confuse about the marketing?
Don`t know how to get customers from your website?
I know exactly what you live as i was exactly there a couple of month ago...
Now do you want more success, more customers from your website ?
If YES then I'll show you exactly what to do OK ?
Follow me for a moments....


Now you know what call to action are right ?
Then USE them and A LOT...

Another thing, a webpage need to have 1 and only 1 focus, stop confusing your customers.. They need guidance to go right down your sales funnel.

Some tips:

When starting a business relation, someone have to take a risk, do you think it`s easy for your customers to trust you with money right from the start?

It`s not so get that sales block out of the way and start by taking a risk, give something to your customers, some nice gift can be: A free sessions of 20 minutes (that extend to one hour if looks promising), Answering their question, a free eBook, a free page on your directory (something like www.TopChiroDirectory.com) etc....

Now at this point everything is easy, you already have a relation with your prospect and you just need to listen to them.. Ok i repeat again, LISTEN TO THEM!!!

Ask them what they do, where they are, what they did, what they want, what problem, solution, etc.. etc.. etc...

Do that and you`ll see how easy it is

Questions are welcome

Yvon
#45k #changed #days
  • Profile picture of the author Joan Altz
    Good post. "Try to appeal to everybody and you end up appealing to nobody" is really true for most products and services.
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  • Profile picture of the author myattitude
    Please refrain from clickbait thread titles, it's cheap and shouldn't be used on business owners on this section of the forum, who can see it for what it is.
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    • Profile picture of the author Yvon Boulianne
      Originally Posted by myattitude View Post

      Please refrain from clickbait thread titles, it's cheap and shouldn't be used on business owners on this section of the forum, who can see it for what it is.
      It`s simply what happend,

      I sold:
      $1500 for a website
      $1500 for 3 month of Social media Marketing (client agree for $1000/month after 3 month in addition ...)
      $1000 for hours of consulting
      $500 for a tiny website

      i have nothing to sell on warrior forum, not even a signature..
      Only to help
      Signature
      Stop Struggling With Your Website and Marketing
      30$ / task, pay after done!
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    • Profile picture of the author Jack Gordon
      Originally Posted by myattitude View Post

      Please refrain from clickbait thread titles, it's cheap and shouldn't be used on business owners on this section of the forum, who can see it for what it is.
      If you are offended by clickbait subject lines, why on earth would you choose to spend your time here?

      I'm not saying they are good or bad... but complaining about clickbait at WF seems like it would be a tremendous waste of energy.
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  • Profile picture of the author Yvon Boulianne
    Here`s this new tittle should make everyone happy
    Signature
    Stop Struggling With Your Website and Marketing
    30$ / task, pay after done!
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    • Profile picture of the author yixar
      So how did you market your sales page to your target niche?
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  • Profile picture of the author Yvon Boulianne
    I created and website that is a business directory for this niche, after i did a search on the web to find peoples in my nice and i added their names to my CRM (content relation management)

    I sent each on them a nice email telling them that i would like to add them to my business directory as premium user for free with the link so they can do that themself.

    I offer them to added them myself if they need the help.

    I also have a page on my business directory main level menu "Improve your website" that is linking to my webdesign service home page.

    That's all it took and i start receiving some email asking if i can help about that or that..

    After all, it's all about helping, giving giving giving until your receive
    Signature
    Stop Struggling With Your Website and Marketing
    30$ / task, pay after done!
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