I hope to do so by educating customers.
Hope they will begin to interact with me and over time they will buy from me.
Has anyone used a method similar to this?
I am in the repair industry and have a repair shop. I know the ins and outs of the businesses of my customers(because I operate the same type of business) and can easily have a conversation where I add real value with them. (I can give them vendors I use, stories about what worked and failed in our business, etc.)
Wondering if anyone has used a method like this as opposed to the call and ask for a sale method. (We are already doing this and about 10% of prospects we call have interest. An additional 20% of customers are using another vendor and could use our services, so we wish to get them over time)