Need Simple Local Business Strategy

14 replies
this afternoon my friend asked me to sell her apartment which is located in my area. honestly I've never tried to sell physical product using internet before, but I thought to my self that this is a chance to learn how to do it. so, if anyone could give me more ideas how to do it in a simple way and effectively, that would be appreciated. thanks
#business #local #simple #strategy
  • Profile picture of the author ANDREIS
    If you have websites like Craigslist in Indonesia just place your apartment for sale ad there. Then you can also promote that page where your ad is on other websites and forums. Also, you can always do PPC or other forms of advertising. Just promote where you think people who can buy appartment go online.
    {{ DiscussionBoard.errors[10647295].message }}
    • Profile picture of the author davidfern76
      Originally Posted by ANDREIS View Post

      If you have websites like Craigslist in Indonesia just place your apartment for sale ad there. Then you can also promote that page where your ad is on other websites and forums. Also, you can always do PPC or other forms of advertising. Just promote where you think people who can buy appartment go online.
      thanks Andreis, I thought the same too, we have some popular sites to promote here, not sure which one is the best. find the place where people can buy apartment is still my home work now.
      {{ DiscussionBoard.errors[10648321].message }}
  • Profile picture of the author katrim
    You can also check Facebook Groups and see if there local/national groups where you can post the apartment for sale.
    Signature
    Get This Facebook Loophole!
    I reached one in every 215 US citizens with a simple Facebook post spending only $42. Click here to see how I did it

    {{ DiscussionBoard.errors[10647602].message }}
    • Profile picture of the author davidfern76
      Originally Posted by katrim View Post

      You can also check Facebook Groups and see if there local/national groups where you can post the apartment for sale.
      good idea, thanks katrim
      {{ DiscussionBoard.errors[10648323].message }}
  • Profile picture of the author Kurt
    You could try running FB ads targeting people in her location? Select people of the right demographics: age, income, etc.
    Signature
    Discover the fastest and easiest ways to create your own valuable products.
    Tons of FREE Public Domain content you can use to make your own content, PLR, digital and POD products.
    {{ DiscussionBoard.errors[10647607].message }}
    • Profile picture of the author davidfern76
      Originally Posted by Kurt View Post

      You could try running FB ads targeting people in her location? Select people of the right demographics: age, income, etc.
      FB ads, not sure with that. I've never tried using fb ads before. thanks Kurt
      {{ DiscussionBoard.errors[10648325].message }}
  • Profile picture of the author talfighel
    You can sell the stuff on Ebay.

    If you don't know how to do it, buy a product online that teaches you that. There are good ones to choose from.
    {{ DiscussionBoard.errors[10647610].message }}
    • Profile picture of the author davidfern76
      Originally Posted by talfighel View Post

      You can sell the stuff on Ebay.

      If you don't know how to do it, buy a product online that teaches you that. There are good ones to choose from.
      I suddenly remember about a product online that teaches me about SEO local method or something, do you know that?
      {{ DiscussionBoard.errors[10648327].message }}
  • Profile picture of the author Jason Kanigan
    Well we don't know what resources you have.

    Can you even legally sell the house? Are there realtor/estate agent licensing requirements in Indonesia, and do you meet them?

    In an ideal world, you would do what works...which is what top realtors do.

    First, they have a video walkthrough of the place. This is a virtual showing and what is critical is excellent lighting. My parents sold their home about a decade ago now, which they bought new 20 years before, and the realtor posted a video walkthrough that was so good it made you forget the outdated finishings and other very minor flaws (it was always an extremely well kept house.) That walkthrough made the house look literally like a million bucks, which was close to the final selling price. In North America this would cost a few thousand dollars to execute well.

    That's called the tool for pre-qualifying your buyer.

    Then you need a traffic source to view that walkthrough, along with the other pertinent info about the home. Where are people of appropriate income/wealth and physical proximity already gathering who might be interested in moving or acquiring an investment property?

    Your lead source could be online or offline (ie. a business card with the url on it, with other data like the physical address and your contact info.)

    But those are the two components of IM: Traffic...and Conversion.

    On the web page after the property data and walkthrough you will need a call to action to have the viewer sign up for a showing with you. That's where you walk through with them, answer their questions, and do the selling. After that interested parties will submit an offer.

    But again, we don't know what your resources are.

    You may ask about traffic sources. I don't know your local economy. But look at how successful real estate agents do it in your area. You may complain they accomplish it all through referrals. Well that's fine: split commissions are a fact of life, and if it gets the property sold faster it's worth it to everyone, isn't it.

    Unqualified Leads >>> Qualified Leads >>> Sales.

    Traffic source(s) >>> Video Walkthrough + CTA page >>> Showings + Offers.
    {{ DiscussionBoard.errors[10647776].message }}
    • Profile picture of the author davidfern76
      Originally Posted by Jason Kanigan View Post

      Well we don't know what resources you have.

      Can you even legally sell the house? Are there realtor/estate agent licensing requirements in Indonesia, and do you meet them?

      In an ideal world, you would do what works...which is what top realtors do.

      First, they have a video walkthrough of the place. This is a virtual showing and what is critical is excellent lighting. My parents sold their home about a decade ago now, which they bought new 20 years before, and the realtor posted a video walkthrough that was so good it made you forget the outdated finishings and other very minor flaws (it was always an extremely well kept house.) That walkthrough made the house look literally like a million bucks, which was close to the final selling price. In North America this would cost a few thousand dollars to execute well.

      That's called the tool for pre-qualifying your buyer.

      Then you need a traffic source to view that walkthrough, along with the other pertinent info about the home. Where are people of appropriate income/wealth and physical proximity already gathering who might be interested in moving or acquiring an investment property?

      Your lead source could be online or offline (ie. a business card with the url on it, with other data like the physical address and your contact info.)

      But those are the two components of IM: Traffic...and Conversion.

      On the web page after the property data and walkthrough you will need a call to action to have the viewer sign up for a showing with you. That's where you walk through with them, answer their questions, and do the selling. After that interested parties will submit an offer.

      But again, we don't know what your resources are.

      You may ask about traffic sources. I don't know your local economy. But look at how successful real estate agents do it in your area. You may complain they accomplish it all through referrals. Well that's fine: split commissions are a fact of life, and if it gets the property sold faster it's worth it to everyone, isn't it.

      Unqualified Leads >>> Qualified Leads >>> Sales.

      Traffic source(s) >>> Video Walkthrough + CTA page >>> Showings + Offers.

      Hi Jason, thanks for the virtual technique, that's really good tip. that's why I am trying to find a way to learn SEO video for local business at this moment..
      yes, some of success real estate agent here using youtube video as well plus using their customer network ( the list of customer )
      {{ DiscussionBoard.errors[10648332].message }}
      • Profile picture of the author Jason Kanigan
        Originally Posted by davidfern76 View Post

        Hi Jason, thanks for the virtual technique, that's really good tip. that's why I am trying to find a way to learn SEO video for local business at this moment..
        yes, some of success real estate agent here using youtube video as well plus using their customer network ( the list of customer )
        I shared with you a lot more than one technical method.

        I told you about an entire sales process.
        {{ DiscussionBoard.errors[10648602].message }}
        • Profile picture of the author davidfern76
          Originally Posted by Jason Kanigan View Post

          I shared with you a lot more than one technical method.

          I told you about an entire sales process.
          yes sure, thanks a lot Jason, sorry not to give you feedback about the whole process you gave me since I was in hurry that moment. but the virtual method really inspired me a lot ... and yes that's not enough to make a sale, we do need follow up system to convert those traffic into a sale. I guess I got a lot of homework to do. thanks for the great tip.
          {{ DiscussionBoard.errors[10661351].message }}
  • Profile picture of the author Regional Warrior
    David

    I used this site to buy house in Bali, hope this helps

    Jakarta and Java Real Estate and Property by BPI Indonesia
    {{ DiscussionBoard.errors[10648339].message }}
  • Profile picture of the author josoftech
    Make a good Ad about your property and post it in your local ad posting sites such as locanto.co.id, citybase.co.id, adpost.com, craigslist.org etc.
    {{ DiscussionBoard.errors[10648480].message }}

Trending Topics