The Stained Shirt Or Cleavage Trick - Simple Yet Effective

19 replies
What's the easiest and fastest way to get people to approach you and make connections at a networking event without having to approach anyone, or walk around introducing yourself?

Try this:

Start with your name tag.

I was at this networking event last night and, as per usual, I made my name tag a clever open loop question (I like testing variants).

Now, I sell copywriting and strategy shit so...

Things I've tried include:

"Ask me why your name tag sucks?"

"Exformation?"

"Question Creator?"

"Myth Maker?"

"What is your myth?"

"Your Boredom Assassin?"

"What's Your Big Fish?"

"Info-Embellishment?"

Now, just doing that alone has been tremendous at getting conversations starting without me having to move an inch and without me having to approach anybody.

They all come to me, which is great.

They all ask me something related to whatever I reference on my name tag.

Again, great.

And since I've mapped out my conversation flow, I've been making some fairly good connections, building rapport, etc.

Good stuff, right?

The thing is you gotta stand out....and you gotta make it sorta effortless.

Shit, just adding a question mark was a useful pattern interrupt.

I've referred to this in the past as the "Stained shirt" or "Cleavage" concept.

What do I mean by that?

Well, imagine you're at an event and you're dressed wearing ALL white.

Everything from your head to your toe.

Then imagine, as you take a sip of red wine, just a drop lands right smack dab on your shirt.

Boom...just like that, nothing else but that stain gets noticed.

You're aware of it.

The person you're talking to can't help but notice it.

Nothing else gets the focus.

It can't be helped.

Same thing with cleavage, right (girls always talkin' about "my eyes are up here.")?

Alright, so learning how to hijack attention and getting noticed using clever yet subtle techniques is a great way to go in under the radar, get through the line of defense and walk those folks into your world.

This trick works anywhere and everywhere and I think it's one of the more useful little skills you can learn to develop ESPECIALLY if you hate approaching others.

NO MATTER WHAT YOU SELL THIS WORKS

Now, extroverted sales folks generally do well on their feet anyways, so this is nothing more than a little added bling bling.

Makes it so folks approach you, which is always nicer, right?

You simply have to come up with something clever to get folks to engage with you.

I probably wouldn't say something like "Ask me what I sell?" or "Want to buy a [whatever you're peddling]?"

I dunno...

That's too easy, imo.

Well, maybe that works, but I'd really sit and think a bit more about a question that people would really find engaging and is a good lead in based on what you're selling.

Anyways....

Was that useful or does this not belong here?

Thank you for your feedback.

Regards,

Los
#cleavage #effective #getting clients #how to attract prospects #networking marketing tips #sales tactics #shirt #simple #stained #trick
  • Profile picture of the author Ron Lafuddy
    Originally Posted by focusedlife View Post

    What's the easiest and fastest way to get people to approach you and make connections at a networking event without having to approach anyone, or walk around introducing yourself?

    Try this:

    Start with your name tag.

    I was at this networking event last night and, as per usual, I made my name tag a clever open loop question (I like testing variants).

    Now, I sell copywriting and strategy shit so...

    Things I've tried include:

    "Ask me why your name tag sucks?"

    "Exformation?"

    "Question Creator?"

    "Myth Maker?"

    "What is your myth?"

    "Your Boredom Assassin?"

    "What's Your Big Fish?"

    "Info-Embellishment?"

    Now, just doing that alone has been tremendous at getting conversations starting without me having to move an inch and without me having to approach anybody.

    They all come to me, which is great.

    They all ask me something related to whatever I reference on my name tag.

    Again, great.

    And since I've mapped out my conversation flow, I've been making some fairly good connections, building rapport, etc.

    Good stuff, right?

    The thing is you gotta stand out....and you gotta make it sorta effortless.

    Shit, just adding a question mark was a useful pattern interrupt.

    I've referred to this in the past as the "Stained shirt" or "Cleavage" concept.

    What do I mean by that?

    Well, imagine you're at an event and you're dressed wearing ALL white.

    Everything from your head to your toe.

    Then imagine, as you take a sip of red wine, just a drop lands right smack dab on your shirt.

    Boom...just like that, nothing else but that stain gets noticed.

    You're aware of it.

    The person you're talking to can't help but notice it.

    Nothing else gets the focus.

    It can't be helped.

    Same thing with cleavage, right (girls always talkin' about "my eyes are up here.")?

    Alright, so learning how to hijack attention and getting noticed using clever yet subtle techniques is a great way to go in under the radar, get through the line of defense and walk those folks into your world.

    This trick works anywhere and everywhere and I think it's one of the more useful little skills you can learn to develop ESPECIALLY if you hate approaching others.

    NO MATTER WHAT YOU SELL THIS WORKS

    Now, extroverted sales folks generally do well on their feet anyways, so this is nothing more than a little added bling bling.

    Makes it so folks approach you, which is always nicer, right?

    You simply have to come up with something clever to get folks to engage with you.

    I probably wouldn't say something like "Ask me what I sell?" or "Want to buy a [whatever you're peddling]?"

    I dunno...

    That's too easy, imo.

    Well, maybe that works, but I'd really sit and think a bit more about a question that people would really find engaging and is a good lead in based on what you're selling.

    Anyways....

    Was that useful or does this not belong here?

    Thank you for your feedback.

    Regards,

    Los
    Seriously?

    Just drop the games, guy. If it's about business, talk about business.
    No one has time for all the games, man. Really!
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  • Profile picture of the author EJ Lear
    [DELETED]
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  • Profile picture of the author focusedlife
    @EJ - Indeed. However, it's still a good place to find dreamers and folks still hopeful.

    When you can light the path (and you've actually been down it), you can make a lot of good connections and not to mention...money, lol.

    I believe in the help first premise.

    It's been working.

    Regards,

    Los
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  • Profile picture of the author laurencewins
    Thanks for the share, Los. I rarely attend conferences but I will keep it in mind.
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  • Profile picture of the author animal44
    I used to wear t-shirts with slogans on them and they were always an icebreaker.

    People are always looking for a reason to speak, so such things can make it easy for them.

    However, my cleavage is totally inadequate... :-)
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  • Profile picture of the author silveroaks
    wow! that is some extra ordinary stuff. great tips i must say. can not wait to actually apply them. thanks a lot
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  • Profile picture of the author umc
    I think it was the guys from Internet Business Mastery that would tell people when asked what they do that they were "cubicle escape artists", and I always liked that. Creativity that leads to conversation doesn't seem like a bad thing to me, as long as it leads to productive conversations and not "hey, look at that idiot over there", lol.
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  • Profile picture of the author focusedlife
    @animal44 - Even the concept itself should stay in your mind, right, lol. Glad you dig and yeah, totally agree that anything that makes it easier to engage is recommended.

    @umc - Yeah, bafoonery is not my faves.

    Although, I have seen folks pull it off.

    It's like the difference between confidence and cockiness.

    Fine line, sometimes.

    Regards,

    Los
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  • Profile picture of the author gingerninjas
    I'm not sure if the stain on the shirt or the cleavage trick would work for me as:

    A. I don't eat or drink anything other than water at networking events

    B. I can't say I have anything too brilliant up the front.

    I digress; I would like to add a few tips that have helped me over the years at networking events.

    - Firstly, use eye contact and appear to be interested to be there. Do what ever you have to do to get in the mindset ahead of your event, have some sugar, imagine your fellow networking guests are the most exciting people in the universe, whatever it is get your A-game on (no one likes a lacklustre networking event with a stack of boring people who would rather be somewhere else).

    - Next, always remember the names of as many people who are introduced to you as possible and come across as warm and interesting. Ask them about their work, and start a conversation that is focused on them.

    - I would also suggest you avoid food as much as possible â€" there is nothing more off-putting than speaking with someone that has parsley in their teeth or garlic breath. Plus you are there to network, not scoff your face with food.

    - As soon as you leave the event, take the time to invite people to connect with you on LinkedIn. This way you will have their names fresh in your mind and you can connect and engage further about future business opportunities.

    That’s just my two cents worth.
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  • Profile picture of the author Claude Whitacre
    I've worked networking events, conferences, trade shows.

    And I've used clever name tags and buttons with clever sayings.

    I stopped. Why? Because it attracts people that are not potential clients. It attracts people who just want a conversation. I don't want a conversation, I want clients.

    So, I would just smile at someone standing alone and ask, "So, what do you do?".
    Why? Because almost every time they would tell me, and then ask, "And what do you do?"

    And I would give my one line pitch.

    I would say "I provide customers and high quality leads to small businesses that already have a website"

    And they would either say "How do you do that?" (or any statement that shows interest) or they would say "Are you enjoying the free coffee?" (or some statement that indicated no interest)

    I would just sort through the loiterers, until I found a real life qualified prospect. Then I would make an appointment. Rinse and repeat.

    My finding is that, at every meeting...at every event, there are between 2 and 100 people that are actually looking for what you offer. My job is to find them.

    It's easier to dig for gold, that it is spending your time trying to convert mud into gold.
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  • Profile picture of the author yukon
    Banned
    I always click the cleavage video thumbnail images on Youtube.

    Sometimes there's no cleavage in the video.
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  • Profile picture of the author Oziboomer
    Now ...here's the thing.

    Firstly if you click on cleavage on any of Claude's videos there might be cleavage or leverage or something else but it won't be necessarily what you expect.

    Claude is a great conversationalist but he recognises when he is working as opposed to when he is just conversing.

    If there is anything that I've learned from my interactions with Mr Whitacre is he has an acute ability to focus on the elements that will get you closer to the sale.

    BTW...Claude is paying me for this...

    ...no really...mine the gems that pop up in Claude's responses as he really does make money selling stuff to people and he has extensive experience doing it everyday in a multitude of situations.

    He's a bit psychopathic but if you study him closely you too can develop an obsessive approach to selling more stuff.

    Legend.

    Best regards,

    Ozi
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  • Profile picture of the author rseigel
    Originally Posted by focusedlife View Post

    What's the easiest and fastest way to get people to approach you and make connections at a networking event without having to approach anyone, or walk around introducing yourself?
    Or.....

    You could grow a pair and actually, I don't know..........NETWORK!

    If you have to rely on cheap tricks to talk to people I doubt you're much of a sales guy.

    Be remembered as the guy that they NEED to do business with - not the clown that spilled wine on his shirt.
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    Cheers,

    Ron

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  • Profile picture of the author focusedlife
    @Oziboomer - yeah Claude's got good stuff for sure.
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  • Profile picture of the author focusedlife
    I would consider this an example of a simple trick you can use if you hate approaching, but instead would prefer people approach you.
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