This is my first post in here but I wanted to share with you a sales strategy that can really help anyone that is directly selling to small businesses.
I call this the "Health Score Strategy" and the goal here is to uncover marketing problems a small business may have, score them, and then present a way to raise their score.
Here's an example health score I made for a small business.
The main goal is to show a small business how they COMPARE to their competitors as there is nothing a business owner hates to hear more than they are losing customers to the shop down the street.
Is this something you can see yourself using? Any feedback?