My fiance and I have had an offline event planning business for the last 3 years. We were running 4-5 of the same kind of festivals every year and have a website & social media for that. We are now starting to run different types of festivals that have nothing to do with our existing ones even though they will be ran under our companys name. We are adding 3 different types of festivals.
Is it best to create new social media and websites for each type of festival or run them all through our existing website and social media? Our current website gets around 1200-1500 hits a month and during event months closer to 3000. Our Facebook page has about 5k followers and instagram is only like 400.
Thanks for any info!