There is too much competition. Everywhere I go I get turned down. Most people either have a contract with someone or simply don't want clean windows. I've had many customers tell me I'm too expensive. But I'm barely charging them enough to make a living. I can't go any lower.
I made the mistake thinking this was going to sustain me as I worked on building it up. Now I'm at rock bottom. I've got maxed out credit cards and no work coming in. I feel foolish for going into this full force without having a backup plan.
I've got a monthly income from other sources but they are not enough to support this business. I've considered pulling the plug on it but I hate giving up. I feel that if I stick to this, it will pay out in the end. It's just hard for me to foresee how it will turn out. I can't tell if I'm approaching a successful endeavor or a dead end. I'd hate to have invested too much time and money on this just to learn that it never would have worked out.
Does anyone have experience in something like this? I could really use some ideas. I have a website but I don't really market it. It's just there if people want to learn more about the business. I mostly just do walk in solicitation. I ask potential clients if they want their windows cleaned. Most of them need it. But I get nothing but "no".
I've tried Yelp advertising but it was quickly proving useless as I watched the $20 clicks come in and no leads. Not a single phone call.
What should I do?