One of Bob Serling's joint venture ideas has you buying the non-converting leads from one company and selling them to another within a 2.5 mile radius. As I think through the logic of it, I have to wonder if say a chiropractor that couldn't get a person to respond is truly valuable to a 2nd business. Bob says you should be selling leads for about $100 a piece so this is not a place where quality can slip. #company #leads #nonconverting
Does anyone have experience recycling dead leads for another business? Do they wake up if the business performs the same service but is different from the one they originally responded to? Or are they likely going to remain as non-responders?
What if they're not stars? What if they are holes poked in the top of a container so we can breath?