Got my first appointment from cold calling. Anyone does Facebook Ads for their clients ?

6 replies
So i never set appointments when i cold call, i just usually just go in for the kill. However, i did not write up an offer presentation for selling Facebook Ads, i only have one for SEO.

After re writing my opener several times, i had some success getting a prospect attention and on that call i set an appointment for a guy potentially doing Facebook Ads.

I told him to write my name down, and we set a time for the next day and i told him to put a dollar sign next to it, and asked would there be any reason why he would not be able to pick up when i do call. Something that i learned from Grant Cardone.

Now im not doing jumping jacks, or excited. I'm just happy that my opener works and i can use it on the next prospect, the whole day i was saying something that got me no where and this was after 110 calls(i think i spoke with about 20 dms) by the way. The guy may not pick up so its not a big deal for me.

So my question is what should i offer for doing facebook ads ? I know how to do it, but i never offered it as a service, so im unsure what will get them interested.

On the call i did mention this

What's your demographic/ideal client(important for facebook ad targetting) ?

Anyone has any experience with doing facebook ads for clients ?

How much should i be charging ? because i know there is a daily budget for facebook ads.

What are some key points i should mention?

Thank you guys so much, you have been helpful.


P.S : I think i might sell Facebook Ads Instead.
#ads #appointment #calling #clients #cold #facebook
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  • Profile picture of the author savidge4
    At least you know how to do it....

    Basic pricing structure is 10 to 15% of the spend budget... for me personally the money is in the creatives IE the actual ads themselves.

    At 15% of spend with a $1000.00 monthly budget you are looking at $150.00. I can charge that for a single ad creation. the question then becomes how well can you write and create an ad? meaning will you create an ad that actually converts? Start with $20 an ad with a 5 ad minimum per month + 10% of spend and see where that gets you.

    Originally Posted by EliHood View Post

    So i never set appointments when i cold call, i just usually just go in for the kill. However, i did not write up an offer presentation for selling Facebook Ads, i only have one for SEO.

    After re writing my opener several times, i had some success getting a prospect attention and on that call i set an appointment for a guy potentially doing Facebook Ads.

    I told him to write my name down, and we set a time for the next day and i told him to put a dollar sign next to it, and asked would there be any reason why he would not be able to pick up when i do call. Something that i learned from Grant Cardone.

    Now im not doing jumping jacks, or excited. I'm just happy that my opener works and i can use it on the next prospect, the whole day i was saying something that got me no where and this was after 110 calls(i think i spoke with about 20 dms) by the way. The guy may not pick up so its not a big deal for me.

    So my question is what should i offer for doing facebook ads ? I know how to do it, but i never offered it as a service, so im unsure what will get them interested.

    On the call i did mention this

    What's your demographic/ideal client(important for facebook ad targetting) ?

    Anyone has any experience with doing facebook ads for clients ?

    How much should i be charging ? because i know there is a daily budget for facebook ads.

    What are some key points i should mention?

    Thank you guys so much, you have been helpful.


    P.S : I think i might sell Facebook Ads Instead.
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    Success is an ACT not an idea
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  • Profile picture of the author JohnVianny
    Did you try google adwords for call?

    You can pay for direct calls at a phone number you choose.
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  • Profile picture of the author EliHood
    update: i got a no answer. but anyways im sticking with SEO. I wish i could delete this thread but i can't.
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  • Profile picture of the author JohnMcCabe
    For anyone else who might find this, typical charges are 15% of ad spend plus creative costs (copywriting, graphic design, etc.).
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    • Profile picture of the author DABK
      Nah! 5 bucks on fiverr gets it done!

      Spoke over the years with a few people... some keep forgetting that he who created the ad should get paid for the ad... so they don't charge enough and end up feeling lousy about the whole job, which leads to... nothing good.

      Glad you reminded peeps...

      Originally Posted by JohnMcCabe View Post

      For anyone else who might find this, typical charges are 15% of ad spend plus creative costs (copywriting, graphic design, etc.).
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  • Profile picture of the author Chris30K
    Well first of all congrats.

    Second of all, you should charge whatever you please. If you're sure you can get the client results, then charge them a percentage of the results you think you can get them. 15% of adspend is meh, unless they're spending like $20,000 a month. You can't raise a family by pocketing 15% adspend.

    If I have a jewelry client, and I'm sure that I could attract one custom engagement ring client that could bring them $10,000 based on $1,000 adspend, then why would I charge them $150 a month? Only a dodo bird would do that.

    Charge a $1,000 a month minimum, these businesses have money. I firmly believe you should be able to provide for yourself with 1 - 5 clients. Why are diamonds more valuable than your service? They're just shining rocks. You can't eat them, unless you're dumb.
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    Chic Fil A > McDonald's

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