
How would you expand a lead gen agency that only does PPC currently?
But what I'd really like to do is entrench my position in this niche. All I do is generate Facebook leads for businesses that offer a free class, think something like yoga or martial arts. If I could find new channels to generate leads from, then my business not only becomes more profitable but develops a deeper connection to the clients (since we can generate even more business for them) and most importantly, is able to survive a catastrophe like FB lead costs becoming unprofitable.
The one catch is I must be able to manage everything remotely.
Has anyone walked this path? I'm thinking of expanding into EDDM and maybe Valpack, would love feedback on whether these are good next steps or if I should branch out online first.

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Alex Cohen -
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