Is it possible to sell small biz websites without talking on the phone?

Do people buy templates?
Do they buy PLR?

Claude Whitacre just recently talked about this idea in your previous thread. Depends on how you position it, and at what price level. If you say, "This is gemstone-cutting-level work, requiring the precision of a deft hand to customize to your specifications," then it's unlikely the sale will work in this situation. If you say, "This is a 5-page template we customize for you by inserting some info we collect by you via form--you never have to waste your time talking with a designer!" then it'll be easier. Also if you have some examples showing that the templated results are similar and not ultra-customized, you'll pre-sell the customer on what they're going to get and that it isn't going to be highly customized.

Consider: who's the person you're helping, and what problem are you solving for them?

It is NOT the same person as someone who wants a highly personalized website with copywriter-crafted content. It's someone who wants this thing DONE, something up there on the web with basic info for people to find and take action based upon. And they want the process to be FAST and EASY: this is how you've made it fast and easy, through the no-contact, templated approach that's proven to work.

I've been selling custom websites for many years now. Almost every closed deal has involved either a phone call, in person meeting, or an online meeting. There have been many exceptions but generally the clients hear my voice at least once.


If you're charging a decent amount sooner or later someone will want to talk to you no matter how you set it up.

Do you have a portfolio you can send them to so they can see your work? How big is the website going to be? How much are you charging for their website? Who is going to maintain and update the site? What if they want to feel a connection and know they can trust spending their money with you?

These are just a few questions people might have, but there are many more where that came from. If you are shooting out templates or one size fits all, you will still have to draw in traffic just to try.

Don't give up, you could always make a 5+ page website with a course on how businesses can build their own site. Then sell that course for $47 and then give them the opportunity for a custom site. Even then they will want to talk to someone to make it feel personal.

Most business owners I know prefer to act based on what they perceive to be full, good information. They end up calling someone when they have questions. If they do not have questions, they have better things to do than call someone.


In other words, it depends on what information you provide them as they move along in your funnels.


If you can think of all the questions they might have and answer them all on your site, there would be no need to talk... Well, someone's going to have an odd question, every now and again, but you'd sell quite a few sites without anyone wanting to talk to you on the phone.


Many would prefer email over phone, as they'd have written records of your answers.


Yes, there are some who think a phone conversation is the fastest way to get their answers. But not all... not that many, actually.


If I were your prospect and wondered how much it would cost if I wanted to add a page at some point after you delivered the site and you state on the sales page that
you do not add pages
or
that it costs $187/page,
I have my answer, I do not need to call you.


I do not think I'm unusual in this.

Yeah I think anyone will prefer to talk at least once over the phone to get to know you

You know, you can sell almost anything in any way you want to if you are innovative.


Years ago in a previous life I sold Wall to Wall carpet by direst mail. Why? because it was the best way in the unique circumstance I had.


Nobody else thought it could be done and the other stores in the town I lived in were pretty upset with me for taking so much of their business.


My 2 cents


Seb

No. Talking from experience, 7 out of 10 of my clients need a phone call to get things going. They at least need to hear from you by voice who and what you are.

Phone calls help build the foundation. Only when you have a phone call can you strengthen rapport with customers.