Your Thoughts and Advice on Offline Offer I have?

Hi warriors... I have a question or two and i hope you can help.?

I have an opportunity to offer some online marketing services to a new start up medical manufacturing company. They have 2/3 products near completion ready to hit shelves across the country.

The Products
#lets say one is aimed at middle aged people wrinkles.
#The other for teenagers zits/spots

How can I offer my services to them?
I think that they want some social presence online. I have a chance to pitch something to them this Thursday morning. To show them that having some internet real estate will benefit them and why.

These are my concerns.
1 I don't think i can use the product name until they finalize it. ( Not using the company name either)

2 What would I charge for a website built on wordpress? How can I get them if possible to grab this domain and hosting provider of my choice.

3 Should I explain the benefits of going with a Face Book page and Fan Page - ( Maybe I could set something up where people could spread the word for a free sample)

4 Sell them on a Twitter account?

Any Ideas that i could bring to the table on -presenting my offer, Pricing, What other things I could offer.

Thanks guys i look forward to any replies of advice.