Do you think the # of searches/mo is distorted by business owners?
Do you think the number of local searches/mo that the Keyword Tool quotes is distorted by business owners who are searching for their own business in order to check their ranking?
The reason I ask is that I've had a business ranked top 3 (and it's first as a local result with the map pin) for a term that supposedly gets 400/mo, but so far it seems to only average around 1 hit per day for that term, which would obviously only be 30/mo. That seems really low to me, although it's a home building business so it should theoretically increase quite a bit around Jan/Feb/Mar.
Still, I have a hard time seeing it hit anywhere near 100-150 that you would expect a top 3 local site to do. So could it be a lot of local business owners just looking themselves up, rather than customers who are actually looking for a home?
Random question: The site is crushing the rankings on Yahoo/Bing, like top 5 for a dozen terms, yet it gets barely any traffic from those sites. Do they just suck? I thought I read something about Bing having 20% of the search market or whatever, but we get almost no traffic from them.
Thanks for any insight.
David Bruce Jr of Frederick Web Promotions
Lawyer Local SEO - |