Top Offline Markets

Dexx

13 years ago

I think this has been done about 6x so far...just so you know =P

Might wanna look up other threads.

~Dexx

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Rocketguy 13 years ago

I actually searched the forum and couldn't find what I was looking for actually. I thought I had seen it before as I am sure it is on here, but just couldn't locate it.

Originally Posted by Dexx

I think this has been done about 6x so far...just so you know =P

Might wanna look up other threads.

~Dexx
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Rocketguy

13 years ago

I would prefer to keep the list to industries that have higher transaction values.

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AndrewCavanagh

13 years ago

Originally Posted by Rocketguy

I would prefer to keep the list to industries that have higher transaction values.

One HUGE secret I discovered a couple of years ago is that with many businesses that appear to have lower transaction values there can be clients or particular kinds of promotions that bring in clients with HUGE transaction values.

So where the average client might be only worth $50-$100 you may be able to find clients worth multiple thousands of dollars.

When you come across something like that you can expand into that industry selling your services to businesses in the same niche across the country and acrosss the world because you have a piece of knowledge in that industry that is not commonly known and has huge value.

So in many cases rather than just thinking "which businesses have high transaction value" you should be thinking "is there a particular client or subniche in this business where the clients have high transaction value?"

Kindest regards,
Andrew Cavanagh

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WildGale

13 years ago

Originally Posted by AndrewCavanagh

One HUGE secret I discovered a couple of years ago is that with many businesses that appear to have lower transaction values there can be clients or particular kinds of promotions that bring in clients with HUGE transaction values.

So in many cases rather than just thinking "which businesses have high transaction value" you should be thinking "is there a particular client or subniche in this business where the clients have high transaction value?"

This advice is really gold. I stumbled into such a niche because of a service my dad required as a customer and, of course, I bought relevant domains. It's on my to-do list. Hopefully in a couple of years I'll revisit this comment with a great report.

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Darius.Chase

13 years ago

Service based industries that serve a client at their home or office work best.

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pklx 12 years ago

Originally Posted by Darius.Chase

Service based industries that serve a client at their home or office work best.

He is absolutely right, the construction industry and law/lawyer areas have huge opportunities.
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jsherloc

13 years ago

Your list is actually pretty inclusive as far as the common "higher-end / higher average transaction value" niches go, at least in the United States. I've discovered that some of the most profitable businesses for us here in the States to go after, well they are not so profitable for those across the pond. I guess just because some of the industries are structured so differently or regulated a lot differently than they are in the U.S.

Something to think about anyways.... I'll add some more to this list when I get back in the office, great idea!

- Jim

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iw433

13 years ago

I've seen other list but I think I may like this one better.

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John Pawlett

13 years ago

The best list I have ever seen is the Yellow Pages, you know these advertisers have spent money, they are concerned about marketing, and for the majority they are getting no return, easiest conversion going.

Just one caveat, never tell a business owner he was wrong/stupid etc for advertising in the Yellow Pages in the first place!

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myob

13 years ago

Originally Posted by John Pawlett

The best list I have ever seen is the Yellow Pages, you know these advertisers have spent money, they are concerned about marketing, and for the majority they are getting no return, easiest conversion going.

Just one caveat, never tell a business owner he was wrong/stupid etc for advertising in the Yellow Pages in the first place!

Look for businesses that have display ads, especially full page splashes.

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MarkR 13 years ago

Yes, we've done a lot of lists in the past. Here are some categories to ponder...

Accounting Services Accountant/CPA
Accounting/Bookkeeping
Accounting/Consulting
Bookkeeping Services
QuickBooks Pro Advisor
Tax Consulting
Accountant/Tax
Advertising Services Advertising/Internet
Internet Advertising
Marketing and Advertising
Television Advertising
Advertising/Community Newsletter
Advertising/Yellow Pages
Advertising
Air Duct Cleaning Air Duct Cleaning
Appliances Appliances and Electronics
Appraiser Appraiser
Real Estate Appraiser/Residential & Commercial
Architect Architect
Assisted Living Facility Assisted Living Facility
Attorney Attorney
Attorney/Business
Attorney/Business/Estate Planning/Family Law
Attorney/Business/Real Estate/Construction
Attorney/Estate Planning/Real Estate/Business
Attorney/Family Law
Attorney/General Business Practice
Attorney/General Litigation/Business
Attorney/Estate Planning/Elder Law/Special Needs
Attorney/Estate Planning/Real Estate/Business Law
Attorney/DUI Defense/Criminal Defense
Attorney/Business/Construction/Family Law
Attorney/Estate Planning/Elder Law
Attorney/Health Care/Elder Law
Attorney/Risk Mngmnt/Insurance/Family
Attorney/Estate Planning/Tax/Commercial
Auctioneer Auctioneer
Audio Productions Audio Productions
Auto Products & Services Auto Repair
Auto Repair/Collision
Auto Sales and Service
Tires/Auto Repair
Auto Body Repair/Painting
New Car Sales and Service
Used Car Sales and Service
Banking Bank/Branch
Banking/Business
Banking/Retail
Banking/Business & Retail
Banquets/Meeting Facility Banquets/Meeting Facility
Builder Builder/Remodel/Construction/Home Repair
Builder/Remodeler
Remodeler
Remodeler/Elderly/Disabled
Remodeler/Commercial & Residential
Builder/Interior Painting/Basement Finishing/Landscape Lighting
Builder/Countertops/Cabinets
Remodeler/Residential Contractor
Business Broker Business Broker/Mid-Market Businesses
Business Consultant Business Consultant
Business Consultant/Coaching/Training/Consulting
Legal and Web Based Services
Business Consulting/Prosperity Training and Advising
Business Organization Business Organization
Carpet Cleaning Carpet Cleaning & Janitorial Services
Carpet/Upholstery Cleaning/Res. & Commercial
Caterer Caterer
Charity Charity
Chef Chef
Child Care Child Care
Chiropractor Chiropractor
Chiropractor/Massage Therapy
Cleaning Services Carpet and Upholstery Cleaning
Cleaning Products
Cleaning Service
Cleaning/Flooring/Upholstery
Cleaning/Flooring/Upholstery/Fire & Water Damage
Cleaning/Organizing
Commcercial Janitorial/Commercial Snow Removal Services
Cleaning/Commercial
Commercial and Residential Carpet Cleaning
Coaching Business Coaching/Speaker
Coach/Business
Coach/Life
Coach/Bus./Personal
Coach/Life/Business
Business Coaching/Training/Development
Coffee Shop Coffee/Bakery/Catering
Collection Services Collection Agency
Commercial Construction Commercial Construction
Commercial Lending Commercial Lending
Credit Union
Computer Services Computer Hardware
Computer Hdwe/Software
Computer Hdwe/Software/Supplies
Computer Services
Computer Services/Backup
Computer Software Services/Training
IT Support Services
Generic Toner Cartridge
Computer Systems Consulting/Training/Maintenance
Cookware Cookware
Credit Card Processing/Payroll Services Credit Card Processing/Payroll Services
Credit Card Services Credit Card Processing
Dentist Dentist
Teeth Whitening
Direct Mail Direct Mail
Document Imaging Document Imaging/CD's/DVD's
Document Storage Document Storage/all media
Education Education/Careers/GED
Education/Software
Reading/Literacy Services
Tutoring Services
College Planning
Electrician Electrician
Electrical Contractor
Employee Benefits Employee Benefits
Employee Development Employee Development/Coaching
Event Planning Designer Wedding
Face Reading Face Reading
Financial Services Business Equipment Financing
Financial Advisor
Financial Planner
Financial Planning
Financial Services
Investment Services
Mortgage Payment Software
Life Insurance/Disability Insurance/Annuities
Financial Services/Investments
Financial Svcs/Investments/Bus. Retirement Plans/Ed. Savings
Flooring Flooring
Flooring Sales/Installation
Flooring/Retail & Commercial
Florist Florist
Florist/Gift Shop
Gifts/Incentives Gifts
Gifts/Babies & Toddlers
Gifts/Incentives/Business & Personal
Gifts/Crafts Memory Bears
Jewelry/Handmade
Graphic Design Graphic Design
Graphic Design/Exhibits
Greeting Cards Card and Gift Shop
Greeting Card Mailing Svcs
Greeting Cards
Handyman Handyman
Remodeler
Handyman/Tile Work/Painting/Cleaning
Handyman/Remodeller
Handyman Services/Wallpaper/Paint/Drywall
Health & Wellness Health & Wellness
Health & Wellness/Essential Oils
Healthcare Services
Nutritional Beverage
Personal Trainer
Skin Care/Nutrition
Smoking Cessation/Weight, Pain & Stress Management
Health & Wellness/Gift Cards/Energy Drinks
Weight Loss
Psychotherapist
Health Nutrition/WeightLoss
Yoga Instructor/Natural Cleaning Products/Wholesale & Retail
Heating & Cooling Heating & Cooling
Heating and Cooling
Home Care Home Care
Home Care/Non-Medical
Home Care/Skilled Nursing
Home Inspection Home Inspection
Hot Tubs/Saunas Hot Tubs/Saunas
Hot/Cold Room Solutions Air Balancing
Hotel/Motel Hotel/Motel
Human Resource Outsourcing Employee Leasing
Human Resource Services
Hypnotherapy Hypnotherapy
Insurance Commercial/Property & Casualty
Insurance
Insurance/Commercial/Property & Casualty
Insurance/Health
Insurance/Health & Disability
Insurance/Life & Health
Insurance/Property & Casualty
Insurance/Supplemental
Insurance/Commercial
Insurance/Employee Benefits
Insurance/Business & Personal
Insurance/Personal
Insurance/Health & Disability/Long Term Care
Insurance/Auto and Home
Insurance/Health & Life/Long Term Care
Interior Decorating Interior Decorator
Interior Decorating/Custom Window Treatments/Home Accessories
Interior Design/Residential
Internet Advertising Advertising/Internet
Internet Marketing/Search Engines
Internet Services Internet Marketing
Internet Services
Internet/Computer Services
Website Design
Website Services
Internet Services/Local Search Expert
Website Design/Optimization
Website Services/Development/Optimization
Internet Marketing/Website Design
Marketing/Branding/Internet Design
Website Design/Optimization/Marketing
Internet Video Services Internet Video Services
Investor Investment/Money Finder
Landscape Services Landscape Services
Handyman/Landscaping
Leadership Development Leadership Development
Legal Services/Identity Protection Legal Services
Legal Services/Identity Protection
Locksmith Services Locksmith Services
Marketing Consultant Marketing and Advertising
Marketing Consultant
Voice Broadcasting/Leads
Direct Response Marketing
Massage Therapist Massage Therapist
Medical Supplies Incontinent Supply Expert
Mortgage Services Mortgage Services
Mortgage Services/Commercial & Residential
Mortgage Services/Investment Property & Business Owner
Mortgage Services/Residential
Mortgage Services/Residential/Credit Coaching
Mortgage Services/Reverse Mortgages
Moving & Storage Moving & Storage
Office Rentals Office Rentals/Bus. Services
Office Supplies Ink & Toner Supplies
Office Supplies
Office Supplies/Printer Supplies & Services
Office Supplies/Copiers/Sales & Service
Online Sales E-Bay
Organizer Moving/Home
Organizer/Event Planner
Organizer/Home/Office
Painter Painter/Remodeler
Painting/Commercial & Residential
Payroll Services Payroll Services
Pet Services Dog Trainer
Dog Day Care/Grooming/Training
Photographer Photographer/Weddings/Lifestyle
Photographer/Full Service
Plumber Plumbing and Backflow Testing
Port Authority Port Authority
Printer Printer
Printing & Promotional Products
Printer/Signs/Promotional Products
Promotional Products Promotional Products
Promotional Products/Advertising Specialties
Promotional Products/Printing
Promotional Products/Logos/Embroidery
Reading Materials Children's Books for Waiting Rooms
Real Estate Real Estate/Commercial
Real Estate/Residential
Real Estate/Residential/Commercial
Real Estate/Residential/New Construction/Vacant Land
Real Estate/Commercial/Investment
Restaurant Restaurant
Retirement Community Retirement Community
Retirement Community/Independent & Assisted Living
Roofing Roofing - Metal
Security & Sound Systems Security & Sound Systems
Security Guards Security Consultant
Security & Audio/Video Systems Security/Audio & Video Systems/Wiring
Security Systems Security Systems
Security/Access Systems/Fire Alarm
Senior Care Senior Care/In-home
Shipping/Mail Services Mail Boxes/Shipping/Etc.
Signs Signs
Signs/Banners/Printing
Signs/Vehicle Graphics
Skin Care Cosmetics/Skincare
Skin Care
Small Business Support Business Plans/Writing/Site Selection
Spa Spa
Staffing Services Staffing
Tax Consulting Accounting Consultant/Tax Specialist
Tax Consulting
Telecommunications Cell Phone/Wireless Communications
Telecommunications
Telephone Systems
Vanity Toll Free Numbers
Television Show Television Show/Nightmare Sinema
Title Insurance Title Insurance
Title Insurance Agency
Trade Show Displays Trade Show Displays
Trash Removal Trash Removal
Travel Services Travel Agency
Travel Agent
Travel Services
Travel Services/Online
Videographer Videographer
Window Treatments Blinds, Shades and Shutters
Winery Winery
Wireless Communications Wireless Communications
Writer Business Writing
Writer/Freelance

Personally, I prefer to qualify businesses first based on who is already wasting money on Yellow Pages, billboards, monthly shopper magazines, and newspaper ads. Any medium with a short shelf life and limited reach. Then I explain why their investment has such a limited reach/audience and short shelf life. Then I compare and contract Internet marketing's world-wide audience and forever shelf life.

High dollar transactions make my best customers. Doctors, Lawyers, Surgeons, home builders, construction, any company with 1) a local customer base, high margins, and high transaction prices works for me.
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redcell1

13 years ago

Best method to find clients is simple.

Find your local magazine (The ones actually sold at bookstores etc)

They cover anything that is local from food/news/etc.

All the companies that advertise there are local companies and not to mention they dropped some serious cash for half page to full page ads.

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Vincenzo Oliva

13 years ago

Pretty good list. Go bigger than single owner mom and pop. I'm not about to waste time selling people on the need for marketing. They need to be spending a significant amount on marketing already so they wouldn't be incurring additional cost, just re-directing money to more effective marketing.

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Anthony Gardner

13 years ago

What is the best of these to target first for a new SEO company?

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Scott Kennedy

13 years ago

It really depends on the services you're offering. For example; Restaurants/bars/clubs are probably the best market if you offer social media marketing/management whereas the financial services and insurance industries would be the best for leads selling. Small businesses such as mom and pop stores or tradesmen would be best for selling web design to if they don't already have one etc etc.

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MichaelHiles

13 years ago

I pretty partial to mid-market tech companies myself.

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David_Nilsson 13 years ago

Thanks for the list.

Same time next week, for another? Just having a joke, lack of sleep and way to much diet coke.

I only work with businesses already spending money on marketing, I am not here to educate to why they should be doing this.

Dave
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sdentrepreneur

13 years ago

How about create a large Social Media Following for YOUR own business. Complete your LinkedIn Profile 100%. Produce 100 Videos and 100 Articles for YOUR business. Run PPC and SEO practices for YOUR business. Then...if you do all this, then your clients will find you. You get targeted people who are looking for your services. You then cherry pick who you want to work with.
Don't get me wrong, I like all these lists but you need to master Internet Marketing for YOUR own business first before you start to offer your services to other businesses.

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WildGale

13 years ago

Originally Posted by sdentrepreneur

Don't get me wrong, I like all these lists but you need to master Internet Marketing for YOUR own business first before you start to offer your services to other businesses.

ITA with this and like the lists here too.

I have learned so much getting my own stuff ranked that it has allowed me to create a much better system. I don't know how many people are just jumping in cold, but that would be a hard way to go IMO.

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Dominica Alicia

12 years ago

Originally Posted by sdentrepreneur

How about create a large Social Media Following for YOUR own business. Complete your LinkedIn Profile 100%. Produce 100 Videos and 100 Articles for YOUR business. Run PPC and SEO practices for YOUR business. Then...if you do all this, then your clients will find you. You get targeted people who are looking for your services. You then cherry pick who you want to work with.
Don't get me wrong, I like all these lists but you need to master Internet Marketing for YOUR own business first before you start to offer your services to other businesses.

Cannot agree more. All the lists, tactics are really useful, but you need to know what you do, otherwise you can make a harm your client...

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masterofinternate

13 years ago

Well the ranking of offline marketing are changeable with the change of Generation and I'm just freaking out to doing my offline job as a service holder.

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Quentin

13 years ago

Just open your yellow pages and there is your list.

We have done everything from musicians (my first and longest client of 12 years), Lawyers, bakers and candle stick makers. They all pay the same price so why make a list. Just get out there and meet your local business community.

Quentin

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TrumpiaTim

12 years ago

Don't forget to go after the companies that you see advertising on Adwords, they're typically big spenders.

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dtang4

12 years ago

Here's a list of about 600 that I've compiled from one of my offline services.

| TheManWhoSoldtheWeb.com

It's fairly comprehensive, so includes both high transaction and lower transaction market niches.

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linebelowdigital

12 years ago

Providing lead gen for lawyers of any kind tends to be the most profitable for me.

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Jordainyo 12 years ago

Originally Posted by linebelowdigital

Providing lead gen for lawyers of any kind tends to be the most profitable for me.

would you mind sharing what you charge per lead?
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Fernando Veloso

12 years ago

Company start-ups and Music/Sports Events. Love them. Thats where me and my team can put our knowledge to work.

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blaugrana

12 years ago

i've ranked a website on attorney section. it's on page one google. how i can land a client for my site? any advice ? thanks

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free2bme

12 years ago

I just found the services page on angieslist(dot)com
www(dot)angieslist(dot)com/services.aspx
(can't post links yet)

There are a lot of serviced based industries on there as
well as sub-niches that you can search for to market to.

~Jean~

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