
My Offline Sales Pitch, and how it can work for you.
I hate cold calling, and I hate email, so I don't bother with either of those. Instead, I find leads with the google places tool.
I pick a business that is ranking poorly, page 7 or 8 for their key terms, and they have no website. Then I actually go to that business and do my pitch.
When going to the business, I bring two things: A mind map detailing exactly what I can do, and my tablet computer. I show up in a sportcoat and jeans.
I say "Hi, I'm Aaron, and I wanted to take a few minutes to talk to you about your web marketing strategy"
"I noticed you didn't have a website, and your local business is ranking quite poorly on google. Were you aware of this?"
"Studies show that up to 95% of people won't look past the first 5 results in google, and up to 98% won't click past the first page. You're on page 7. The search term "your city your business" gets searched for (google broad search number of searches) a month. That's a huge chunk of potential customers you're missing out on"
"Here's what I can do for you"
Then I bring out the mind map, and go through all the things I do to optimize a website, and a google places listing.
Then I say "I even built a website for you already, and I can have it live TOMORROW"
This is where I bust out my ipad, and head over to the wordpress template i've created that's related to their business.
Once they see this, I get a deposit on the spot. I ask them for some details for the website, make an appointment to shoot a short video for the site, and come back later in the week and collect the rest of my fee. I charge monthly for hosting/SEO/and for not competing with another person in the same field within the city limits.
Hope this helps you folks! I know it has helped me!
Just here to see the shenanigans.
David Bruce Jr of Frederick Web Promotions
Lawyer Local SEO - |
Offline/Online Coupon App free coupon for your clients coming soon.