Implementing a Viral SMS / Facebook Campaign

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I like this idea , where a certain number of fans is needed before any reward is due ....

Delta Force Paintball | Facebook

Is there any method of implementing a facebook / sms campaign that can encourage people to spread the word about a competition ( apart from contest burner )

the concept being if you tell all your friends about a competition, and one of them wins, you will be entitled to a prize aswell.

I know what I want to achieve, but just not sure about the mechanics of setting it up.

I hoping for some ideas


#campaign #facebook #implementing #sms #viral

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