How much to charge for this service?

by Qamar 6 replies
Hi Warriors,

What is the common price to charge for handling lead capturing for offline business? I am providing an optin form installation and email sequential mailings service to subscribers. How much can I charge? Thanks in advance



Qamar
#offline marketing #charge #service
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  • Profile picture of the author jonhylever
    It's really depends on the nature and area.
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    • Profile picture of the author edakehurst
      It also depends on the value of the leads. How long is the sequence? Is it all prewritten? Are broadcasts also going to need to be done? Are you going to have to send any of it live (such as broadcasts) or can they be scheduled in advance?

      There is (in my opinion) not enough info to answer the question properly.
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      • Profile picture of the author Qamar
        Originally Posted by edakehurst View Post

        It also depends on the value of the leads. How long is the sequence? Is it all prewritten? Are broadcasts also going to need to be done? Are you going to have to send any of it live (such as broadcasts) or can they be scheduled in advance?

        There is (in my opinion) not enough info to answer the question properly.
        Lets say, we are talking about chiropractors and I will handle everything for them and that includes things you mentioned above...What they do is to tell me what they want to be sent to their list and provide me with the materials and the rest I will handle.


        Qamar
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        • Profile picture of the author edakehurst
          Originally Posted by Qamar View Post

          Lets say, we are talking about chiropractors and I will handle everything for them and that includes things you mentioned above...What they do is to tell me what they want to be sent to their list and provide me with the materials and the rest I will handle.


          Qamar
          If this was me in my market (all markets are a bit different), I would charge a set up fee and an ongoing maintenance fee.

          I would not set this up for less than 100 bucks, and then only if I am using it as a gateway to other services. If this is all I am doing for them, I'd charge between 200 and 500 (small practice versus large practice).

          For ongoing maintenance, I would make them set up their own autoresponder account (I mean I'd do it for them, but it is on their credit card and in their name). I would run that through my affiliate code for the autoresponder company and earn that monthly commission. There are several ways to bill for this - flat fee per month or per updated message or per contact fee monthly or per message. What's your time worth. Bare minimum I'd charge is 50 bucks an hour (and if it just involves posting messages, I'd outsource that at 8 - 10 dollars an hour). This should be earning you 50 - 100 bucks a month bare minimum, much more if there are frequent messages.

          With that said, keep in mind that all markets do not handle that (and some will handle much more). You have to take your market into consideration, so please only use the above as a general guide, nothing more.

          Also, this could be a good gateway to an SEO package or some other marketing package. SEO for chiropractors can earn you anywhere from 500 - 2000 a month (depending on the size of the practice).
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  • Profile picture of the author pclintcarter
    Check out localleadplan.com.

    Shoemoney also has some good blog posts regarding local lead generation.

    Potentially very lucrative.
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