Local 1-page lead site with multiple keywords

by zoltzz 4 replies
Hi everyone,

I have a question about targeting local keywords. I'm building a 1-page lead site for a specific service business. I want to target multiple keywords within that industry. Would it be better to build separate pages for each of the keyword I want to target or a whole new site with different domain for each keyword?

Or another option would be a SEO optimized article with multiple keywords, but I don't think I would rank high enough for the secondary keywords.

For example, if I want to target pool service. So I would target <city name> pool maintenance, <city name> pool service, <city name> pool cleaning.

How would you guys target those keywords?

Thanks,
Frank
#offline marketing #1page #keywords #lead #local #multiple #site
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  • Profile picture of the author nasuryono
    I think you are on the right track.

    Definitely go with the city name on with the keyword on the domain name (if it is not taken already).

    -Andrew
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  • Profile picture of the author zoltzz
    The main keyword would be the domain name. But would you target the other keywords that are not part of the domain name and the SEO'd article?
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  • Profile picture of the author nasuryono
    I think having multiple pages will help a lot. Google don't like thin sites nowadays. I would recommend writing articles for multiple related (LSI) keywords.

    -Andrew
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    • Profile picture of the author Xebekn
      I am a complete novice to SEO so you might want to get input from the pros around here but my advice, if I'm reading your scenario correctly, would be to build a lead generation site with multiple pages. Your PR would increase I believe and I imagine, as my counterpart above pointed out, Google doesn't place high value on a one page website.

      I'm a little confused on how the article is a third option. From what I'm reading, that should probably be a supplement to whichever direction you take. I don't think it's necessarily mutually exclusive with the two others. If I'm missing something, let me know.
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