Perhaps this is an odd question for various methodologies of offline marketing, but in my case I've thought about marketing various home services companies. I'd just hate to help someone market their company only to find out that they do horrible work, are dishonest, or just straight up take money and run. Way back in the day, I actually started doing some independent telemarketing and got contracts with some local home improvement businesses. I got one guy a lead that turned into a $70,000+ job, upon which I was to make a huge commission, and the guy pretty much took the money and ran. He ended up in jail.
So, do you qualify companies to make sure that their legit in any way? If so, what do you do?
I see lots of people on craigslist that obviously need work on their marketing. Heck, just using spell-check would be an upgrade, yikes! However, I'd hate to try to work a deal to help them only to find out that I was working with some shady characters.
#clients #offline #qualify
Mike
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