Using Facebook to find Offline Clients

9 replies
Anyone successfully using Facebook to find clients for your offline business?

I was thinking that it could be more effective than regular email marketing, if you sent emails, because the prospect can see your face and see that you are a real person. Almost like meeting them in person.

Do you use status updates to get clients?

How about marketing your own Facebook page to get clients?

Thanks in advance.
#clients #facebook #find #offline
  • Profile picture of the author Ryan Shaw
    I go after local businesses with fan pages and leave a comment for them and a way to contact me. I also use my own fan pages to market, some have a few thousands fans now.

    I have gotten some clients through Facebook. The best are always through referrals and through quality prospects.

    You need to know which prospects to go after, not just anyone that has a website.
    {{ DiscussionBoard.errors[4008941].message }}
    • Profile picture of the author Traffic_Is_King
      If you use Facebook Ads effectively you can get specific offline clients to service.

      I will give you an example.

      You can create a campaign where you offer a free video demonstration or report to dentists on how they can use a Facebook Fan Page to connect with their existing patients and obtain new ones.

      You keep this video on a Facebook fan page you create which will act as your landing page. Have the facebook ad campaign go directly to your Fan page.

      Once they like your Fan Page they get the free report or watch the video explaining how to use Facebook to build loyalty among their existing patients and how to obtain new ones.

      At the end of the report or video place a call to action to have them contact you for a free consultation. The key though is to demonstrate how this marketing technique will get more patients, customers, etc. They need to see how it will work for them.
      {{ DiscussionBoard.errors[4030677].message }}
      • Profile picture of the author philboy uk
        Originally Posted by Traffic_Is_King View Post

        If you use Facebook Ads effectively you can get specific offline clients to service.

        I will give you an example.

        You can create a campaign where you offer a free video demonstration or report to dentists on how they can use a Facebook Fan Page to connect with their existing patients and obtain new ones.

        You keep this video on a Facebook fan page you create which will act as your landing page. Have the facebook ad campaign go directly to your Fan page.

        Once they like your Fan Page they get the free report or watch the video explaining how to use Facebook to build loyalty among their existing patients and how to obtain new ones.

        At the end of the report or video place a call to action to have them contact you for a free consultation. The key though is to demonstrate how this marketing technique will get more patients, customers, etc. They need to see how it will work for them.
        I also had the idea of finding a dentist with a video on youtube - there are no shortage of them .

        The next step is to embed the video onto a wordpress post.

        Under the video will be some ideas on how to generate more views for their video through facebook / video optimisation , etc, with links to facebook page / download free report etc.

        The next step was to create a generic video, out lining the steps mentioned above, nothing fancy, made with jing, and leave it on the dentist videos comments area on youtube.

        I dont like cold calling, but phoning a dentist to tell them I have left a tutorial video on their youtube channel is even within my capabilites.
        {{ DiscussionBoard.errors[4030819].message }}
        • Profile picture of the author flyinghammers
          I have used Facebook to contact business owners. I seem to get more responses than from email.
          {{ DiscussionBoard.errors[4031011].message }}
          • Profile picture of the author blueonblue
            Originally Posted by flyinghammers View Post

            I have used Facebook to contact business owners. I seem to get more responses than from email.

            flying hammers, please send me a private message and tell me how you do that. Tried other methods and it is difficult on facebook because the fan pages of businesses don't have a way to contact them..
            {{ DiscussionBoard.errors[4078276].message }}
      • Profile picture of the author blueonblue
        Originally Posted by Traffic_Is_King View Post

        If you use Facebook Ads effectively you can get specific offline clients to service.

        I will give you an example.

        You can create a campaign where you offer a free video demonstration or report to dentists on how they can use a Facebook Fan Page to connect with their existing patients and obtain new ones.

        You keep this video on a Facebook fan page you create which will act as your landing page. Have the facebook ad campaign go directly to your Fan page.

        Once they like your Fan Page they get the free report or watch the video explaining how to use Facebook to build loyalty among their existing patients and how to obtain new ones.

        At the end of the report or video place a call to action to have them contact you for a free consultation. The key though is to demonstrate how this marketing technique will get more patients, customers, etc. They need to see how it will work for them.

        Hey there traffic is king. Can you tell me how to do this so they can get the free report. Not sure how to have people download something from FB!
        {{ DiscussionBoard.errors[4078286].message }}
  • Profile picture of the author Targeted Traffic
    I think using many interesting visuals would be evry useful to draw them in, at least have a look..
    {{ DiscussionBoard.errors[4078995].message }}
    • Profile picture of the author Adrian John
      Can you give me some examples?

      Originally Posted by Racell P View Post

      I think using many interesting visuals would be evry useful to draw them in, at least have a look..
      Signature
      ARE YOU A CONSULTANT? Do you have clients who could use MORE LEADS?
      Get them a MOBILE WEBSITE PLATFORM built to stay up with their clients habits.
      More than 50% of their customers buys from their mobile devices now!

      CLICK HERE FOR MORE INFO
      {{ DiscussionBoard.errors[4079242].message }}
  • Profile picture of the author fitz10
    Yes, you can either use your own fan page to target local businesses or you can message local businesses on their page. If you're going to do the latter target pages that don't have iFrames, that have a weak following, aren't updated much, etc. These people "get" internet marketing and have bought into the idea that internet marketing can get them more customers but they're obviously struggling to get it right. They are the easiest clients to land.
    Signature



    {{ DiscussionBoard.errors[4081907].message }}

Trending Topics