How I Instantly Get Tons Of Reviews For My Google Local Clients (FOR FREE) Vid+Email For You To S&D

10 replies
Hey Offline Marketing Warriors,

Because my last video had such a great response, I put together another short video (about 5 minutes long) that may be of help to new offline warriors.

One of my Veterinary clients was having a problem obtaining positive reviews for his Google Places page. As a respected professional in the community, he found it tacky to send an email blast out to his clients requesting a review. Meanwhile, his competitors had positive reviews & he had just a few. After going back & forth on the issue, we came up with this strategy...

It's definitely not rocket science, or an idea worth making into a WSO....but it made my client happy and you can easily do the same. So far, I've used it with two other veterinarians that have had good results with it as well.

I hope that you can get some use out of the info. Feel free to post any questions, and I'll do my best to answer them for you. Also, if anyone has a BETTER IDEA, I'm open to testing it..

Oh, here's the link to the vid --> Get It Here
(No Need To Opt-In - This is the full video)


Best of luck,

Rich

PS - Scroll down below the video. I included the actual email that we sent to his clients.
#client #email #google review #increase #positive #quickly #review strategy #reviews #sandd #veterinarian marketing #veterinarian websites #video
  • Profile picture of the author Web Junkie
    A Few Quick Notes --

    1. When working with Google, diversity is very important. You should try directing traffic to the business's Google Place page, as well as OTHER business listing sites that ask for reviews (Ex: Merchant Circle, Yelp!, InsiderPages, etc).

    2. There is an added benefit of getting numerous reviews on sites OTHER THAN Google - MORE CITATIONS! All things being equal, the more citations that you receive, the higher your place page will appear. You can check out locallasso's list of citation pages, and see which one's will allow users to leave a review. I send the traffic to Google's Review page first since these appear faster, and shows the business owner that the system works. But once you have a handful of reviews, you should periodically change the link to a different business review site.

    3. ALWAYS send the user directly to the review section for the local business. If you just send them to the main business page, they will get lost and give up. Most sites allow a DIRECT link to the spot where a review can be made.
    Here Is How You Do This For Google -
    Enter the Google Places Address + &dtab=2&action=openratings&ct=write-review
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  • Profile picture of the author mjbmedia
    nice one Rich, cheers for that video and advice
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    Mike

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    • Profile picture of the author rbrShorty
      Sending follow up emails is definitely a great way to get reviews if you structure the email correctly. However, there are a few problems with this strategy:

      1) Many people don't use email
      2) Many people don't check their emails frequently (which means your email could get stuck between others)
      3) Many people tend to delete emails from unknown senders (if they ever pass the spam filter)
      4) To write the reviews, people would have to actually sign up somehow (valid for all major review websites), so even if you send them to the exact section of the page, they will still need to be signed up. And could be even more devastating is that if you use the link that you suggest (which I am also using sometimes), it the person is not using gmail, they will not even get to the Place page (i.e. the changes of getting a review get even lower). So I'd suggest you use the link + tale URL only for clients using gmail

      I'd generally suggest that you put links to ALL the websites available for reviews in the email (I'm mainly targeting Google Places, Yelp, Yahoo, CitySearch, JudysBook and InsiderPages) and ask people to leave a comment on "at least one of them". And you could explain them how to do it. Furthermore, if the client is using Yahoo Mail, definitely send them to Yahoo Listing only (the chances for them to leave a review are much bigger), if they use hotmail - to Bing, if they use gmail - to Google Places, if they use facebook mail (rarer, but possible...) - send them to Citysearch, Judysbook and/or Insiderpages (as there you could sign up using facebook).

      My 2 cents
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      • Profile picture of the author Web Junkie
        rbrShorty,

        Thanks for contributing. You bring up some excellent points to take into consideration when starting this type of a campaign. Yes, the need for customers to `sign up' for the review site can have a major effect on how many reviews you receive. I found that this system works best when you send it to the clients IMMEDIATELY after their visit - that way it's fresh in their mind, and they're more apt to go through an extra hoop to share their positive experience.

        I'm going to change the email message & then segment the list a bit to cater to specific email services. I can see how these fixes should help my "review conversion" to increase. I'll track & let you know the results in a few weeks..

        Originally Posted by rbrShorty View Post

        Sending follow up emails is definitely a great way to get reviews if you structure the email correctly. However, there are a few problems with this strategy:

        1) Many people don't use email
        2) Many people don't check their emails frequently (which means your email could get stuck between others)
        3) Many people tend to delete emails from unknown senders (if they ever pass the spam filter)
        4) To write the reviews, people would have to actually sign up somehow (valid for all major review websites), so even if you send them to the exact section of the page, they will still need to be signed up. And could be even more devastating is that if you use the link that you suggest (which I am also using sometimes), it the person is not using gmail, they will not even get to the Place page (i.e. the changes of getting a review get even lower). So I'd suggest you use the link + tale URL only for clients using gmail

        I'd generally suggest that you put links to ALL the websites available for reviews in the email (I'm mainly targeting Google Places, Yelp, Yahoo, CitySearch, JudysBook and InsiderPages) and ask people to leave a comment on "at least one of them". And you could explain them how to do it. Furthermore, if the client is using Yahoo Mail, definitely send them to Yahoo Listing only (the chances for them to leave a review are much bigger), if they use hotmail - to Bing, if they use gmail - to Google Places, if they use facebook mail (rarer, but possible...) - send them to Citysearch, Judysbook and/or Insiderpages (as there you could sign up using facebook).

        My 2 cents
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  • Profile picture of the author DerFreshmaker
    Wow, this is gold! So simple yet so powerful. Keep rolling out the magic, bro!
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  • Profile picture of the author jpizzle
    I've just created an account on here and I've been on here for hours lol. I think I'm addicted. Great info Rich!
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  • Profile picture of the author MaxReferrals
    We've been testing using a mailer comment card, with a check box that allows people to grant permission for us to include their comment in review sites.

    Then we key it in on their behalf. Works well.
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    • Profile picture of the author Danielm
      Originally Posted by MaxReferrals View Post

      We've been testing using a mailer comment card, with a check box that allows people to grant permission for us to include their comment in review sites.

      Then we key it in on their behalf. Works well.
      Do you make up an email like their name? Go to a different IP address?
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    • Profile picture of the author Web Junkie
      This was actually the first method that we tried. But unfortunately, Yelp! set ALL of our reviews to "FILTERED", which means that they don't appear to potential clients. I was too afraid to even attempt it with Google in fear of getting the doctor's site banned... This could probably work on MerchantCircle, as they're not as strict.

      What are you doing to avoid looking like fake reviews?


      Originally Posted by MaxReferrals View Post

      We've been testing using a mailer comment card, with a check box that allows people to grant permission for us to include their comment in review sites.

      Then we key it in on their behalf. Works well.
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  • Profile picture of the author seanromero
    Awsome Rich Thanks for the share joined your list.

    Sean R.
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