Im new to all of this stuff (but learning more each day) so please excuse such a naive question.
Ok, my question:
If I get a local client (for example a locksmith), how do I go about ranking him for numerous (20/30 or so) keywords when he only has a 5 page website?
Do I have to create individual pages on his website for each of these keywords (and write articles on these keywords that link back to these individual pages) or is alot more simple than that?
Thanks in advance,