New to the whole IM online/offline marketing thing, but have been burying my nose in a ton of great threads here on WF. The knowledge here is Amazing! This has got my head spinning with all sorts of ideas and tweaks.
Here's the thing. I think I have a model that will work for me. Trouble is gaining new clients (well, would extend to ongoing clients as well). Based on what many others have posted (and practice?), I want a "try before you buy" offer for potential clients as I think the service will sell itself. BUT, while doing this, I want to be able to track the impact my "advertising" for them (in areas they currently aren't exploring) has.
My original thought was to include a shortened url (bit.ly) link to their website in an online classified, but many of the sources I want to advertise in (online classifieds) won't allow a shortened url in the classified advertising posting.
So, after all that, here is my question:
How would I redirect a page on my site to the client's website after the consumer has clicked a link in the ad (that is to my website)? :confused:
Ideally my model would have...
1) Each potential client has "inventory" that ranges from 20 - 100 distinct, one-of-a-kind, items
2) Each item would get an online classified ad, which would have a click-able classified that would direct the consumer to a page on my site.
3) >>where I'm stuck<< my page would redirect, seemlessly, the consumer to the client's website, and specifically the page where the client already has the item listed.
With this, I could track activity funneled through my site and report (google analytics or bit.ly stats?) to the client the "impact" my marketing service provides them.
I think this is a viable model in itself, but also have upsells for the clients as well.
Any ideas on how I can achieve #3?