14 million US Mobile Users scanned a QR Code June 2011

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According to the latest research from comScore, Inc., in June 2011, 14 million mobile users in the U.S. (6.2 percent of the total mobile audience) scanned a QR or bar code on their mobile device.

QR Codes Finally Resonating with US Mobile Phone Users | Mobile Marketing Watch

Good stats for presenting to your customers

Quentin
#offline marketing #2011 #code #june #million #mobile #scanned #users
  • How on earth do they get these stats? I mean really, how can they track that sort of thing? Sometimes I think a few of these figures are just coming out of their you know what.

    I heard an important statistic the other day. It said that 99% of the statistics ComScore come up with should be taken with a grain of salt
  • Well that may be true Will however my Australian stats show that scanning rates have increased incredibly over the last few months.

    I also know that our call rate through our QR Codes site has also increased a huge amount.

    Of course this in mainly in the major cities and not so much in the country areas.

    Q
  • I had been monitoring the QR code stats in Europe from different sources and their use is growing very rapidly. I have a restaurant client who has more visitors to his mobile site (through the QR codes on all his publicity materials) than his regular website. The regular website was created about three years back but the mobile friendly site was put up in April this year.
  • QR codes are getting more and more traction every day. Major companies are also including QR in their online banner advertising. This is how effective its becoming, if your not on the QR code bandwagon you better!
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    • I agree with Rus. Offering Mobile Websites linked to a QR Code is what blew up my local offline marketing and took me to the next level.

      I started out doing SEO and then quickly moved to Reputation Management, but those clients are all acquired remotely (i.e. I do my sales presentations using GoToMeeting.com), but when I started contacting and visiting local businesses and doing a demo where I scan a QR Code that goes to a sample mobile website that I create, business owners get so excited for it. I've noticed in my market that more people are offering these services, but I'm still going to ride the gravy train for as long as I can!

      -Ben

      • [2] replies
  • QR Codes are here to stay for awhile..Many major companies are getting on board with this and I don't see it going away anytime soon.
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  • Yes Ron

    Upload your mobile website then add the url address when you create the qrcode.

    Quentin

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