How I Went From $0 to $3000+ Income From Local Businesses in 30 Days

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This is the first thread I've ever started on the WF. I've been "lurking" on here for a couple of years with a few posts here and there, but nothing substantial.

Over the last 30 days, I went from $0 income to over $3,000/month income (actually a lot more from 1 time projects ... more about that in a minute) by offering internet marketing services to local businesses and I want to share exactly how i did it.

As you can see from this post, I don't have a signature ... I'm not promoting any links ... I LITERALLY just want to give back to the community who helped me "crawl" from the depths of unemployment to having a full time income and starting a new business.

Let's start from the beginning ...

Back in 2001 I started my first business. It was a vending company that helped me pay for my college tuition.

It worked GREAT! I was making $800/month and I only had to work two days a month.

When I graduated from college, I had to sell the business and get a "real" job. ($800/month doesn't go far when you can't live in a frat house)

So I took an outside sales job and it sucked.

Three years later, I was miserable ... my job sucked ... and I went through a divorce and decided that I needed to get back into entrepreneurship.

So I moved to Atlanta, GA and started a bottled water company.

It went ok ... but not like I expected.

The one thing that really worked well for the bottled water company was getting business from the internet.

After two years in that business, I sold the company to a regional bottled water company and moved to Nashville, TN (for a girl I met ... and we're now married).

I didn't really know what I would do next, but I recognized the power of internet marketing for local businesses so I asked my wife if I could do her marketing because she owns a local business.

9 months later ... her business skyrocketed. Getting over 100 new customers a month from the internet (they were only getting 2/month previously from referrals).

So I decided that I should offer the same services to other local businesses. Maybe plumbers ... maybe dentists ... maybe ... anyone who would call me.

I created a website ... did a little seo ... sent out some emails ... and posted something to my Facebook friends ...

... and then I waited.

In less than a week, I had three new clients.

The funny thing is that most of them had NO IDEA that you could rank on the top of Google for local search phrases.

Some of them were old high school friends, some from college ... and I asked my wife to start spreading the word at her office.

In the past week, I've picked up new clients for Facebook marketing, email marketing, local search marketing, website designs, and seo.

SO HERE'S WHAT I SUGGEST FOR EVERYONE TRYING TO GET STARTED IN OFFLINE MARKETING ...

First ... set up your business. I know this sounds obvious, but make sure you've got a good website set up. Print some business cards. Put up a professional Facebook Fanpage, etc. You don't even need to set up a corporation yet ... or take the easy route and set up a sole proprietor with the IRS so you can open a business bank account.

Second ... offer your services for FREE to one local business (hopefully you know the owner). Ideally, this should be a retail business that serves lots of customers, or a CPA, or an attorney. Someone who will have a lot of interaction with other business owners.

Third ... kick a$$ with your internet marketing skills. Get that business to the number 1 position in Google, start doing email marketing for them that gets results, and get them on Facebook and get them a ton of "likes". If it's a retail business, make suggestions for their outdoor signage, use QR codes to get them online reviews ... and (I did this) ... make sure they win a local award in their niche. Just do everything you can to make sure the business owner makes a ton of money.

Fourth ... tell the business owner that you need referrals.

This part was easy for me because my wife was the business owner ... but I've done the same thing for three other businesses since I started and they all refer people. More than I can handle.

The key is getting results.

Local business owners perceive #1 google rankings as "magic" ... and new business that they get from your work will make them so happy ... they will LOVE you. They can't help but talk about you to their clients.

But you have to deliver results.

This has literally changed my life. I never thought I'd be getting so many calls for new business.

So I hope that helps someone.

I learned a lot from this forum and never gave back.

***For Complete Transparency ***
I bought A LOT of WSO's along the way. There's a lot of great info on here that helped me learn the trade. And two of them (I can't remember the name ... but I'll find it if there's any interest) was about email marketing to get new clients.

I actually didn't get ALL of my new business from referrals. I've grabbed several clients from email marketing. I wrote a piece of software that allows you to input the niche and city name into it, and it goes out and finds all the businesses associated with your specified niche in your specified city and then it figures out if that business is doing anything with Google Places, SEO, email marketing, and Facebook and then emails the business with a specific message based upon the results.

My software landed two clients from this during my first week ... but everything else was from referrals. I hope that doesn't muddy the water. I really think that kicking a$$ with internet marketing for a highly visible client is the way to go.

And even those two clients I picked up using the software have been referring so much business, I haven't even had to turn it on since I started.

Okay that's it.

Love you guys (and gals)!
#businesses #days #income #local
  • Profile picture of the author nacke81
    I just realized that I never talked about the "alot more than $3,000" statement from the beginning of this thread.

    I've actually booked over $7,000 in new business this month from web design work and custom Facebook Pages. But that's not residual.

    The $3,000+ is just from SEO, local search marketing, social media management, and I'm writing a monthly newsletter for one client.
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    • Profile picture of the author Jeremy James
      I lived in Nashville for many years - went to Bible College there, and worked for many local RadioShacks. Great town.

      I sometimes wonder what would have happened had I got "hot and heavy" in this market back then.

      Jeremy
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      • Profile picture of the author nacke81
        Originally Posted by Jeremy James View Post

        I lived in Nashville for many years - went to Bible College there, and worked for many local RadioShacks. Great town.

        I sometimes wonder what would have happened had I got "hot and heavy" in this market back then.

        Jeremy
        Haha! Yeah ... I grew up in Louisville, KY ... went to college at Murray State University in KY, and lived in Atlanta for a couple of years.

        Nashville is DEFINITELY the coolest town I've lived in so far.

        I think I'll always keep a home here.
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      • Profile picture of the author markkro88
        Hey what kind of software do you use for the email marketing? I would be interested in using it.
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        • Profile picture of the author nacke81
          Originally Posted by markkro88 View Post

          Hey what kind of software do you use for the email marketing? I would be interested in using it.
          Well ... I wrote the software myself. It's not something you can buy.

          But I'll tell you how it works.

          You put in the name of the niche ... let's say "dentist" ... and the name of the city you're targeting ... let's say "nashville" ... and it takes it from there.

          Here's how I programmed it to work:

          Once it has the inputs ... it goes out to Google and finds all the businesses that match your inputs. Next, it cross references that data with three more sources to make sure it's correct data (so you don't email someone who doesn't match the inputs).

          Next, it visits their website to figure out if they are doing anything on Facebook or doing email marketing. And then it searches for their business on Google Places, to figure out it they are doing local search.

          Then it searches Google for their primary keyword phrase ... in this example "nashville dentist" ... to figure out if they are doing any SEO. If they aren't on the first page of Google, it tells the software "Hey ... this is someone that needs SEO!"

          Last, it logs into an email marketing program (right now it send from my cpanel ... but it could work with Hotmail, Gmail ... whatever), and then sends then a custom email using a variety of variables that it has collected during the process.

          So a dentist in Nashville that DOES have a Facebook page, but ISN'T on the first page of Google will get an email that says something like "We can help you get on the first page of Google" (that's not the real email ... just an illustration). A dentist who IS on the first page of Google but DOESN'T have a Facebook Fanpage would get an email that says "I can see you've got great rankings on Google ... have you considered a Facebook Fanpage?"

          See what I mean?

          I wanted to create something intelligent that could work on my behalf without any intervention from me.

          It took me two months to write the software.

          The funny thing is, I ran it once ... picked up two clients ... and then I had so much business coming from referrals that I haven't even turned it on since then because I'm a "one man" operation right now.

          I just hired someone from the WF this morning to do my SEO for a client who had a HUGE job ... I just had to outsource a part of it.

          Did I answer your question? I hope so. I'm kinda new to this.
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  • Profile picture of the author Gail J Richardson
    Thanks for a great post filled with lots of ideas for local marketing
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  • Profile picture of the author emory27
    its amazing how easy making a living online can be when you understand basic seo and ranking principles, and how to reach out and connect with people and local businesses.
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  • Profile picture of the author ADHardwick
    Nacke,

    A) you should really upgrade your WF account. There are some extremely helpful freebies there.

    B) Soon I'd like to work on a plugin that gets great relavent content rolling onto a companies site automatically. Not spun articles. I've done this for myself for a while and seen ~30% increases in traffic. Now I just need to take the time to get it into a plugin format.
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  • Profile picture of the author DazedandConfused
    Hey - what's all this "lurking" about mate! :rolleyes:
    Thanks for the share...
    IMHO that's what the WF is for...shared experiences and new ideas. It is a forum after all...
    Paying it back by paying it forward...
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  • Profile picture of the author surgematrix
    It is good giving back. If you can put a price on that your software and let AF members get access to it will be sweet!
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    • Profile picture of the author Ehanson
      Great post on some local marketing basics.

      I would also add to hire someone to either call businesses or do the internet marketing backend stuff when you start making more money so you can focus on bringing in more business and money.
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      • Profile picture of the author nacke81
        Originally Posted by Ehanson View Post

        Great post on some local marketing basics.

        I would also add to hire someone to either call businesses or do the internet marketing backend stuff when you start making more money so you can focus on bringing in more business and money.
        Good advice. It seems like hiring someone to do web designs, seo, etc ... will be a lot easier than finding someone who could do outside sales.

        Although, I'd LOVE to be able to hire someone who was great in sales.

        What has your experience been with hiring an outside sales person?
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        • Profile picture of the author ajrenk
          My experience with outside sales people is that you'll need to really stay on top of them. They'll tell you all kinds of great stuff about themselves and if you leave them alone to just sell you'll be disappointed. Very few are self motivated enough. My advice is give them lots of training and continuous follow-up.

          Question...what do you find if your biggest sales objection so far?
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          • Profile picture of the author markkro88
            Hey did you give any thought for allowing testing of your software?
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          • Profile picture of the author nacke81
            Originally Posted by ajrenk View Post

            My experience with outside sales people is that you'll need to really stay on top of them. They'll tell you all kinds of great stuff about themselves and if you leave them alone to just sell you'll be disappointed. Very few are self motivated enough. My advice is give them lots of training and continuous follow-up.

            Question...what do you find if your biggest sales objection so far?
            Thanks for sharing!

            This is exactly how I expected to work with an outside sales person. For now, I'm working my referrals and will probably hire someone to do the SEO, design, etc before hiring a sales person.

            Here's my biggest sales objection ... not really an objection but it's killed three new SEO sales since I started.

            When people ask "How much does it cost?" I have usually responded with ... "It depends on how competitive your keyword phrases are, how many terms we optimize for, etc"

            I said it three times to three different people and the sale just died.

            I think the problem with that response is it makes me sound like I didn't do my homework. Also, it defers the question back to the prospect who is thinking to themselves "I don't know how competitive the keywords are ... I don't know how many terms we optimize for."

            So I started something new last week and I got a really great SEO account on my first try.

            Before I met with the prospect, I did a little bit of keyword research, ran SEO spyglass on their domain, looked at their Google Places ... and I could tell that they would need a lot of work. And they have a pretty good amount of competition.

            So during the meeting, I told THEM how many keywords I was going to target, and showed them a report from SEO spyglass that showed their competition.

            I explained how these two factors would influence their SEO campaign, and also showed them a report from Google Keyword tool with their monthly searches for the keywords we'd target.

            Then I confidently quoted a price (that was pretty high in my opinion) ... and they said "Yes."

            So in the future, if someone asks me "how much will it cost" ... and I haven't done my homework yet ... I'll respond with "I'd be happy to quote you a cost ... I just need to look at your website and your current rankings ... and I can show you a custom plan for you SEO and the price it would cost to get you on top."

            BTW ... I haven't used that line yet, but I think it's better than responding with "it depends..."
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            • Profile picture of the author pspro
              What a great story Nacke, thanks for sharing it! You sound like you have found your passion in life, helping small businesses owners. I think the most important takeaway in your thread is:

              "The key is getting results." that's when the magic happens! I think so many small business owners have been taken advantage of over the years that when they find someone that really delivers what they promise they fall in love!
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              • Profile picture of the author nacke81
                Originally Posted by hdoyle View Post

                What a great story Nacke, thanks for sharing it! You sound like you have found your passion in life, helping small businesses owners. I think the most important takeaway in your thread is:

                "The key is getting results." that's when the magic happens! I think so many small business owners have been taken advantage of over the years that when they find someone that really delivers what they promise they fall in love!
                You're right about "business owners have been taken advantage of."

                One guy that I just started doing business with told me during our very first conversation that he signed a contract with another guy ... and then found out right afterwards that he was being lied to about several minor things (not sure why the guy was lying about trivial stuff). Fortunately, he was able to get out of the contract ... but I don't know the details.

                I read something from Yanik Silver a few years back that said "he always tries to deliver 10 times more value than the cost." If you can always do that ... it seems like your referrals will be endless.
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            • Profile picture of the author realfun
              Fantastic thread, probably one of the best moral boosting ones I have read

              Can see where you are coming from on the homework, i think it comes across as more proffesional whereas ... it depends how competitive it is, gives them the feeling they could be taken for a ride, as they don't know themselves how competive their local keywords are.

              Out of interest, are there any WSO's you can remember now you have learnt from?

              Im seeing most local companies don't have a great deal of links but im not convinced on the edu, profile links but respect to those who they do work for.

              I have always been a article syndicator by contacting websites, is that something you do?

              either way, great thread

              Rob
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              • Profile picture of the author nacke81
                Originally Posted by realfun View Post

                Fantastic thread, probably one of the best moral boosting ones I have read

                Can see where you are coming from on the homework, i think it comes across as more proffesional whereas ... it depends how competitive it is, gives them the feeling they could be taken for a ride, as they don't know themselves how competive their local keywords are.

                Out of interest, are there any WSO's you can remember now you have learnt from?

                Im seeing most local companies don't have a great deal of links but im not convinced on the edu, profile links but respect to those who they do work for.

                I have always been a article syndicator by contacting websites, is that something you do?

                either way, great thread

                Rob
                I learned a lot the majority of what I know about SEO from reading dozens of the threads on this forum and on another forum ... not sure if it's cool to post this ... but it's called backlinksforum(dot)com. And also by doing a lot of trial an error on sites that I personally own.

                I just looked at all the WSO's I've purchased over the years ... and it's funny ... there's not a lot in there about SEO. Lots of other stuff, lots of software, local marketing, email marketing, etc ... but only one on SEO that really stands out. It's called SEO Business Box by Daniel Tan that describes a method for building momentum in your linking that I really liked, and a lot of good info about on-site optimization.

                My personal opinion about SEO ... there's a lot of bad advice out there. And there's a lot of SEO services that offer a single form of backlink (like forum profiles, blog comments, etc) ... that would work really great if they were combined with other backlinking techniques. I really think that all backlinks work ... some more than others ... as long as you stay away from bad neighborhoods.

                Something stands out in my mind about SEO that I learned from Danial Tan. He says that "you've got to get your on-site optimization done first because this provides the foundation for all your other efforts." It's true ... I can tell you from experience.

                Another great tidbit I learned along the way ... and then tested for myself and found that it works ... is to start your off-site optimization by creating "good, solid" backlinks before trying out low level, spammy backlinks. Good backlinks are press releases, articles on sites with good PR, Web 2.0 sites, direct links from relevant sites, and relevant directories. I personally do a lot more than that, but that's where I'll start for new websites who don't have any authority, yet.

                I hope I'm not starting an SEO debate on this thread, because I don't pretend to be a guru, just sharing my personal experience. I think different people will experience success in SEO using different methods.

                I use a very simple method to stay organized. I have an excel spreadsheet (please don't ask me to share it because it took a lot of testing to figure out the exact methods), that I use every week to perform all the tasks that are necessary to get a site ranked. It's super simple ... like "step 1 - Write an article" ... step 2 - "spin it" ... step 3 "submit it" ... etc.

                I just go down the list, follow the process, and check off boxes as I go.
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  • Profile picture of the author Intermission
    Excellent! I have just begun to ramp up my own efforts to local businesses. I've been in person, done cold calling and cold 'emailing'. Nothing yet, but I'm still hopeful.

    Thanks for sharing this.
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  • Profile picture of the author pranavp
    Hi, I need some help about email marketing... How do i get email ids if i don't have enough? Which software u used for this? Can get something like that anywhere on internet?
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  • Profile picture of the author James Hessler
    Having bought a WSO about targeting local business (FB Fanpages) and wanting to prove it to myself first ( and have my own social proof), I set up my own site.
    Reading your post has really helped motivate me out of that slight apathy in getting stRted with my 'campaigns'.
    A brilliant read, and inspirational. Thanks for taking the time to share.
    Best Regards
    James
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  • Profile picture of the author James Hessler
    Hi Nacke...
    Thanks for the heads up on another interesting and informative read.
    Just read the OP first post and wanted to come back here to thank you.
    Cheers
    James
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  • Profile picture of the author TomHa
    Originally Posted by nacke81 View Post

    ***For Complete Transparency ***
    I bought A LOT of WSO's along the way. There's a lot of great info on here that helped me learn the trade. And two of them (I can't remember the name ... but I'll find it if there's any interest) was about email marketing to get new clients.

    I actually didn't get ALL of my new business from referrals. I've grabbed several clients from email marketing.
    Can you elaborate more on the email marketing techniques (software, WSOs, etc) you have found useful? I'm preparing to do some some email marketing for the first time to market services to small businesses. Since I don't have any software to a) find leads or b) write & send the emails, I'm going to be doing it all by hand. I do have an email script I plan to use but I think it's going to take quite some time (e.g. I'm hoping for 1 client per 100 emails sent out) to get this going.
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    • Profile picture of the author markkro88
      Hey did you think about letting my try out the software?
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    • Profile picture of the author TomHa
      Hi there,

      I'm still curious to learn more about the email part of the system and how you find good leads.
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    • Profile picture of the author nacke81
      Originally Posted by TomHa View Post

      Can you elaborate more on the email marketing techniques (software, WSOs, etc) you have found useful? I'm preparing to do some some email marketing for the first time to market services to small businesses. Since I don't have any software to a) find leads or b) write & send the emails, I'm going to be doing it all by hand. I do have an email script I plan to use but I think it's going to take quite some time (e.g. I'm hoping for 1 client per 100 emails sent out) to get this going.
      Good question ... here's what I discovered with email marketing ...

      ... it's VERY discouraging ...

      ... at first.

      But every time you send 100 emails ... you learn a little bit about how people react to subject lines, content, pitches, etc.

      I think I sent emails to about 320 different people before I got set a meeting. And I remember that was the 2nd message to those 320 contacts.

      I got a few responses. Some of them were even very encouraging like "I'd love to speak with you ... I'll call you tomorrow!"

      But they never called. (sad face)

      My first response phone meeting was with a spa owner in Chicago (I live in Nashville, TN).

      It went well, and we had a second meeting, but I didn't close the deal.

      But I kept at it ... I kept testing different subject lines, openers, body content, pitches, multiple messages in a row, post scripts, etc.

      And then one day ... someone called me and said they were interested and wanted to learn more.

      And I closed my first deal.

      And then I got referred to another company ... and another ... and another.

      It's really weird how it all happened.

      Getting the first one was like climbing the peak Mount Everest ... and getting the next six was like falling off that same peak. I just kept moving forward and just "fell" right into it.

      Here's the point ...

      I found that the key to finding a client through email marketing was by DOING IT. And trying a lot of different stuff. I read a lot about it, in a lot of different threads and WSO's ... but I think the problem with replicating the advice you discover in a WSO is that someone else is doing the same thing. So you end up in the SPAM folder ... simply because your message is just like the other guy.
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      • Profile picture of the author TomHa
        Originally Posted by nacke81 View Post

        Good question ... here's what I discovered with email marketing ...

        ... it's VERY discouraging ...

        ... at first.

        But every time you send 100 emails ... you learn a little bit about how people react to subject lines, content, pitches, etc.

        I think I sent emails to about 320 different people before I got set a meeting. And I remember that was the 2nd message to those 320 contacts.

        I got a few responses. Some of them were even very encouraging like "I'd love to speak with you ... I'll call you tomorrow!"

        But they never called. (sad face)

        My first response phone meeting was with a spa owner in Chicago (I live in Nashville, TN).

        It went well, and we had a second meeting, but I didn't close the deal.

        But I kept at it ... I kept testing different subject lines, openers, body content, pitches, multiple messages in a row, post scripts, etc.

        And then one day ... someone called me and said they were interested and wanted to learn more.

        And I closed my first deal.

        And then I got referred to another company ... and another ... and another.

        It's really weird how it all happened.

        Getting the first one was like climbing the peak Mount Everest ... and getting the next six was like falling off that same peak. I just kept moving forward and just "fell" right into it.

        Here's the point ...

        I found that the key to finding a client through email marketing was by DOING IT. And trying a lot of different stuff. I read a lot about it, in a lot of different threads and WSO's ... but I think the problem with replicating the advice you discover in a WSO is that someone else is doing the same thing. So you end up in the SPAM folder ... simply because your message is just like the other guy.
        Thanks for sharing more about your experience on this. It was particularly interesting to see how many emails you had to send out before landing that first client. My goal is to land my first client in September!
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        • Profile picture of the author sfaith
          @Nacke,

          I understand that since you're marketing to local businesses, face-to-face meetings are next in line after you get qualified leads. But I am wondering if you have got clients from other states or countries which make face-to-face meetings almost impossible?

          What about other Warriors here? Have any experience in similar context to Nacke but with clients from different places?

          Kudos to @Nacke for writing such a great software. That just streamlines and automates a lot of manual work.

          -- Sam
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          • Profile picture of the author nacke81
            Originally Posted by sfaith View Post

            @Nacke,

            I understand that since you're marketing to local businesses, face-to-face meetings are next in line after you get qualified leads. But I am wondering if you have got clients from other states or countries which make face-to-face meetings almost impossible?

            What about other Warriors here? Have any experience in similar context to Nacke but with clients from different places?

            Kudos to @Nacke for writing such a great software. That just streamlines and automates a lot of manual work.

            -- Sam
            Right now, I have three clients in other cities within 4 hours of here. And I actually drove to their offices for our initial meeting and asked them if we could just do conference calls after that.

            But I don't have any experience with landing a client without ever meeting them in person ... not yet anyway :-)
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  • Profile picture of the author PaulFL
    Back in my corporate days, I hired and trained a lot of sales reps. Regardless of the testing we put them through, their qualifications, resume, etc., it was always a crap shoot.
    You really do need to manage them, their activities, their follow-up and a myriad of other management issues. When I interviewed sales reps, I used to take something off my desk like a stapler or coffee cup and tell them to sell it to me.

    This allowed me to assess their selling skills, listening skills, creativity and ability to improvise. If they started with questions about what I looked for in a stapler and what problems I was trying to solve by getting it, it was a big head start.

    If they gave me the deer in headlights look, I knew it was best to pass! When you have a good one - things can be great!
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  • Profile picture of the author IMRookie1
    [DELETED]
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    • Profile picture of the author allcash830
      Wow, nice insight for a plan! Thanks for the share.

      Jackie Robertson
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    • Profile picture of the author nacke81
      Originally Posted by IMRookie1 View Post

      This is very interesting and inspiring. I'm also considering offering my IM skills but I think I still need some seasoning to be able to deliver the goods consistently. Thanks for the inspiration.
      I used to feel the same way ... and here's how I finally got the confidence to offer my services to others.

      I used my personal website to conduct "mad scientist" experiments on everything in IM including copywriting, PPC advertising, email marketing, SEO, upsells, cross sells, continuity programs, backlinking, joint ventures, and more.

      I read everything out there about copywriting, marketing, and conversion rates from Dan Kennedy, Michel Fortin, Gary Halbert, John Carlton, David Ogilvy, Jay Abraham, Eugene Schwartz (brilliant), and more names than I can remember ... and I tested out hundreds of their techniques in my marketing.

      I used all the white hat and all the black hat methods for promotion ... just to see what worked ... what didn't ... and what got me banned from Google.

      I've used Scrapebox, XRumer, SENuke, AMR, BMD, several Ubot programs....

      And I tried article marketing, press releases, bookmarking, forum profiles, and every trendy SEO method that came along.

      And at the end of it all, I could honestly say that I knew what worked and what didn't.

      So I suggest using one of your own sites as a "science experiment" ... you'll learn a lot and come out on the other side feeling like a real expert.
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      • Profile picture of the author arkhamindustries
        A very big congratulations on your success! I myself am trying to get into offline marketing such as this....

        I will try not to pry into your system too much but I do have a few questions...

        When you get a new client, do you just get THEIR site to the front page of google or do you use one of your own that they lease?

        Do you just rank on site or do you try to get them multiple listings on the front page ie Dr Dans google love method?

        Do you have a minimum month price you have in your head a a start before you decide what the cost should be for a client?


        Originally Posted by nacke81 View Post

        I used to feel the same way ... and here's how I finally got the confidence to offer my services to others.

        I used my personal website to conduct "mad scientist" experiments on everything in IM including copywriting, PPC advertising, email marketing, SEO, upsells, cross sells, continuity programs, backlinking, joint ventures, and more.

        I read everything out there about copywriting, marketing, and conversion rates from Dan Kennedy, Michel Fortin, Gary Halbert, John Carlton, David Ogilvy, Jay Abraham, Eugene Schwartz (brilliant), and more names than I can remember ... and I tested out hundreds of their techniques in my marketing.

        I used all the white hat and all the black hat methods for promotion ... just to see what worked ... what didn't ... and what got me banned from Google.

        I've used Scrapebox, XRumer, SENuke, AMR, BMD, several Ubot programs....

        And I tried article marketing, press releases, bookmarking, forum profiles, and every trendy SEO method that came along.

        And at the end of it all, I could honestly say that I knew what worked and what didn't.

        So I suggest using one of your own sites as a "science experiment" ... you'll learn a lot and come out on the other side feeling like a real expert.
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        • Profile picture of the author nacke81
          Originally Posted by arkhamindustries View Post

          A very big congratulations on your success! I myself am trying to get into offline marketing such as this....

          I will try not to pry into your system too much but I do have a few questions...

          When you get a new client, do you just get THEIR site to the front page of google or do you use one of your own that they lease?

          Do you just rank on site or do you try to get them multiple listings on the front page ie Dr Dans google love method?

          Do you have a minimum month price you have in your head a a start before you decide what the cost should be for a client?
          Right now I'm just doing SEO for the client site. I've thought about leasing sites but my hangup is that Google Places seems to occupy the top of the SERPs for all the profitable local keywords.

          I think the leasing idea is brilliant because your clients can't fire you after you get them to the top the SERPs. But I swear ... Google changes their listing so much that I would be heartbroken if I got a number 1 ranking for a competitive local term and then Google decides they would rather show 7 merged listing ahead of my natural result.

          As far as multiple listings on the first page ... I'm only doing that with video right now. But I charge extra for that ... after I get their site to the top.

          Pricing - I don't have a minimum in my mind. Every situation is different which makes pricing really hard. I just try to estimate the amount of time that I'll spend doing on-site SEO and how many backlinks I'll have to build to get them a #1 spot to figure out the monthly fee using SEO spyglass to determine competition.
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  • Profile picture of the author Jeremy Lacer
    Great post! About a week ago I started making a website for a new small company of my father so this post is really usefull.

    Also I got some questions:


    Second ... offer your services for FREE to one local business (hopefully you know the owner). Ideally, this should be a retail business that serves lots of customers, or a CPA, or an attorney. Someone who will have a lot of interaction with other business owners.

    1. For what do you receive money then exactly?

    2. I only can make a website and a facebook page, not SEO a website. So if I want to SEO a website, I have to outsource it. That's very expensive I guess and I don't think small local businesses will spend that kind of money on internet marketing. What can I do about that?

    Thanks!
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  • Profile picture of the author Chris Rivers
    It never ceases to amaze me that when someone actually puts themself out there and makes the mental commitment to take action that results follow.

    I've also had great success in a short period of time by just working my butt off on a daily basis on my business.

    Chris
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  • Profile picture of the author magicmoola
    Something new in WF, these business tips can work anywhere in this planet. Good point that you pointed out working for free before you get the real deal. I got the idea, thanks for sharing.
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  • Profile picture of the author nacke81
    @Yogini - Got your PM but can't respond because I haven't hit the 50 post limit. If you send me your email via PM, I can respond.
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  • Profile picture of the author salomeh
    Thanks for the information. It really helps.
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  • Profile picture of the author KyleFury
    Amazing success story
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