I don't care about being number one on google.
"I don't care about being number one on google. I don't know you, I don't want to spend that kind of money, and I already have a website." Those were his words to the last guy who called.
So I asked him a few questions. "Did they tell you they could get you more customers in the door?" I asked. "No" he replied.
"Did they tell you WHY you should be number one on google?" Again, a no.
"Did they explain any of the terms they used such as SEO or PPC?" another no.
So we had a short conversation about what all of this stuff means and how it can help his business. We've been friends since college so he trusts me and knows that I wouldn't steer him wrong. He said if they would have explained it like that he might have entertained some of them.
Like I said, I explained SEO to him a few months back and you know what? He forgot. He's been busy getting clients and running his business.
The moral of the story is this. When you are cold calling and trying to sell, don't forget...people don't care about google, or SEO or ranking. They (small business owners) care about getting more customers and growing their business, and they want to hear it in terms they understand. The want the sausage, they don't want to know how it's made and they want it from someone they feel they can trust.
FREE: WP EasyMobile Basic Plugin Creates a mobile site from your current content
NEW - WSO Advanced WP Easy Mobile plugin - Put Any Content - Anywhere on Your Mobile website
Discover the SHOCKINGLY EASY way to MAKE MONEY on Pinterest. Truly free eBook with no e-mail opt-in!
***********************************************
Discover the SHOCKINGLY EASY way to MAKE MONEY on Pinterest. Truly free eBook with no e-mail opt-in!
***********************************************
PBN site builder. Expired domain scraper. Website Hoster.....Oh, and an amazing guy. :)
Need Help With Your Google Places Results?
Let Me Create 50/100 High PR Citations For You!
Just $50/$100 - PM Me When You're Ready
Jean Paul a.k.a AdwordsMogul
PHPDevelopers.net - Top of the range PHP developers
⇉ Easy Link Saver - Are you tired of the pain of constantly searching for your affiliate links? ( Chrome extension - FREE )
15 Minute Forex Bar Trading System Free at
http://www.fxscalpingmethod.com
Jean Paul a.k.a AdwordsMogul
PHPDevelopers.net - Top of the range PHP developers
⇉ Easy Link Saver - Are you tired of the pain of constantly searching for your affiliate links? ( Chrome extension - FREE )
Angie Moore