Jeez if someone said 'yes' to me , hell that meant I would then have to actually do something, put things in motion, carry out some customer service and deliver on my promises
When they said no, I felt justified that I could show that I'd done something to try to win that business and 'relieved' that I didnt have to deliver.
What a dumb fother mucker!
People would say' hey Mike, you have to go through all those no's, each one takes you closer to a yes'.....Yes thats what I was afraid of!!!
Fortunately I realised this was the case and set about rectifying things.
I ensured there were systems in place that meant when someone did say yes it was just a simple process for me to discover exactly what they wanted and then to either deliver or outsource it, we weren't floating around in no mans land wondering what the hell was going on, communication was sharp, timely and to the point and there were pre qualification checkpoints along the way so nobody was wasting each others time if we werent suitable for each other. if they said no it could actually mean more work for me as I purposefully didnt put any systems in place to deal with the NO's, I would still attempt to find out why they said no and attempt to overcome those objections.
So physchologically as well as financially I now wanted them to say yes as it meant less initial hard 'work' for me (and of course some income)
After a few months of this, I enjoyed them saying yes, I loved being able to deliver for them and now I have much more flexibility in myself and the systems although still useful are no longer neccesary pieces of my business model, I can decide how I handle each individual 'yes' free of fear.
Dont let the fear of them saying 'yes' to you stop you making a success of yourself, its a hard one to admit to, I felt like a right moron and many people didnt understand but you know its not the highest of mountains to scramble over, hell its barely a hillock and the view from the other side is simply breathtaking, come and see for yourself!