Accountants- on Mobile and Social Media
Hi fellow Warriors
I got a hastily arranged (by them as theyll all be together for other reasons ) meeting with a bunch of accountants (or do you call them herd or flock ?) who are all aware they need to be doing stuff with social media and mobile.
So hot prospects aint the word. Now Im looking for something strategy wise to blow them away .
As theyre B2B SMS will be more of a challenge , mobile websites ....well will a Company Director really be walking down the street really searching for an accountant on their mobile . Of course they will be better than not having them but its unlikely to blow their minds.
SMS could be good for communicating advice and updates on law and best practices etc ie replacing email , but for winning new business or cajoling more £££ out of existing clients.
On the social side you got your FB pages, Twitter, Linked In is the best plan of action there ,setting up a localised focused group and making connections through it .
Im having a hard time coming up with something really special that will just amaze them (even accountants can get emotional!)
Any ideas greatly recieved whether proven or not (though be nice if you said either way) Cheers Warriors
I got a hastily arranged (by them as theyll all be together for other reasons ) meeting with a bunch of accountants (or do you call them herd or flock ?) who are all aware they need to be doing stuff with social media and mobile.
So hot prospects aint the word. Now Im looking for something strategy wise to blow them away .
As theyre B2B SMS will be more of a challenge , mobile websites ....well will a Company Director really be walking down the street really searching for an accountant on their mobile . Of course they will be better than not having them but its unlikely to blow their minds.
SMS could be good for communicating advice and updates on law and best practices etc ie replacing email , but for winning new business or cajoling more £££ out of existing clients.
On the social side you got your FB pages, Twitter, Linked In is the best plan of action there ,setting up a localised focused group and making connections through it .
Im having a hard time coming up with something really special that will just amaze them (even accountants can get emotional!)
Any ideas greatly recieved whether proven or not (though be nice if you said either way) Cheers Warriors
Mike
Mike
Mike
Mike
Mike