3 Explosive Ways To Negotiate Magazine and Newspaper Advertising...

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I sent this out to my newsletter subscribers and those who grabbed my cheat sheets earlier today and thought I would post it here since it's about putting some extra money in your wallet if doing or want to do any kind of newspaper or magazine advertising. Here we go...

Welcome to another FastEasySuccess Marketing Newsletter.

Today we're jumping into some advertising nuggets to help your business and wallet at the same time.

We're going to jump in head first and expose simple yet explosive ways to negotiate magazine advertising costs-Ready?

The best thing to do right off the bat is to let them know you are "your own in-house ad agency". Those simple words can save you 15% immediately. Why? Because ad agencies get around 15% on all ads.

The next golden nugget for you is...

Let them know you track results and you are a direct response advertiser. This can save you up to 25% or below. Most advertisers are about just getting there name out there and no trackable results generated.

If you've been on this newsletter for a while, then you know we've been talking for a while about how it's key to always have direct response triggers in your ads and have a way to measure those.

Always be testing.

Now not all, but some magazines or newspapers do offer a "pre-pay" discount. Now especially where magazines are looking for as many advertisers as possible...

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Where was I? Oh yes, prepay-discounts...

It's a win/win because this can guarantee they have ad space sold ahead and you get a discount often. This ranges, but about 3%-10%(or more) is what you should see if they offer this.

Those 3 quick easy terms and words can save you 40%-50% or more.

You see...

Remember, by combining those 3 quick nuggets the next time you advertise in a magazine or newspaper...You get the best possible rate and better returns for your business.

Till next time-

To Your Success-
Eric Barton
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