17 replies
i imagine most people do ppc externally, if so who do you use/who can you reccommend?

thanks,
jamie
#outsourcing #ppc
  • Profile picture of the author HSam
    I am bumping this thread because I am interested as well. I just can't seem to get a handle on PPC.
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  • Profile picture of the author digitalquilluk
    Hi

    I would suggest taking great care when outsourcing PPC, there are a great number of people companies who claim that they will work magic but in truth, they won't do anything more than you can do yourself.

    Matt Houldsworth
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  • Profile picture of the author jade69
    The best site to outsource PPC is http://www.elance.com/, especially if you want to manage campaigns, keyword research or find an expert to setup a campaign for best ROI results.
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  • Profile picture of the author iAmNameLess
    How much are you wanting to spend a month? That plays a big role in if it would even be worth it for you to outsource PPC. If only $100-200 a month then there is no point in outsourcing it. I don't even manage clients PPC if they have such a low budget like that.

    PPC management can be lucrative at a certain point, but the big companies have their hands all over that. Most won't touch you though unless you have a 5K a month budget.
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  • Profile picture of the author HYVAssistant
    If you have at least $3000 a month to spend on your PPC campaigns then I suggest outsourcing it to Trada.com

    They do have a Crowdsourced / Crowdsourcing business model through which they apply several PPC experts to work on your account. You get to choose your target PPC budget and these experts get to find ways to get your ads clicked at a much lower price so they can keep the difference. (<<<--- interesting model).

    Be sure to have a marketing funnel in place such that when folks come to a Landing Page on your site they will have to enter in their email in exchange for your content which you send to them over several days with an explicit call to action for them to buy your product at the end of the sequence.

    For those who do not buy, put them into a drip email campaign so that you are top of mind when they are ready to buy.

    If you do not do this then you will be wasting your PPC investment.
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  • Profile picture of the author davidsu
    Banned
    I outsource my Adwords campaign to Adwords Support for free
    Just ask your Adwords Rep to create the campaign for you. They will do everything for you.
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    • Profile picture of the author mjbmedia
      Originally Posted by davidsu View Post

      I outsource my Adwords campaign to Adwords Support for free
      Just ask your Adwords Rep to create the campaign for you. They will do everything for you.
      but at a good price for Google, not for you, they wont get you anywhere near the best CPC or CTR
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      Mike

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      • Profile picture of the author David Neale
        That is our largest source of income these days. We manage PPC accounts as a white label service for web design companies, social media consultants and general business consultants.

        Our lowest listed price is $299 (retail price) for monthly management which means the clients should be spending more that $1,000 on clicks with Google.

        We do have an unlisted plan for very small businesses that is only $99 (retail price) per month and the client should spend a minimum of $10 per day with Google ($300 per month).

        There is also a one-time setup charge equal to the monthly (ie: the $299 monthly plan also has a $299 setup charge etc.) on all plans.

        We can mange the client for you or stay completely invisible. We also NEVER contact your client unless you request us to.
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        David Neale

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      • Profile picture of the author fitzpatg
        Originally Posted by mjbmedia View Post

        but at a good price for Google, not for you, they wont get you anywhere near the best CPC or CTR
        It's actually in Google's best interest to help businesses succeed with AdWords. If the business fails, it certainly won't be giving Google any more money. If you have a good rep at Google, they will be more than happy to help you out. Especially if you can bring them new customers. Of course they won't be using any blackhat or greyhat strategies, but you're better off staying away from that stuff anyways.

        --Gary
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        • Profile picture of the author mjbmedia
          Originally Posted by fitzpatg View Post

          It's actually in Google's best interest to help businesses succeed with AdWords. If the business fails, it certainly won't be giving Google any more money. If you have a good rep at Google, they will be more than happy to help you out. Especially if you can bring them new customers. Of course they won't be using any blackhat or greyhat strategies, but you're better off staying away from that stuff anyways.

          --Gary
          I repeat, they wont get you near the best CPC or CTR that someone representing your business only (ie not Google) could manage, even their own training that results in their over rated titles (Google Certified) dont get you near it, and Im not talking about using dodgy tactics either.

          They will help a business owner improve their own uneducated efforts of course, and that business owner will see an improvement in the figures and think theyve made a great decision, and they have compared to where they were, but its not the 'best' decision and theyre not getting the best returns that they could.
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          Mike

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  • Profile picture of the author Jeffreyhaddon
    Simple Econ questions. I already know them, but want your input, thanks! ?
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  • Profile picture of the author prismkuet
    You will find lot of providers for that as PPC is a popular business all over. But be careful in selecting vendor. Depending on your budget try to work with some already established firms instead of unknown and new providers.
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    check out the Pros and Cons of CPA

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  • Profile picture of the author mayankgangwal
    You can go for elance, odesk, guru.com, freelancer. There you will find the best guy who can work for you on a minimum prize and will definatley try to give you the best output they like to give.
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    • Profile picture of the author wordsofmagic
      There are numerous companies that offer pay per click advertising programs, and each of their terms and conditions are slightly different. For example, some of them allow you to write just about anything you want in your actual ads, while others are very strict about ad content. In addition, some pay per click advertising programs are much more successful than others. Before signing up with any of them, you should do some research to see which programs have the best reputations for helping website operators turn clicks into sales.

      For Further Information Visit:http://www.warriorforum.com/warriors...-services.html

      Hope this helps,
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      Paul Smith
      Start Up PPC Business Coach

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  • Profile picture of the author decibelgr
    Hi,

    I am certified as Google Adwords Qualified Individual and Microsoft AdCenter Professional. If you need help send me a PM.

    Regards,

    D
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  • Profile picture of the author JamesCx
    If you can afford it, having a PPC specialist in-house will benefit you greatly; especially if you have more than 1 website or a substantial amount of keywords per site (20k+). You can outsource all you want, but you'll never find commitment to your PPC campaign like you'd get from actually hiring someone to specifically manage that aspect of your online marketing.

    We have a CPA of somewhere around £4.50, whilst all competitors in our field are in double figures at the very least, with some even extending into triple. His Google reps/account managers can't even get to grips with how it's so low!

    Outsourcing PPC will likely end up with a fairly high CPC and a pretty abysmal CTR. Considering PPC is a pretty crucial part to a lot of businesses and one of the biggest money pits, you really should pay close attention to the people that you let deal with it.
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  • Profile picture of the author philboy uk
    Has anyone had experience using a software application like speedppc
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