The Real Deal Offline Series: "Can Your Offline Business Really Handle Massive Success?"

Hey Offliners,

Could your offline business handle massive success?

I'm talking about the phone calls, emails, leads and exposure that a feature cover story in your local newspaper or television station would provide.

If you're like I was when I first started, than chances are that you probably couldn't handle it.

One of the most humbling moments in my offline business was the day I realized that as great as I thought I was, the reality was that I wasn't really ready for massive success in my offline business.

I was working out of my living room, mailing hundreds of letters and prospecting packages, juggling meeting with clients, personally doing the marketing campaigns and dozens of marketing tasks that I was contractually obligated to perform for each of my clients.

I was seriously headed for disaster and a nervous breakdown.

See, the truth is that I needed to have all kinds of effective and proven systems in place if I wanted to be able to handle a really successful marketing campaign in my offline business.

So, today I want to give you a few tips that will help you prepare yourself for massive success in your offline business.

Tip #1: As soon as you get a couple of clients that are paying you consistently for a couple of months, get a shared office arrangement. You can find these for $100 - $200 per month in many cities and towns.

Try to get a shared office arrangement that provides internet, cable, electric, conference rooms and a general secretary to sit at the front desk during regular business hours. You have no idea how much pressure is lifted off your shoulders when you have a professional office to meet clients.

Tip #2: If the shared office arrangement doesn't include a answering service, then get a answering service to take your all of your business calls.

I hired a answering service several years ago and stopped using them because I didn't realize the value of that service up until recently when I started slacking on answering phone calls and getting back to clients.

Embarrasing and very unprofessional.

Tip #3: Use a outsourcer managing software program to easily and quickly organize all your clients info, projects and tasks. There's nothing worse than dropping the ball because a outsourcer was late and then the small task was forgotten about for weeks.

Tip #4: Create a proposal template that you can quickly customize and use to send out quotes to prospects who need to have that written summary of what they would be getting from you. Not every client needs one, but many prospects like to know what they're getting into.

These are just a few of the things that would've made a huge difference in my business being prepared for massive success, if I had implemented them earlier on.

Hope this helps,

Chris Rivers