11th Dec 2011, 06:32 AM | #401 |
Takiyo Join Date: 2011
Posts: 21
Thanks: 1
Thanked 1 Time in 1 Post
|
This sounds like an interesting way to provide a good service locally and do well out of it at the same time. I will definitely have to look more into this in the new year, thanks.
|
| |
11th Dec 2011, 07:22 AM | #402 | |
Active Warrior War Room Member Join Date: 2003 Location: In the beautiful Mohawk Valley of Central NY, USA.
Posts: 92
Thanks: 96
Thanked 47 Times in 32 Posts
|
That's a great idea! And, if you hire some salespeople, you could give a name tag to each one. And, probably sell a spot on the jumbo card to the awards place, too! Karen | |
---<--<-@ Local Florist in Little Falls, NY @->-->---
| ||
11th Dec 2011, 08:01 AM | #403 |
Active Warrior War Room Member Join Date: 2011 Location: Florida
Posts: 82
Thanks: 32
Thanked 37 Times in 27 Posts
|
I ran into a friend of mine last night that is on the board of directors for CASA (Center Against Spouse Abuse). Here in my city, they have a store that sells donated clothing and whatnot. It occured to me that adding a non-profit, maybe two, to a mailing for free would be a great goodwill gesture and give the mailing goodwill props too. Also, the cost of the ad can be a tax writeoff at full retail rate. She loved to offer and we are to neet in the next week or so. The board is comprised of several business people so there can be some possible biz for me. Everyone wins.
|
Smoking cigarettes and watching Captain Kangaroo
| |
The Following 3 Users Say Thank You to rideotm For This Useful Post: |
11th Dec 2011, 08:48 AM | #404 | |
Store Closing Sale Expert War Room Member Join Date: 2011 Location: San Antonio
Posts: 206
Thanks: 65
Thanked 42 Times in 30 Posts
Blog Entries: 1 |
| |
| ||
11th Dec 2011, 09:07 AM | #405 |
Warrior Princess War Room Member |
Wow that's definitely a great idea. Do you have any ideas for those who are shy? Do you think you could get similar results contacting prospects via email? Thanks for sharing!
|
| |
11th Dec 2011, 09:08 AM | #406 |
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
|
Yes, I like the non-profit idea too, thank you for that suggestion. In regards to the name tags, just wanted to give you a little warning (forgot all about it). If you stick your tag in your pocket or purse,before you do, make sure you do not have your credit card close to it. Why? Because the magnet will strip your card so next time you try to use it, it wont work. It actually did happen once to me. So, keep them separate and you are fine. Eva |
The Following User Says Thank You to Vikuna2009+ For This Useful Post: |
11th Dec 2011, 11:59 AM | #407 |
Active Warrior War Room Member Join Date: 2003 Location: In the beautiful Mohawk Valley of Central NY, USA.
Posts: 92
Thanks: 96
Thanked 47 Times in 32 Posts
|
Hi everyone, I went to Vistaprint to see if they had any business card designs that would work for my company name, and they did. So, I customized the card, put a "We love referrals" form on the back of it, with a place for the business owner to write their name, plus there is a note to the person they give it to to mention their name when they call. I'm thinking of offering $100 credit towards an ad spot on the next card to anyone who refers someone who signs up. Well, when I went to checkout at Vistaprint, of course they offered me a bunch of other items, and one item was a polo shirt with my logo and company name on it. They were on sale for $14.99 each. I ordered two, one for my business friend who is going to help sell the ads and one for myself. I'll let you know what the products are like as soon as I receive them. (I paid for Rush delivery, ) Karen |
---<--<-@ Local Florist in Little Falls, NY @->-->---
| |
11th Dec 2011, 12:06 PM | #408 | |
Owner, Y3k Designs Join Date: 2011 Location: Philly burbs, PA
Posts: 93
Thanks: 29
Thanked 94 Times in 27 Posts
|
Uggghhh, I am such a dope. I JUST re-ordered 1000 new biz cards 2 days ago for this prospecting purpose and didnt even see those polo shirt offer! Doh! | |
Professional graphic designer and entrepreneurial Jedi Knight in training...check out my portfolio | ||
11th Dec 2011, 12:24 PM | #409 | |
Active Warrior War Room Member Join Date: 2003 Location: In the beautiful Mohawk Valley of Central NY, USA.
Posts: 92
Thanks: 96
Thanked 47 Times in 32 Posts
|
Maybe it was Vistaprint being dopey, not showing you that offer. You can probably go back and order them. Karen | |
---<--<-@ Local Florist in Little Falls, NY @->-->---
| ||
11th Dec 2011, 12:47 PM | #410 | |
VIP Warrior War Room Member Join Date: 2008 Location: Vancouver, WA, USA.
Posts: 5,273
Thanks: 884
Thanked 979 Times in 704 Posts
|
| |
Tim Pears
| ||
11th Dec 2011, 12:56 PM | #411 |
VIP Warrior War Room Member Join Date: 2008 Location: Vancouver, WA, USA.
Posts: 5,273
Thanks: 884
Thanked 979 Times in 704 Posts
|
That is a hell of a price that Vista Print has on embroidered polo shirts. Just $19.99 each. Don't know the quality, and the color selection is thin, but can't hardly beat that price. I have not bought any in a while, but that isn't much different than what I would pay for a polo shirt without any writing on it.
|
Tim Pears
| |
11th Dec 2011, 01:10 PM | #412 |
Active Warrior War Room Member Join Date: 2003 Location: In the beautiful Mohawk Valley of Central NY, USA.
Posts: 92
Thanks: 96
Thanked 47 Times in 32 Posts
|
Yeah, and if you order something else first, they'll probably give you $5 off on each shirt.
|
---<--<-@ Local Florist in Little Falls, NY @->-->---
| |
11th Dec 2011, 02:16 PM | #413 |
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
|
Funny but I forgot his name now. There's this guy (I think he even came out with a book) that is in real estate. He made it a habit of always wearing a stick-on label saying "Hi, I am Bob" wherever he went and people always asked him why he was wearing it, kind of like an ice breaker and a conversation starter. He made a KILLING in real estate just because of that! Go to your local 99 cents store and buy a pack, you never know! Eva |
11th Dec 2011, 02:40 PM | #414 |
HyperActive Warrior War Room Member Join Date: 2011 Location: Southeast Oklahoma
Posts: 223
Thanks: 19
Thanked 36 Times in 28 Posts
|
Just in case anyone wants another reference to use in creating a mockup, here is what I've come up with. I haven't done one with coupons in it, but this shows the layout I"ve come up with. For anyone that may wonder where I've learned my math - I'm considering targeting a larger city with a 25,000 piece mailing rather than 10,000 so the prices are higher (though if you notice, the prices per household are still very reasonable). My thinking is that I'll do nearly the same amount of work (though it might be slightly harder to close the higher price tag, I still don't expect it to be too big of a problem as it is also a higher value) for significantly higher profit. I live in a very rural area and am going to have to drive a significant distance to even get to a town where I could mail 10,000 so I wanted to go a bit bigger to make it worth the extra effort there. And here's the kicker - If I can pull it off while literally living in the woods, then ANYONE should be able to do this. You'll also notice that I'm hoping to get this out a week or two before the Superbowl. I definitely don't consider myself a designer - I just toy around with some of this stuff. It looks a little dark here, but it will be brighter once it has real ads in it. I wanted to have multiple pricing options without having so many that they get overwhelmed - so I stuck with 4 different price points. |
11th Dec 2011, 02:52 PM | #415 |
Owner, Y3k Designs Join Date: 2011 Location: Philly burbs, PA
Posts: 93
Thanks: 29
Thanked 94 Times in 27 Posts
|
GREAT job oogy....those prices are most certainly justified if you are mailing to 25k homes. Looking good..keep us posted! Ill be prospecting 2-3 places tomorrow and wanna save the rest for when my shirts and new biz cards arrive. Sounds like we have at least 5-10 people well under way already! |
Professional graphic designer and entrepreneurial Jedi Knight in training...check out my portfolio | |
11th Dec 2011, 02:55 PM | #416 |
Sell or Die Join Date: 2011 Location: Central NJ
Posts: 2,265
Thanks: 744
Thanked 1,691 Times in 779 Posts
|
/\ Not bad not bad at all. I'm not a graphic designer either just a person obsessed with photoshop I mean the things you can do with photoshop are incredible. I have basically everything done website finished (not launched though getting it up later today), shirts on the way (also got a couple hats not sure if I'm gonna use them till I put them on), all I gotta do now is the ads and thats what I really want to focus my time on. I want my ads to be the strongest point of my entire system because I think thats whats really going to keep customers for the long run. Both that and the deals/places I use. I also drove around today with a pen and pad writing down names of companies and am making up templates for almost every biz in the area. Then before I go into the places I'm going to have their names already on the mock ups. Anyway let me go get to work on my ads I'll get something up later today.. |
11th Dec 2011, 02:57 PM | #417 |
Owner, Y3k Designs Join Date: 2011 Location: Philly burbs, PA
Posts: 93
Thanks: 29
Thanked 94 Times in 27 Posts
|
...and I may just steal the rounded edges idea oogy...great little detail and breaks up the boxy grid a bit |
Professional graphic designer and entrepreneurial Jedi Knight in training...check out my portfolio | |
11th Dec 2011, 03:00 PM | #418 |
Owner, Y3k Designs Join Date: 2011 Location: Philly burbs, PA
Posts: 93
Thanks: 29
Thanked 94 Times in 27 Posts
|
And let's discuss website ideas for a minute. I already purchased my domain name and am kicking around several ideas for an attractive website. I obviously want it to have contact info and a form to fill out for advertisers.....but what else should it contain? Looking for some creative ideas.... Thnx, Gregg |
Professional graphic designer and entrepreneurial Jedi Knight in training...check out my portfolio | |
11th Dec 2011, 04:01 PM | #419 |
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
| Wow oogy, talking about b*lls! Those prices are sure up there but then again, you're doing 25,000, not 10,000. I also live in the boonies far away from the civilization, maybe I should change my strategy... |
11th Dec 2011, 04:03 PM | #420 |
Active Warrior War Room Member Join Date: 2003 Location: In the beautiful Mohawk Valley of Central NY, USA.
Posts: 92
Thanks: 96
Thanked 47 Times in 32 Posts
|
Hi Gregg, I've been mulling over the same thing: what exactly to put in the website. I am thinking right now that I'm going to make it really simple, like a squeeze page, with an optin form to get a free guide to local marketing the "new" way. I figure people will mostly only find my site after they have one of my cards with the URL on them. Small business people don't have time to dig around through a site with a whole bunch of products and services listed. I want to sell them on the Jumbo Postcard Saturation Mailing program, so I think I'll only feature that, with a mention of the special offer that all paid advertisers on the Jumbo Postcard get an ad in my online local directory of deals. I think the directory offer will lend itself to upselling them eventually on a mobile site and text message marketing. But, the cards are what I want to start with. They're so "tangible"!!! Karen P.S. I think I'm really getting tired of all the digital-only stuff. (I've been at this web development stuff since Jan. of 1997. ) |
---<--<-@ Local Florist in Little Falls, NY @->-->---
| |
11th Dec 2011, 04:07 PM | #421 |
HyperActive Warrior War Room Member Join Date: 2010 Location: Southern California
Posts: 225
Thanks: 23
Thanked 41 Times in 24 Posts
| Heres what I'll be using, I used gregg's great example to create my flyer. Except for the logo. Thanks greg for the example. I'm actually going to change the pricing a bit higher. |
11th Dec 2011, 04:09 PM | #422 |
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
|
Sound lika a good idea Karen, keep it simple! Another thing I've been thinking about is your phone number. Might be a good idea to get a Google Voice Number. that way, if you're home or on your cell, no matter what number you are at, your phone will ring. Not only that, Google Voice also tracks your incoming numbers. Honestly though, that's all I know, have not tried it myself but I'll look into it, Eva |
11th Dec 2011, 04:20 PM | #423 |
Sell or Die Join Date: 2011 Location: Central NJ
Posts: 2,265
Thanks: 744
Thanked 1,691 Times in 779 Posts
|
Yeh I decided on gray too I noticed theres 2 people using gray and thats not really the reason I decided on it it just genuinely seems like the best color to use. Plus my companies main colors are gray/orange so I want the post cards to somewhat match. Almost done with the mockups I'm getting there! |
11th Dec 2011, 04:40 PM | #424 |
Multi Warrior War Room Member Join Date: 2009
Posts: 130
Thanks: 10
Thanked 8 Times in 8 Posts
|
This is gonna fit in brilliantly with what I am already doing for offline, but I am more concerned about the research, picking the right demographics than the other stuff. Does anyone have any insight to share. The wonderful thing about google voice is that you can place a greeting on it and separate all of your businesses from one another. |
11th Dec 2011, 05:24 PM | #425 | |
Active Warrior War Room Member Join Date: 2003 Location: In the beautiful Mohawk Valley of Central NY, USA.
Posts: 92
Thanks: 96
Thanked 47 Times in 32 Posts
|
I got another Twilio number to use for this. There are all sorts of neat tricks you can do with a Twilio number, even send SMS. It costs $1 per month for the number. I had considered using one of my Kall8 toll-free numbers, but I don't want to use an 800 number for local work. However, if I branch further out, maybe I'll use an 800 number for that. I have some ideas about some acquaintances I have in other states who might like to work with me on this project. I want to make sure I can do this myself, first, though. Karen | |
---<--<-@ Local Florist in Little Falls, NY @->-->---
| ||
11th Dec 2011, 05:33 PM | #426 | |
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
|
Thank you for bringing up Twilio, Eva | |
11th Dec 2011, 05:43 PM | #427 |
Warrior Member Join Date: 2009 Location: New England
Posts: 7
Thanks: 0
Thanked 3 Times in 2 Posts
|
Hey Guys -- I am a publisher of real estate mags, been doing print for 7 years - and I wanted to add a couple of points. 1/ watch your pricing points. You have to weigh this as a single call close vs a multiple call close. There were reasons why it was priced where it was -- experience at a higher level made him have to go back.. which meant lower ratio to closing 2/ until you get the first one going -- I would just try and keep this as simple as possible.. dont screw around with it.. until you have atleast 1 under your belt.. Personally.. I know (and it looks like on this thread too).. that it sounded great at the start.. then I change it in my mind.. and hear this.. and that.. and soon its not what it started with.. and it worked when it started.. Just my 2 cents -- keep it simple.. fill up the card quick.. get some momentum.. and then get another and another (if thats your goal).. The margin is pretty nice.. I am used to 25% margins offline, which stink.. so this is schweet.. Good luck everyone.. Jason |
Last edited on 11th Dec 2011 at 05:50 PM. Reason: spelling | |
11th Dec 2011, 06:43 PM | #428 |
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
|
I have a question; both oogy and Greg has water marked their design layout. I have never done this before and thought ask it here for the benefit of other readers of the thread. Is it free? Hard? Any pointers would be great, Eva |
11th Dec 2011, 07:09 PM | #429 | |
HyperActive Warrior War Room Member Join Date: 2011 Location: Southeast Oklahoma
Posts: 223
Thanks: 19
Thanked 36 Times in 28 Posts
|
Thanks to everyone who left positive comments about my layout! Regarding my pricing and decision to send out 25k - I bounced back and forth on that one, but I'm literally going to be driving about 3 hours to the city I'm targeting and probably staying in a hotel. Hopefully it won't take too many trips and too many days to get it done I could have targeted a slightly closer city with 10k, but even that would have been a significant drive. If it proves near impossible to close them at these price points (I don't think it will be, but we'll see) then I may fall back to the 10k idea. That's just plan B at this point I guess. At least this way I'll be motivated to make it work so I can go home and sleep in my own bed lol! I've been thinking through ideas for a website, and I've got some, but I don't think I'm going to do much with it at this point. Adding the social media networks to the card is probably the extent of what I'm going to do in the first run with regards to blending things with the online world. Even that is mostly just planning ahead for what it may eventually become. I don't have a specific plan for combining this with online aspects, but when that day gets here I am sure it will be useful to have some followers on various social networks...
I'd actually never done a watermark before either lol... and wasn't sure how to do it in the software I was using for the main design. So I exported it as a .png and loaded it up in Paint.NET (free image editing software), added another layer, made the watermark, and made that layer mostly transparent. I almost didn't worry about it, but decided that while I don't mind people using my design as a reference, I don't want them just taking the whole thing and using it themselves. | |
11th Dec 2011, 07:18 PM | #430 | |
Active Warrior War Room Member Join Date: 2003 Location: In the beautiful Mohawk Valley of Central NY, USA.
Posts: 92
Thanks: 96
Thanked 47 Times in 32 Posts
|
Unless you want to post your mockup here, there probably is no reason for you to watermark it. If you do want to watermark it, in your graphics program just type in the text of what you want your watermark to say, probably choose a light gray color for the text, then reduce the opacity to about 50% or so, then tilt the watermark, copy and paste it a few times, drag the pasted copies to where you want them to be, and there you have your watermarked design. Karen | |
---<--<-@ Local Florist in Little Falls, NY @->-->---
| ||
11th Dec 2011, 07:27 PM | #431 | ||
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
|
| ||
11th Dec 2011, 07:38 PM | #432 | |
HyperActive Warrior War Room Member Join Date: 2011 Location: Southeast Oklahoma
Posts: 223
Thanks: 19
Thanked 36 Times in 28 Posts
|
Taking this discussion back in a more basic direction, here is something that I'm wondering about, quoted from the EDDM PDF that I believe was linked on here several pages ago:
| |
11th Dec 2011, 08:00 PM | #433 | |
Owner, Y3k Designs Join Date: 2011 Location: Philly burbs, PA
Posts: 93
Thanks: 29
Thanked 94 Times in 27 Posts
|
Hmmmmm thats a good question oogy. I suggest simply calling your post offce and talk to a human about what you are doing. I called mine and they were extremely helpful and assured me that my 9x12 mailers would distribute perfectly as long as I dont exceed 600 pieces per carrier route.....dont exceed 5000 total, come in bundles or boxes that are assigned to each route with some sort of cover sheet spelling it out real clearly. And thats it, $0.142 cents to distribute each piece! @ Chris Towers: GREAT design man! You should be proud and excited to market that sucker! @ Eva: yes Karen nailed the watermarking process. Its actually super easy. Just write your text, rotate it 45 degrees counter clockwise, reduce opacity by 60% and copy/paste til the whole design is filled. Takes 2 minutes tops. I'm also 50/50 on the phone number situation. I DEF dont want to list my cell number on the mailer (in case I get some crazy tree hugger who tries to threaten me about killing trees lol). Anyone have experience using a 1800 number? How does that work? | |
Professional graphic designer and entrepreneurial Jedi Knight in training...check out my portfolio | ||
11th Dec 2011, 08:06 PM | #434 |
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
|
I went to their seminar and according to them, a 9x12 is fine as long as it does not weigh more than 3.3 ounces. Even an 11x17 could be mailed as a flat but it would have to be folded in half and same weight requirements. I was also given a phone number to a guy at the post office that I could contact if I had any questions. I would suggest for you to call your post office and find out who is in charge of your area and ask them your questions. I see no need to worry but do what you feel is neccesary to satisfy yourself. Eva |
11th Dec 2011, 08:11 PM | #435 | |
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
|
| |
11th Dec 2011, 08:20 PM | #436 |
Owner, Y3k Designs Join Date: 2011 Location: Philly burbs, PA
Posts: 93
Thanks: 29
Thanked 94 Times in 27 Posts
|
Yes mam, correct. I just plan to drop 5k off one day, then the other 5k the next day
|
Professional graphic designer and entrepreneurial Jedi Knight in training...check out my portfolio | |
11th Dec 2011, 08:27 PM | #437 |
HyperActive Warrior War Room Member Join Date: 2002 Location: Eugene, Oregon
Posts: 105
Thanks: 109
Thanked 40 Times in 31 Posts
| rideotm Re: "By the way, one of my warm list hits was a dickhead like Adam encountered. I pounded him with fear of loss and questioned (h)is business acumen. Screw him, I never much liked him anyway! I may turn him down if he calls....or, maybe not." Dude! That's so funny.... pound away! Jerks cost double :>) |
11th Dec 2011, 08:37 PM | #438 | ||
VIP Warrior War Room Member Join Date: 2008 Location: Vancouver, WA, USA.
Posts: 5,273
Thanks: 884
Thanked 979 Times in 704 Posts
|
You can do any card at least 11.5" up to 15" wide by at least 6.125" up to 12" tall. | ||
Tim Pears
| |||
The Following User Says Thank You to timpears For This Useful Post: |
11th Dec 2011, 09:23 PM | #439 |
HyperActive Warrior War Room Member Join Date: 2010 Location: Southern California
Posts: 225
Thanks: 23
Thanked 41 Times in 24 Posts
| |
11th Dec 2011, 09:50 PM | #440 | |
HyperActive Warrior War Room Member Join Date: 2011 Location: Southeast Oklahoma
Posts: 223
Thanks: 19
Thanked 36 Times in 28 Posts
|
That seems to be what the postmasters are telling people, but that is NOT what the quote I pasted says - if you read it more carefully. By your logic, it has to also be at least 1/4 inch thick, but less than 3/4 inch thick. If you look at the part I bolded, it says it can only exceed one of the maximums in the first line (not 2 and not 3, 1). And none of the second set of maximums. We're good on not going over the second set of maximums, but it does in fact go over the two of the first set of maximums. Basically according to that quote, if it doesn't exceed any of the first maximums, it is a letter. If it exceeds 1 (And no more) of the first maximums and none of the second maximums, it is a "flat". If it exceeds more than 1 of the first maximums, or any of the second maximums, it is a parcel. Obviously that doesn't line up with what is actually being put into practice by the USPS though. So, I'm guessing one of two things is happening: Either they're allowing you to count it as 9 inches long and 12 inches high, which would only exceed one of the first maximums. Or, 12 inches is close enough to 11 1/2 inches that they're probably not going to pull out their measuring stick to clamp down on you - especially if you are writing them a check. They're practically begging people to give them money in this economy. Either way, like was said above, it's probably best to call the post master in the area you're delivering to. I actually did find another PDF that gives the same two sets of dimensions but leaves out any mention of only passing one of the letter dimensions. So that's interesting. Question for Eva: At what point does it technically have to be folded? Not too worried about it, as obviously confirmation has been given to multiple people that 9x12 is okay. But thought it might be worth pointing out and discussing the fact that at least some of the documentation states that 9x12 isn't technically within the specifications. | |
11th Dec 2011, 10:09 PM | #441 | |
Advanced Warrior War Room Member Join Date: 2009 Location: California, an hour north of L.A.
Posts: 978
Thanks: 516
Thanked 190 Times in 132 Posts
|
Good question, I didn't question that! All I know is that 9x12 doesn't have to be folded but an 11x17 does, sorry. Call em', Eva And as far as the insignia which I call the label and the "stamp", they didn't really specify the size. As long as it is readable, well that's what MY post office said. Best way to go about this in my opinion would be to bring in your mock up and have them approve it in writing. Hopefully they would do that (will call and ask that question tomorrow). | |
11th Dec 2011, 10:16 PM | #442 |
Sell or Die Join Date: 2011 Location: Central NJ
Posts: 2,265
Thanks: 744
Thanked 1,691 Times in 779 Posts
|
I have a question about opening clients though. I think it might be better first to ask people if they have marketed their company or what their opinion of marketing is before shoving your opinion in front of them or trying to come on with too strong a frame with them. This is generally known to trigger resistance. In any form of seduction (women or business client) your aim should be to trigger as little resistance as possible. This makes it much easier to close deals vs taking on a strong frame first and trying to negotiate objections later. It leads to too much rapport management which can kill a sale. Keeping the customer on top of the frame initially usually allows you to leverage things more efficiently later. You will have to do that either way but I'm going to genuinely try and put the customer in the power frame initially. Making them think their opinion is most important at first then titrating real life scenarios into their head. You almost have to slowly contaminate their belief system in a very subtle way overcoming ignorance is somewhat of an art. The less obvious you go about it usually the better. If you can make a customer make themselves afraid of not using your system vs trying to make them afraid on your own you'll just be a lot more successful. But really for anyone who needs help in sales I usually get a ton of excellent tips from NLP books. I've read dozens of books on NLP and its prob one of the most useful fields to learn when it comes to sales. That and psychology which I went to school for. |
11th Dec 2011, 10:31 PM | #443 |
VIP Warrior War Room Member Join Date: 2008 Location: Vancouver, WA, USA.
Posts: 5,273
Thanks: 884
Thanked 979 Times in 704 Posts
|
oogy, I am doing this from memory. It has to be at least ONE OF THE FOLLOWING, more than, 6.5" tall, 11.5" wide, 1/4" thick. This fills the need on two counts. Bottom line, Bob has been mailing out the 9x12 cards and they have been accepting them. I wouldn't try to read more into it than that. |
Tim Pears
| |
11th Dec 2011, 10:38 PM | #444 |
VIP Warrior War Room Member Join Date: 2008 Location: Vancouver, WA, USA.
Posts: 5,273
Thanks: 884
Thanked 979 Times in 704 Posts
|
I used to try and practice that NLP (neuro linguistic programming) when I was buying real estate. I was never very good at it though. This would be the perfect time to bone up on it. If you can get it right, you can talk people into anything just about.
|
Tim Pears
| |
11th Dec 2011, 10:48 PM | #445 | |
HyperActive Warrior War Room Member Join Date: 2011 Location: Southeast Oklahoma
Posts: 223
Thanks: 19
Thanked 36 Times in 28 Posts
|
The fact that it "fills the need on two counts" is THE ENTIRE ISSUE I WAS POINTING OUT if you go back and read either of my posts about it.... I clearly point out (and bolded in the quote) that they say you CAN'T go over two of the maximums. You have to only go over ONE of the maximums. Nevermind, it's doesn't sound like it's that big of a deal whether it technically fits their specifications or not. They seem to be letting it through and even telling people it's okay. I just thought it was worth pointing out and bringing up for discussion. I'm not trying to say anyone should let this stop them or even slow them down. But, I would recommend calling ahead. I can't help but wonder if some postmaster somewhere is going to get uptight about the specifications or if it is something that will be looked at closer down the road. Either way, it shouldn't stop you from acting on this business plan, but it's worth being aware of. Whether I think rules are currently enforced on others or not and whether they'll effect me now or not, I like to know they are there just in case. | |
11th Dec 2011, 11:21 PM | #446 | |
Multi Warrior War Room Member Join Date: 2009
Posts: 130
Thanks: 10
Thanked 8 Times in 8 Posts
|
| |
12th Dec 2011, 12:45 AM | #447 |
Active Warrior Join Date: 2011
Posts: 65
Thanks: 17
Thanked 21 Times in 12 Posts
|
@RedShifted I would love to see your pitch your going to try and use. Would you mind sharing it?
|
12th Dec 2011, 02:19 AM | #448 |
Active Warrior Join Date: 2011 Location: Greater Vancouver
Posts: 69
Thanks: 9
Thanked 17 Times in 14 Posts
|
I've just gotten in on this in the past few hours. Thanks to everyone for posting in this thread and in the WSO section. It's been inspiring and informative. I'm excited to do this! I see some of you have already gotten started Congrats to those that are closing sales already! Anyways I just wanted to say hi to the thread for now. I've read the entire thing and am working my way through the WSO download. Tomorrow I'll just start on the process of registering my business name so my clients can make their checks out to it, rather than my personal name, it is just more professional. And I'm going to start working on a training package and getting some ads out to get my salespeople hired and ready to hit the streets. But, pretty much, just KISS. I met a guy 10 years ago who had been quite successful printing his own coupon book, it was a similar business model. It's a no brainer and a good product to sell to the small businesses, IMO. I'm not in the position to go door to door myself, but with salespeople... I can scale up immediately! Hire a few, cover several areas at once. The possibilities are vast. Kudos to all of you who are beating the streets yourselves and with friends and partners. Either way, we are gonna rock this thing! |
*
| |
12th Dec 2011, 02:33 AM | #449 |
Warrior Member Join Date: 2011
Posts: 25
Thanks: 3
Thanked 8 Times in 4 Posts
|
So here is what I plan on doing. Instead of dealing with the post office at all I am going to order 50 metal newspaper racks. Place them in businesses (Gives you a great ice breaker to sell an ad to them!!!) around town. They will be around 1,800 bucks. Order 25,000 9x12 Flyers from the print source, not UV coated just the aqueous coating. Price after shipping totals around $2,400. Total expenses roughly $4,200. So to bring in a profit i have to sell the 16 ads for at least $262. Sell the ad spots for $599 each. 599-262=337 16x337=5392 profit Now here is the good part. Next time around my expenses with only be $2,400. 2400/16=150 599-150=449 449x16=7184 PROFIT. From there you could basically print 25,000 each time you got a new 16 advertisers. Place 50 more stands across town. This stands can go right at the door of gas stations of whatever business will let you. I've already asked 3 gas stations and the guy was like sure whatever man. So that will not be a problem. No dealing with the post office and paying shipping, even if its only 14 cents a pop. Also have a facebook page. On your print piece advertise A FREE IPAD 2 GIVEAWAY. With your fanpage create a content locker to enter the contest. Have them enter their email, like your page, invite 10 friends. You don't think you will get fans like crazy for a chance to win an Ipad? You will! With their email send them a weekly deal. Wouldn't it be great to tell your future advertiser you have a 10k+ email list to send your offer to right away? Oh and rolltide if you see this please don't steal my plan lol. Just trying to help others out. We live in the same city if you guys/gals are wondering haha. The print source also has a affiliate program. 12% for each order placed through your link. Is it shady? Idk decide for yourself. All I know is that could save you guys another $100 for those ordering 10,000. Okay already got everything worked out. Now to sell those ads!!!! |
The Following 4 Users Say Thank You to HvilleSEO For This Useful Post: |
12th Dec 2011, 02:36 AM | #450 | |
Warrior Member Join Date: 2011
Posts: 25
Thanks: 3
Thanked 8 Times in 4 Posts
|
Get this crap out of here man lol. Your going to get the ban hammer. | |
The Following 2 Users Say Thank You to HvilleSEO For This Useful Post: |
Bookmarks |
Tags |
hero, make, month |
| |