What niche/industry most in demand for webiste?

25 replies
I'm wondering what industry or niche are most likely to 1) need a website and can pay for it and 2) don't have a website already?
So instead of going through all companies build a target list that most likely to need this service.
#demand #niche or industry #webiste
  • Profile picture of the author P1
    Originally Posted by thorster View Post

    I'm wondering what industry or niche are most likely to 1) need a website and can pay for it and 2) don't have a website already?
    So instead of going through all companies build a target list that most likely to need this service.
    All industries need a website, your job is to convince them that they are/will benefit from it.
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  • Profile picture of the author godinu
    there isn't just one that would fit this category. but think of blue-collar service industries such as automobile repair shops. Look through local ad pamphlets and note ads that do not have website addresses on them, then check online to be sure.
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    • Profile picture of the author Trivium
      Originally Posted by godinu View Post

      there isn't just one that would fit this category. but think of blue-collar service industries such as automobile repair shops. Look through local ad pamphlets and note ads that do not have website addresses on them, then check online to be sure.
      That's actually a very good idea godinu. I wouldn't have thought of that.

      Also, I suppose part of being a web designer is not just finding people who need a website, but its also convincing them that they need one. Even if they already have a website, but its poorly designed and getting little to no traffic, you can target these and offer a better designed website which will attract more business. Also, these sorts of sites are easy to identify just by glance. Some are glaringly bad.

      Just present a case for yourself, tell them what they have to gain by getting you to build them a website, and if you do that well enough, many will be more than ready to give you a shot.
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  • Profile picture of the author Juvv2096
    Yep trade and service industry 100%. The older companies or tradies dont have websites, when they could benefit from them.

    also hospitality as well is a good one.
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    • Profile picture of the author strangest
      As previously said, all industries/businesses need, or would benefit from a website. A good way of finding them is to read through your local newspapers and free sheets/papers. Anyone without a website listed is target material. Plus you have the added ammunition when you approach them of how much they must be spending on advertising - with competitors listed as well - when you can supply them with . . . . . .
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      • Profile picture of the author Blase
        Another thought would be to take a path
        a less resistance.

        Educating a prospect can take a longtime.

        Why not look for prospects that already have
        a website, but it's garbage.

        There are lots of them out there.

        Now you don't have to educate them on why
        they need a website. You can sell them on the idea
        of how you can make their site better to increase
        their business.
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  • Profile picture of the author cjelome
    you can target these and offer a better designed website which will attract more business. Also, these sorts of sites are easy to identify just by glance. Some are glaringly bad.
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  • Profile picture of the author thorster
    Thanks for your thoughts guys.

    The question came from wondering where it's best to focus one's efforts since you can't be pursuing everyone all of the time.

    I like the idea about the auto repair shops and similar businesses. That would probably work better than say, a hairdresser and people are more likely to use search engines for auto repair than finding a hairdresser.
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  • Profile picture of the author Alfred Shelver
    I like Real Estate companies

    1. They usually have a franchise owners website that they point traffic to and it is easy to convince them that they are not building their business but someone else's.

    2. Usually just one sale will more than pay for anything you charge them for

    3. Local SEO results are quite easy to obtain

    4. Easy to sell add on services like SEO, webmaster etc.
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    • Profile picture of the author Blase
      Originally Posted by Cathy Shelver View Post

      I like Real Estate companies

      1. They usually have a franchise owners website that they point traffic to and it is easy to convince them that they are not building their business but someone else's.

      2. Usually just one sale will more than pay for anything you charge them for

      3. Local SEO results are quite easy to obtain

      4. Easy to sell add on services like SEO, webmaster etc.
      Hey Cathy,

      I have a very good friend that is a full time successful realtor
      and he has told me that he gets lots calls everyday from
      people trying to sell him all kinds of online services.

      He is so feed up with it that I don't talk about what I do in fear
      of getting my face bashed in.

      Congratulations on making headway in that niche.
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      • Profile picture of the author Alfred Shelver
        Originally Posted by Blase View Post

        Hey Cathy,

        I have a very good friend that is a full time successful realtor
        and he has told me that he gets lots calls everyday from
        people trying to sell him all kinds of online services.

        He is so feed up with it that I don't talk about what I do in fear
        of getting my face bashed in.

        Congratulations on making headway in that niche.
        Maybe there are some advantages to living in a third world country, there is really not a lot of competition for SEO.

        Another method I have found that works well with Realtors, is to look in a local yellow pages or telephone directory for small one man operations. They usually have an unsuccessful website.
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  • Profile picture of the author RKCastillo
    I think if you could get a list of the businesses that just started...or just registered, that would be a good place to start.
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    • Profile picture of the author Blase
      Originally Posted by RKCastillo View Post

      I think if you could get a list of the businesses that just started...or just registered, that would be a good place to start.
      Rick, I am curious has that worked for you?
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    • Profile picture of the author Enfusia
      The absolute easiest in my opinion is to build a website in nearly any niche that could make bank from leads like roofers (new roofs cost $$) or any you like.

      Build a site for say Roofers Chicago. Put it at #1 in Google and with 20 snippets from 20 sites that are NOT on page 1 on your home page.

      Send them all an email and say, I just put your Biz on the 1st page of The G.
      I am sending this to 20 of your competitors (put the whole email list in send so they can see it).

      Tell them only one of you gets it.

      Sell it to the 1st one that calls.

      Patrick
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      • Profile picture of the author Alson
        Originally Posted by Enfusia View Post

        The absolute easiest in my opinion is to build a website in nearly any niche that could make bank from leads like roofers (new roofs cost $$) or any you like.

        Build a site for say Roofers Chicago. Put it at #1 in Google and with 20 snippets from 20 sites that are NOT on page 1 on your home page.

        Send them all an email and say, I just put your Biz on the 1st page of The G.
        I am sending this to 20 of your competitors (put the whole email list in send so they can see it).

        Tell them only one of you gets it.

        Sell it to the 1st one that calls.

        Patrick
        great idea , but wont this affect the relationship?
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  • Profile picture of the author danielkanuck
    There are alot of business owners in many occupations who have no idea of how to create a website... yet having one would probably increase their sales and profits. Think of people who would seem to be non-technical.

    For example, an auto repair business, barber shops, beauty salons, mom and pop stores, chinese restaurants, mail order businesses, and etc.
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  • Profile picture of the author whyu76
    Hi,

    I personal opinion is you target food and drinks market.
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  • Profile picture of the author Brendan Vraibel
    Any business that relies on continuity is a good prospect for a website. Be sure to check out John Durham's post here. It's a pretty good system if you are just getting started out.
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  • Profile picture of the author smartyjohn
    Website is necessary for each business and niche. But a Website is compulsory for those you does business GLOBALLY.
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  • Profile picture of the author danielkanuck
    Try a local pizza parlor. Help them to set up a website and let customers order online.
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  • Profile picture of the author artmacc
    I found listing in our local news paper of all the new businesses. You could send postcard. example listing
    American Truck Parts, truck repair, P.O. Box 1118, Gotha, 34734.
    Anyways Tours LLC, tours, 13216 Silver Strand Falls Drive, Orlando, 32824.
    AS Hair Salon LLC, beauty salon, P.O. Box 522613, Longwood, 32752.
    Baba Foodmart LLC, grocery, 744 Horseshoe Falls Drive, Orlando, 32828.

    I did a quick review the types of new businesses of the 160 new business
    restaurants - 12 business
    cleaning services - 12 business
    contractor - 6 business
    electrician 4
    retail stores - 10
    so you could target the larger groups of businesses
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  • Profile picture of the author NewParadigm
    Do people really have good luck contacting businesses w/out sites and closing them at this point in the game? (except new businesses etc...)
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  • Profile picture of the author artmacc
    It helps to have a market to call. The law firms I have worked with are very progressive/ I am guessing that other markets are not as progressive. Offering call tracking services with a website to local businesses is a good option.
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  • Profile picture of the author sibimustafa
    I guess Hotels, Resorts, lifestyle, travel industries would be some of the good options !!
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  • Profile picture of the author Marta K
    Everybody sells to realtors, lawyers, dentist, beauty salons. They are tired of it. Besides, they are not making that much money. Restaurants for example - they have huge overheads and people dont spend as much anymore.
    Now - this is pure gold - go for B2B
    Go around area in your town where warehouses are. Trade supplies etc. Things that are offered to trades people - see what they are selling, do some research. I have clients that I didn't know existed. They do engineering or installations of things I have no idea anybody would pay so much money for it. Go for companies that supply products to other business people. They have bigger accounts, bigger spend. And really crappy websites, because they are busy and they know they need to do something about it but never got around to it.
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