My Offline / Online Plan of Action

Hi Warriors,

I have combines several ideas from here to create an action plan that will allow me to make a killing offline. I would like to share my ideas and get any feedback, suggestions or tips.

So here it is:

I have bought (city)businessreviews.com and (city)dailydeal.com. I plan to go to local businesses in person and offer them a free listing on the business review site , I figured this will get me in the door, and I will have something to offer, so that will be a good way to start building value. I will do their free listing, take a picture of their shop or whatever and write a short summary. This also gives me fresh, new content fast and easy for my site. I figure this will take me 10-15 minutes max. I will pitch them my services and also offer to "upgrade their listing" and I can do a video commercial, SEO, Fanpages, Twitter Background, Site Re-designs etc, and offer my services to them. Hopefully I would have gained my trust at this point, and it will be more likely to get them if I offer something upfront for free.

Even if they don't buy something from me, I will still list them on the review site as a regular listing. This will make me look like an authoritative figure in the area, and hopefully gain their trust. If they do buy from me they will get a premium listing and I will also offer to feature them on the dailydeal.com site for their support. (Since they paid for my services and all.)

I also plan on doing mailers to the local zip code based on offers and coupons from the dailydeal website. I may start with about 5,000 and go up from there as I get a bigger customer base. If a local business buys my package,& gets included in the dailydeal site I will leave business-card sized ads with QR codes with a link to the dailydeal site. More than likely they will want to distribute the cards, since their business will be featured on the site and it gives them more exposure. As it grows I will mail to more and more homes within this zip code, and really try to reach as many consumers in the area.

The focus is to build a huge list of local people, I figured this would be golden, and the business owners are actually helping me build my list by distributing my business-card sized ads (with the QR code to the dailydeal site!)

I plan to grow my dailydeal site members by a.) Having the business-card sized cards to give away at the places that accept my offer. b.)by doing mailers and having them subscribe to the dailydeal site to get more special offers c.) by using facebook and twitter.



In the end I will have :
A huge list of local consumers in this specific zip code
An authoritative direcotry / review site with tons of content
A Daily Deal site that will be LOCAL only and will have a ton of subscribers.
Tons of Cash from doing offline deals!


Any tips? Advice? Suggestions?