Wow, Reputation Management must be the easiest sell ever?! MASSIVE LUCRATIVE MARKET !!!

71 replies
Hey guys,

Just closed my first ever "Reputation Management" sale The best bit is, the client was practically begging for my help! I didn't have to sell anything!

As soon as the boss lady spoke to me for half an hour and realised I knew my stuff, the deal was done!

My initial charges are a setup fee of £300 and a monthly rate of £250. This was my lowest package, they wanted to test my skills initially.

If I show results they are moving up to the £500 per month package in Feb.

I'm bouncing off the walls right now because the potential here is massive

Next week I have 4 more rep management meetings arranged!

This was from contacting 10 customers! 5 meetings from 10 customers???

Since I started my online business I have never heard of such a crazy conversion rate!!

Why are we seeing such awesome conversion rates here? The customers who are affected by bad reputation KNOW they are losing money 'hand over fist' because nobody wants to use a company with bad reviews.

Not only do they know about this, they are infuriated. Think about it, your business is like your baby. To have your baby openly berated by ungrateful customers? Its gotta hurt.

When it comes to finding immediate pain, this is the "bullet wound to the gut" kind of pain that needs IMMEDIATE attention...

The customers I am targeting are the companies you see on Google with like 1 or 2 stars out of 5. They have a string of bad reviews both on Google and spread around over the internet. These people are losing money every day and need your help now!

Another beautiful plus point we have here is that most of the so called Internet Marketing specialists out there do not offer reputation management.

It is wide open.

The company I just signed have been told repeatedly by their SEO company "There's nothing we can do"... What a wonderful thing to hear when sat in the position I was.

So if you haven't considered adding reputation management to your list of services I recommend doing so now. You will be amazed at the response you get.

Now you might be curious about the way I plan to deliver my work, what am I gonna do to fix the reputations of these companies? Quite simple really:

1. Get legit reviews on-line from their existing customers (this is easy, they already have a plethora of excellent testimonials)
2. Produce positive articles about the company on independent sites and rank them on the first page of google for relevant search terms (such as the company name)
3. Give their good reviews a stronger presence than their bad reviews.
4. Create Video testimonials and rank them in appropriate places.

Really its just like a large scale SEO campaign but such an easy sell and you can charge ALOT... and as always, with anything like this, you can outsource the work

This just might be the most excited I've been about offering a product in a while.

Ask away with any questions, it would be good to get some conversation going about this and perhaps hear from some other peeps who are offering this service.

If you have found this post useful, please hit the thanks button and give the thread your rating!

Thanks
#easiest #lucrative #management #market #massively #reputation #sell #wow
  • Profile picture of the author mjbmedia
    well done PV, there have been previous threads about this you may be able to find some good content on too, it certainly is a good one to go for and multiple cross/ up sells from it
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    • Profile picture of the author StrategicCheetah
      Originally Posted by mjbmedia View Post

      well done PV, there have been previous threads about this you may be able to find some good content on too, it certainly is a good one to go for and multiple cross/ up sells from it
      Cheers Mike! Yeah I've read a lot of good info on this forum regarding Rep Management. I guess I just wanted to share my own experience for encouragement and to point out how easy a sale it is!
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  • Profile picture of the author KohenD
    Hahaha.. been doing Rep management for a at least a year now.

    The truth is that they really are begging for it. Its the EASIEST service to sell.

    Don't be afraid to think big. I charged about $12k at times.

    Hit me up if you have any questions, since yeah been in this industry since mid 2010.




    People know that its their most valuable asset that is at stake , so they are happy to pay more for this.

    Now in terms of
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    • Profile picture of the author mjbmedia
      Originally Posted by KohenD View Post

      Hahaha.. been doing Rep management for a at least a year now.

      The truth is that they really are begging for it. Its the EASIEST service to sell.

      Don't be afraid to think big. I charged about $12k at times.

      Hit me up if you have any questions, since yeah been in this industry since mid 2010.




      People know that its their most valuable asset that is at stake , so they are happy to pay more for this.

      Now in terms of
      ................................. now in terms of what? o do tell us......
      Its like The Life of Brian , dont leave us in suspense
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      • Profile picture of the author Vikuna2009+
        Originally Posted by mjbmedia View Post

        ................................. now in terms of what? o do tell us......
        Its like The Life of Brian , dont leave us in suspense

        See poster's sig, I guess,Eva
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    • Profile picture of the author ryanmckinney
      Originally Posted by KohenD View Post

      Hahaha.. been doing Rep management for a at least a year now.

      The truth is that they really are begging for it. Its the EASIEST service to sell.

      Don't be afraid to think big. I charged about $12k at times.

      Hit me up if you have any questions, since yeah been in this industry since mid 2010.




      People know that its their most valuable asset that is at stake , so they are happy to pay more for this.

      Now in terms of
      Do you usually charge that for a yearly contract? or an "upfront cost" and monthly cost, equaling that for the year?
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    • Profile picture of the author blue101
      Originally Posted by KohenD View Post

      Hahaha.. been doing Rep management for a at least a year now.

      The truth is that they really are begging for it. Its the EASIEST service to sell.

      Don't be afraid to think big. I charged about $12k at times.

      Hit me up if you have any questions, since yeah been in this industry since mid 2010.




      People know that its their most valuable asset that is at stake , so they are happy to pay more for this.

      Now in terms of
      Hit me up if you have any questions, since yeah been in this industry since mid 2010.
      How do you get customers (Its the EASIEST service to sell. ) I have tried emails,are there any other tips you could give me to get the customers I know how to find them and working on global so I can't meet face to face what kind of subject line can i use to get them to open the email? How do you decide on what to charge? Do you use paypal or any other service to get paid? Thanks for your help
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  • Profile picture of the author David Potthast
    What have you found to be the best way to contact/approach prospective clients?
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    • Profile picture of the author ronr
      We did some tests with dentists and a few other niches who had really bad online reputation problems. We approaced by direct mail and phone. The direct mail showed print outs ow what was being said about them. Most of them didn't realize they had problem and even after showing them they weren't really interested in improving their rep.

      This was not a large test but the response was no better than for other services to offline busiensses we offered.

      Ron
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      • Profile picture of the author ADukes81
        Originally Posted by ronr View Post

        We did some tests with dentists and a few other niches who had really bad online reputation problems. We approaced by direct mail and phone. The direct mail showed print outs ow what was being said about them. Most of them didn't realize they had problem and even after showing them they weren't really interested in improving their rep.

        This was not a large test but the response was no better than for other services to offline busiensses we offered.

        Ron
        Same thing here. I hit reputation management hard for about 3 months sending out close to 100 letters followed up with about 25 of them with 4-8 page reports. I got nothing. Had 2 appointments and they really weren't interested (or I am a bad closer). Both businesses have the same negative reviews.

        I am working with a client now, trying to convince him that he needs it (a HUGE understatement) and he's still not seeing the value. It's my very first client's step father's business that needs it. I got to know them pretty well over the last year and he's hesitant on moving forward.

        If any of you experienced Warriors could lend a hand on how to close this, I am all ears.
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        • Profile picture of the author ryanmckinney
          Originally Posted by ADukes81 View Post

          Same thing here. I hit reputation management hard for about 3 months sending out close to 100 letters followed up with about 25 of them with 4-8 page reports. I got nothing. Had 2 appointments and they really weren't interested (or I am a bad closer). Both businesses have the same negative reviews.

          I am working with a client now, trying to convince him that he needs it (a HUGE understatement) and he's still not seeing the value. It's my very first client's step father's business that needs it. I got to know them pretty well over the last year and he's hesitant on moving forward.

          If any of you experienced Warriors could lend a hand on how to close this, I am all ears.

          Not experienced in rep management for clients. But what I have found in the past that helped close the deals was making the potential client take the action, i.e. "Send keyword to this shortcode" and when they see that and realize the power they like it.

          Or, type in "your keyword + city (etc etc), see all of your competitors?"

          So MAYBE (if you already haven't tried) , tell him to look up his company with you in person .. company/business name reviews .. and all of the negative reviews will show up.. and explain to him how many people look up reviews on something before they move forward..

          Maybe that will help? I just found making them complete the action, and sort of going through it as a potential customer/client would, paints a better picture.

          Good luck!

          Ryan
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        • Profile picture of the author nofearman
          First of all, if the prospect does NOT get an "emotional" reaction out of the bad publicity, forget it, nothing you will say will change his/her motivation. Find those who are "affected" by it. I had this happen to my own online retail business. And since I rely 100% of on online traffic, I was devastated by the reality of online ANONYMOUS Slander and moved into high gear learning all I could about RM. I did NOT need to be sold. I think this is a service that is VERY difficult to sell, however, find those who are experiencing the "pain" and the selling is already done for you.

          Originally Posted by ADukes81 View Post

          Same thing here. I hit reputation management hard for about 3 months sending out close to 100 letters followed up with about 25 of them with 4-8 page reports. I got nothing. Had 2 appointments and they really weren't interested (or I am a bad closer). Both businesses have the same negative reviews.

          I am working with a client now, trying to convince him that he needs it (a HUGE understatement) and he's still not seeing the value. It's my very first client's step father's business that needs it. I got to know them pretty well over the last year and he's hesitant on moving forward.

          If any of you experienced Warriors could lend a hand on how to close this, I am all ears.
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          • Profile picture of the author nofearman
            I am looking for a good "Marketing" video for Rep Management. There are a couple WSOs but the videos I think are lacking. Since RM is all about educating the prospect BOTH to the dangers of Bad publicity and the importance is fixing it Fast. If anyoen knows of a REALLY good marketing video, please post here. BTW, I bought Bruce NewMedia WSO on RM and it was worth the investment.
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  • Profile picture of the author TWalker
    This sounds great but...

    One sale does not make a "crazy conversion rate". It is simply a sale, albeit a good one for the seller. I do think the OP is on to something and should pursue the heck out of it. Do not let my skepticism hinder you for a second but sometimes we make a sale and it seems the whole world has changed.

    Reputation management is something we all know many need, convincing them of that is another matter.
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  • Profile picture of the author Bruce NewMedia
    Since April of this year I have been offering Reputation Repair/management services.
    Here's a suggestion: Its NOT the ones with the worst reviews or the most negative reviews that usually prove to be the best or most motivated clients...it's more often the ones who have the MOST RECENT or new negatives, that never had them before..

    Here's what I see happening (this is first hand experience I've acquired) If they have had lots of bad reviews for a long time (say a year +), they usually think, "so what"?
    They feel like they are still in business, cops haven't shut them down (:-), nobody is suing them, etc...so it must not make any difference.

    I find the prime candidates have newer negatives, fewer negatives, family owned,
    and are in industries where competitors look pretty clean as well.
    With this niche, targeting is much more important than closing skills, imo.

    Just my experience and that of some of my students. Hope that helps.
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    • Profile picture of the author StrategicCheetah
      Originally Posted by potthastd View Post

      What have you found to be the best way to contact/approach prospective clients?
      I have had success by phoning and emailing so far. Emailing is great because you can actually screenshot the bad reviews and send them through. This is really powerful.

      Originally Posted by ronr View Post

      We did some tests with dentists and a few other niches who had really bad online reputation problems. We approaced by direct mail and phone. The direct mail showed print outs ow what was being said about them. Most of them didn't realize they had problem and even after showing them they weren't really interested in improving their rep.

      This was not a large test but the response was no better than for other services to offline busiensses we offered.

      Ron
      Originally Posted by ADukes81 View Post

      Same thing here. I hit reputation management hard for about 3 months sending out close to 100 letters followed up with about 25 of them with 4-8 page reports. I got nothing. Had 2 appointments and they really weren't interested (or I am a bad closer). Both businesses have the same negative reviews.

      I am working with a client now, trying to convince him that he needs it (a HUGE understatement) and he's still not seeing the value. It's my very first client's step father's business that needs it. I got to know them pretty well over the last year and he's hesitant on moving forward.

      If any of you experienced Warriors could lend a hand on how to close this, I am all ears.
      Ok, to both of you guys above, the experience you have had sounds totally different to mine. I have been speaking to clients who have immediate PAIN and are desperate for a solution, there was no real selling involved.

      I didn't have to explain why having bad reviews was damaging to their business I just called and talked about it with them, they were already desperate for a solution.

      I positioned myself as an expert who specialised in solving this exact problem and they were very very keen to meet with me.

      Perhaps I've hit a lucky patch with the initial contacts I've made but I'm speaking to very motivated buyers so far!

      Originally Posted by TWalker View Post

      This sounds great but...

      One sale does not make a "crazy conversion rate". It is simply a sale, albeit a good one for the seller.
      True, I was more referring to the rate at which I was converting phone calls to appointments being crazy, comparison to what I'm used to when offering other services.
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      • Profile picture of the author ronr
        Good for you for the one sale so far and that you are getting appointments.

        I tried email and direct mail as I said both to ones with new bad reveiws and old ones. It didn't seem to matter.

        I used actual bad reviews they were getting as headlines. For example:

        ....Worst ripoff ever. Never to to _________ for ____...

        ...I don't know how they sleep at night. They did a horrible job..

        and my favorite.

        ..I wouldn't let this person work on my dog" .. :-)

        My test was fairly small and if I would have keep going I'm sure I would have got response but since I customized each one it just wasn't worth the time to keep doing it

        I hope what you are doing keeps working for you.

        Ron
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        • Profile picture of the author StrategicCheetah
          Originally Posted by ronr View Post

          Good for you for the one sale so far and that you are getting appointments.

          I tried email and direct mail as I said both to ones with new bad reveiws and old ones. It didn't seem to matter.

          I used actual bad reviews they were getting as headlines. For example:

          ....Worst ripoff ever. Never to to _________ for ____...

          ...I don't know how they sleep at night. They did a horrible job..

          and my favorite.

          ..I wouldn't let this person work on my dog" .. :-)

          My test was fairly small and if I would have keep going I'm sure I would have got response but since I customized each one it just wasn't worth the time to keep doing it

          I hope what you are doing keeps working for you.

          Ron
          You should try calling these people and introducing yourself, you will get a much better gauge of how they feel about the reviews by speaking to them on the phone. I've had most success through calling but tbh when I've not been able to get the right person on the phone I've sent an email and out of the few emails I sent I've managed to get the attention of a Managing Director of a really large letting agent in Scotland and we went back and forth by email until getting a meeting arranged for next week.

          I should maybe point that up until this point, I've only been dealing with letting agents. It seems like there are a multitude of these types of businesses with terrible reviews.

          I guess alot of tenants have an axe to grind with their landlords and the letting agents seem to be the ones who get it in the neck, which creates this opportunity
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          • Profile picture of the author blue101
            Originally Posted by PositiveVibe View Post

            You should try calling these people and introducing yourself, you will get a much better gauge of how they feel about the reviews by speaking to them on the phone. I've had most success through calling but tbh when I've not been able to get the right person on the phone I've sent an email and out of the few emails I sent I've managed to get the attention of a Managing Director of a really large letting agent in Scotland and we went back and forth by email until getting a meeting arranged for next week.

            I should maybe point that up until this point, I've only been dealing with letting agents. It seems like there are a multitude of these types of businesses with terrible reviews.

            I guess alot of tenants have an axe to grind with their landlords and the letting agents seem to be the ones who get it in the neck, which creates this opportunity
            Can i ask what type of business did you target? Have you been having sucess with just phone calls or emails?
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    • Profile picture of the author TimD
      Man Bruce,
      That is some of the most succinct marketing advice I've seen. Lots of people would pad that out with 25 pages of fake step-by-step and charge $27 for it.
      Good on you.

      Originally Posted by Bruce NewMedia View Post

      Since April of this year I have been offering Reputation Repair/management services.
      Here's a suggestion: Its NOT the ones with the worst reviews or the most negative reviews that usually prove to be the best or most motivated clients...it's more often the ones who have the MOST RECENT or new negatives, that never had them before..

      Here's what I see happening (this is first hand experience I've acquired) If they have had lots of bad reviews for a long time (say a year +), they usually think, "so what"?
      They feel like they are still in business, cops haven't shut them down (:-), nobody is suing them, etc...so it must not make any difference.

      I find the prime candidates have newer negatives, fewer negatives, family owned,
      and are in industries where competitors look pretty clean as well.
      With this niche, targeting is much more important than closing skills, imo.

      Just my experience and that of some of my students. Hope that helps.
      _____
      Bruce
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  • Profile picture of the author Matthew Iannotti
    I believe reputation management id going to be the next BIG service to be offering. Many companies DO care what is being said about them, it is actually one of the easier "foot in the door" services to offer as this is something you can do instantly for them (even for free to break the ice)
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  • Profile picture of the author Looking4Mentor
    Great concept turned reality!

    It's really cool when you have service that "desperate" people need, then it's not selling anymore - it's just educating them on how you can fix their problem.

    Good stuff!
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  • Profile picture of the author golf69
    This is a massive market that's wide open. An easy sale because you can take away their pain. Trust me noooo one wants even 1 bad review out there.
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  • Profile picture of the author peewhy
    Excellent post, I love to hear good news and thanks for the tips! well done!
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  • Profile picture of the author Tadresources
    I am a purchaser of the reputation management services and what I care about is people doing a good job. And after paying out $375 for an initial service I have since paid out a lot more through other services of the same company because they did such a good job with the first service.

    I too have also recommended the company to others - remember guys word of mouth goes a long way.
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  • Profile picture of the author peter360
    Ya, I think that reputation management is a great service to offer. I am taking a few courses now to learn more about how to go about it. You can find a lot of good info on YouTube.
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  • Profile picture of the author mrtall74
    Anyone have a list of the wso's on reputation mgmt/
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    • Profile picture of the author abo28
      Great thread, I've just given it five stars.

      Question: is there a fast way to find a lot of negative reviews (for different companies) in Google Places or on review sites?...
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      • Profile picture of the author StrategicCheetah
        Thanks for all the feedback guys, forgot to subscribe to my own thread, rookie mistake lol.

        In terms of finding companies, its so easy... Just decide on the niche, search on Google, Yelp, Yellow Pages etc and you will find plenty with bad reviews.

        I signed another client on Thursday who came to my flat with cash at 8pm on Thursday night!! He is really determined to get his reputation sorted out online.

        I have another 2 clients in the pipeline who I have met with and I expect to close them this coming week.

        The best thing about my most recent deal is, my new client is a mega cool guy. So nice and I suspect his plumbing competitors have been out to sabotage him because I really can't see him offering a shoddy service after meeting with him a couple of times!!

        Looking forward to turning things around for him.
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        • Profile picture of the author TO
          My question is - would you turn business from someone who you believe to be - let's say "Shady", or someone who really does have a bad rep in your area? I would not feel comfortable working with someone like that.
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          • Profile picture of the author StrategicCheetah
            Originally Posted by TO View Post

            My question is - would you turn business from someone who you believe to be - let's say "Shady", or someone who really does have a bad rep in your area? I would not feel comfortable working with someone like that.
            The stipulation I always put in place from the start is, genuine testimonials only.

            If they can give me good testimonials that are genuine, I don't have a problem putting those into the limelight.

            Aside from that, its not for us to judge who is shady and who isn't shady, in my humble opinion.

            In terms of avoiding "problematic customers" I always do my due diligence and put contracts in place before the work commences so that you can't lose out if they try any funny business.
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            • Profile picture of the author dshipman
              Originally Posted by PositiveVibe View Post

              The stipulation I always put in place from the start is, genuine testimonials only.

              If they can give me good testimonials that are genuine, I don't have a problem putting those into the limelight.
              Great thread. Question about what's done after you get the good testimonials: Do you then have the client contact his customers and have them put the good reviews on Google Places, Yelp, etc. or do you take the testimonials and add them yourself.

              Just wondering how it's done.
              thanks
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              • Profile picture of the author StrategicCheetah
                Originally Posted by emergemma View Post

                Great thread. Question about what's done after you get the good testimonials: Do you then have the client contact his customers and have them put the good reviews on Google Places, Yelp, etc. or do you take the testimonials and add them yourself.

                Just wondering how it's done.
                thanks
                Sorry, I've just realised I missed this!

                I use Local Business Listing Robot ( you can find this on Google )

                Its a totally awesome little system that takes care of posting reviews to all the main sites!

                So you just grab the testimonials from the client and bang them on there.

                So easy!
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                • Profile picture of the author drees5761
                  Excellent success so far well done! I am getting into offline marketing now with Google Places but this looks like another area to explore, im from the UK also but down on the south coast of England, thanks for the motivational posts!
                  Do you find Local Business Listing Robot expensive?...nearly $100 a month?
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                  • Profile picture of the author StrategicCheetah
                    Originally Posted by drees5761 View Post

                    Excellent success so far well done! I am getting into offline marketing now with Google Places but this looks like another area to explore, im from the UK also but down on the south coast of England, thanks for the motivational posts!
                    Do you find Local Business Listing Robot expensive?...nearly $100 a month?
                    It does at first appear to be expensive but relatively speaking its cheap.

                    You can satisfy the needs of alot of high paying clients using that software. All you need is one client paying you $500 p/m to sort out reviews on the main sites and you're already making 5 times your money for doing almost no work.

                    Its a great little hands off business model
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  • Profile picture of the author agonce
    a good way to find a business who cares about their online presence is by searching them on facebook and other social media sites(after you've found out that they have bad reviews). That way you already know that they are already interacting with their clients online and if you spot bad reviews about them, heck even if its 2-3 bad reviews only, they will be glad to pay you to fix that.

    just my opinion
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    • Profile picture of the author StrategicCheetah
      Just signed another client today. The largest client I've ever had on my books!

      I met with them last week and they wanted me to supply references and all sorts. I explained I couldn't offer references because it was a confidential service.I thought they were gonna pass because of that.

      Then I was in town doing Christmas shopping today and I get a Voicemail from the Director saying "we've decided to give it a go, call me to arrange payment". What an amazing shock that was!

      I am looking forward to absolutely destroying it in the New Year with reputation management.
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      • Profile picture of the author agonce
        Originally Posted by PositiveVibe View Post

        Just signed another client today. The largest client I've ever had on my books!

        I met with them last week and they wanted me to supply references and all sorts. I explained I couldn't offer references because it was a confidential service.I thought they were gonna pass because of that.

        Then I was in town doing Christmas shopping today and I get a Voicemail from the Director saying "we've decided to give it a go, call me to arrange payment". What an amazing shock that was!

        I am looking forward to absolutely destroying it in the New Year with reputation management.
        wow good job. I have about 20 leads that I'm gonna call tomorrow after seeing your success. It is very inspirational thread indeed!

        thanks
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        • Profile picture of the author StrategicCheetah
          Originally Posted by agonce View Post

          wow good job. I have about 20 leads that I'm gonna call tomorrow after seeing your success. It is very inspirational thread indeed!

          thanks
          Brilliant! Thats the aim of the game, if we can all keep each other motivated on here we're onto a winner!
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  • Profile picture of the author kaidaiah
    Very good idea!! I personally didn't even connect the thoughts of fixing people's reputations for monetary gain. But it indeed sounds quite lucrative. Thanks for the tips!!
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    • Profile picture of the author jhuman
      Awesome man!
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  • Profile picture of the author Matthew Iannotti
    This is EXACTLY why I created local marketing titan software. I knew you folks would be landing clients left and right for this type of service so I'm glad I stayed ahead of the game and got to offer you all a software to automate this part of your business.
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  • Profile picture of the author eloansolutions
    Ive been getting into offline marketingthe last few months and it's slowly going good. My internet marketing coach also told me that this market is lucrative,etc - thanks for backing that up lol.
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  • Profile picture of the author Dominica Alicia
    Great Stuff keep on keeping on
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  • Profile picture of the author wilder1047
    Tons of input in here already.

    I didn't read everything so pardon me if this has been mentioned but I personally went after Reputation Management after purchasing quite a good WSO on it.

    The kicker was the method suggested inside was a direct mail piece (which I've had success with in the past), I followed the method to a 't' and not one reply.

    I'm not sure if it was the industry I was targeting, the letter, the service.. no clue - but no cigar.

    Good call on the e-mail...

    I found an add-on for G-Mail in which you can add full images to the e-mail, where the recipient doesn't even have to click "show images from this sender".

    Google something like "G-Mail insert image add-on" if interested.


    Thanks for the advice!
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    • Profile picture of the author Matthew Shelton
      Originally Posted by wilder1047 View Post


      Good call on the e-mail...

      I found an add-on for G-Mail in which you can add full images to the e-mail, where the recipient doesn't even have to click "show images from this sender".

      Google something like "G-Mail insert image add-on" if interested.


      Thanks for the advice!
      So if you send email using google labs images, they still have to click on a "show images from this sender" link? Ugh. Did search and not seeing the addon you mentioned.
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    • Profile picture of the author StrategicCheetah
      Originally Posted by wilder1047 View Post

      Tons of input in here already.

      I didn't read everything so pardon me if this has been mentioned but I personally went after Reputation Management after purchasing quite a good WSO on it.

      The kicker was the method suggested inside was a direct mail piece (which I've had success with in the past), I followed the method to a 't' and not one reply.

      I'm not sure if it was the industry I was targeting, the letter, the service.. no clue - but no cigar.

      Good call on the e-mail...

      I found an add-on for G-Mail in which you can add full images to the e-mail, where the recipient doesn't even have to click "show images from this sender".

      Google something like "G-Mail insert image add-on" if interested.


      Thanks for the advice!
      Sounds interesting, must check this out!

      The best way to contact people is still the phone. Find bad reviews, call the customer.

      If they are experiencing immediate pain, you will do business with them.

      If they are not experiencing immediate pain, no amount of persuasion is going to make a difference.

      When I started offering this service things started really fast and I lucked out with my first couple of contacts, because they both had immediate pain.

      Since doing alot more of this I've realised that not everyone who has been slated online gives a damn. Some of them don't care (which is really shocking to me)

      So, when your contacting people its a numbers game, go for the low hanging fruit ie the guys who are DESPERATE to fix their problem.

      I'm still saying this is easily one of the most lucrative markets out there right now for us!
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  • Profile picture of the author sbishop
    I guess my problem with rep management is the tendancy to put up the reviews your self. I would prefer a method to inspire the customers to add their own reviews.
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  • Profile picture of the author Daniel LaRusso
    Which industries have you seen to be most receptive to reputation management services?
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    • Profile picture of the author StrategicCheetah
      Originally Posted by Daniel LaRusso View Post

      Which industries have you seen to be most receptive to reputation management services?
      Letting/Estate Agents, Auto Repairs, Restaurants have been the best in my area. I would imagine it could well differ from area to area though!

      This is still working great for me. I'm offering review services with every sale I make now.

      When I sell a website, I offer to get their testimonials all over the internet in the right review sites and I can always add a few hundred £ for doing this!
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      • Profile picture of the author ivanela33
        I just read the alert right on top of the rip off report website. Seems like there have been a lot of shady people trying to promote this.

        Ripoff Report | Reputation Management the new
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        • Profile picture of the author Simoshere
          Originally Posted by ivanela33 View Post

          I just read the alert right on top of the rip off report website. Seems like there have been a lot of shady people trying to promote this.

          Ripoff Report | Reputation Management the new
          I always wonder to myself how many of these shady scam artists are right here on the forum peddling their information as WSO's.. lol..

          But this was very useful information Positive Vibe!
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  • Profile picture of the author PSinPS
    I saw that, too.

    But think about it, does it have to do with scamers or does it have to do with good reputation management businesses doing a good job of hiding the Ripoff Report reviews?

    Doesn't it benefit RR to turn people away off of rep management? I'd say yes.
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  • Profile picture of the author PSinPS
    So how is everyone FINDING these businesses with bad reviews? I had a rep management client fall in my lap (talking to him at a restaurant) and he is very happy with the results, but I am stuck on how to find more.

    I tried looking in various reviews sites for my town (not huge) and most businesses do not even have reviews. I was hoping to keep it local but can fan out to the larger cities. Do I just tediously visit all the reviews sites and go through each business type?
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  • Profile picture of the author Jon Paella
    I'm wondering what services you offer them besides adding the reviews part. I would think if you could work out a way to do that plus some social media stuff, that would be good.

    Also, do you guys work with clients to get genuine reviews from customers (even if you are the one posting them) or do you just post fake reviews? I work with customers to get genuine reviews and that means coming up with a system that they have to implement - they need to do a bit of work themselves
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  • Profile picture of the author Mobile Tactics
    That ripoffreport "warning" is way off.



    For anyone interested in how the ripoffreport site works you can visit this site
    Bad Business Bureau badbusinessbureau.com Founder Ed Magedson
    quote from that site
    "
    Ed Magedson won't let us post rebuttals on his sites, badbusinessbureau.com and ripoffreport.com, so we have created this site as a forum to post our side of the story. He uses his websites to extort money from honest businesses in return for testimonials from Ripoffreport.com. Ed Magedson wrote to us on 12/31/04, in response to our lawsuit against him, offering to give us a good testimonial for "a reduced fee of $2,500 up front and a monthly monitoring of about $125 a month...The normal cost for the amount of Reports you have would be about $9,000 and much more of a monthly monitoring fee...An investigative Report by Rip-off Report...would be a very positive one, turning all the negatives into a positive. Anyone would want to do business with your company. You will wish there were more Rip-off Reports on you, ...NO joke..."

    Click here to see how Ed Magedson demanded over $50,000 from another company that is also suing him and the Rip-Off Report, (See, Hy Cite Corporation vs. badbusinessbureau.com, Ed Magedson, et al, filed in U.S. District Court, District of Arizona). Click here to view the Complaint in that case.
    Original Documents Available Upon Request.

    Click here to see how Ed Magedson demanded $5,000 from a small business owner in return for a positive testimonial."
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    • Profile picture of the author StrategicCheetah
      Originally Posted by PSinPS View Post

      So how is everyone FINDING these businesses with bad reviews? I had a rep management client fall in my lap (talking to him at a restaurant) and he is very happy with the results, but I am stuck on how to find more.

      I tried looking in various reviews sites for my town (not huge) and most businesses do not even have reviews. I was hoping to keep it local but can fan out to the larger cities. Do I just tediously visit all the reviews sites and go through each business type?
      You need to be looking in big cities because little towns don't tend to get much action for now. That being said, you will start to see a whole lot more review action in smaller towns before long. This is a growing industry and its only just getting started.

      The best way I have found to locate bad reviews is to log into my Google Places account and act as a reviewer which allows you to scroll down massive lists of businesses for big cities and its not hard to pick out the bad reviews.

      I also do similar in a couple of UK sites which are quite big, such as Trip Advisor which is massive for the food trade. I found out Trip Advisor was extremely lucrative when I had a meeting with a Restaurant owner who told me that the site can make or break you as a restaurant owner in our city and that it was something he was far more concerned about than Google!

      Originally Posted by Jon Paella View Post

      I'm wondering what services you offer them besides adding the reviews part. I would think if you could work out a way to do that plus some social media stuff, that would be good.

      Also, do you guys work with clients to get genuine reviews from customers (even if you are the one posting them) or do you just post fake reviews? I work with customers to get genuine reviews and that means coming up with a system that they have to implement - they need to do a bit of work themselves
      I focus almost entirely on helping with reviews now which makes this a very easy job.

      Adding review management to other packages is also very lucrative. Every time I sell a website now I offer the added extra of registering Google Places and taking their testimonials and putting them up there for everyone to see.

      This rarely gets turned down and I can charge £300+.

      I don't have to worry about optimisation either when I do this, which is great given the fact that I lose the will to live whenever I ponder that topic!

      To once again address the question about fake reviews, the answer is still NOPE. I have never posted a fake review for a client and don't intend to.

      There is no reason to post fake reviews because every client out there has testimonials and if they do not, charge them extra and help them canvas their customers for testimonials?!

      I've got forms and stuff they can post, email or hand to their customers to solicit the reviews and if they pay me enough (or I like them) I will actually manage this for them.
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      • Profile picture of the author winston
        Positivevibe,

        Are you charging £300+ monthly?
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  • Profile picture of the author PSinPS
    Positivevibe,

    Thanks for the info. Helps a lot.

    PS
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  • Profile picture of the author Newbieee
    Originally Posted by PositiveVibe View Post

    1. Get legit reviews on-line from their existing customers (this is easy, they already have a plethora of excellent testimonials)
    2. Produce positive articles about the company on independent sites and rank them on the first page of google for relevant search terms (such as the company name)
    3. Give their good reviews a stronger presence than their bad reviews.
    4. Create Video testimonials and rank them in appropriate places.
    Hey there guys,

    I love and appreciate good ideas and suggestions.
    And this is no exception. But a few concerns just pop up in my head.
    And i did PM a few guys including the OP. BUT no reply. so i should try here instead. probably they are busy. Lets see what you guys have to say.


    1.
    Originally Posted by PositiveVibe View Post

    1. Get legit reviews on-line from their existing customers (this is easy, they already have a plethora of excellent testimonials)
    Good thing u said legit, but if they have a plethora of excellent ratings and comments or testimonials, why would they need a reputation manager? Am i missing something??? :confused:
    And there are some companies with NO good testimonials, well at least online.
    I belief that even the worse company has their happy customers but not all go online to share them.
    So what then do you do? Create fake testimonials? I hope not. As you can see in point 4.

    2.
    Originally Posted by PositiveVibe View Post

    Produce positive articles about the company on independent sites and rank them on the first page of google for relevant search terms (such as the company name)
    This i have no problem, as long as positive articles are real, non misleading and true about them.

    3.
    Originally Posted by PositiveVibe View Post

    Give their good reviews a stronger presence than their bad reviews.
    Fair enough..


    4.
    Originally Posted by PositiveVibe View Post

    Create Video testimonials and rank them in appropriate places.
    Now, create video testimonials?? This is in contrary to your 1st point. LEGIT testimonials. Why would you need to create video testimonials for that.

    I remembered a company was on my local news, they were fined/sued [i forgot] a hefty sum just because the company got the employees to write good reviews for them.

    You can get into alot of trouble doing fake stuff.




    The last concern is that, basically you are somewhat an SEO guy to them, just that you rank their positive reviews etc.
    Now when you sit in a meeting with this corporate people, they are gonna ask you what is your plan.
    Once you tell them, they will think, its much cheaper to hire an SEO guy, i can just get an SEO guy and ask him to rank all this good stuff about me and my company.

    So there goes reputation management service. Because from what i know, they charge alot. More than SEO service.

    So i would admit that i do not know much about reputation management, but after reading this thread, if it was really this way. Then i am not too sure it will work out.

    As i said, companies will spend their money wisely.
    Once they know your solution, they know they can do it cheaper by hiring an SEO guy or better yet get their own stuff to do it.

    Why do they need to pay $1000s or even $10,000s to reputation managers if they can get SEO guys for $100s or at max $1000s.

    Pls correct me if im wrong. And enlighten me.
    Cheers!
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    • Profile picture of the author Mobile Tactics
      Originally Posted by Newbieee View Post


      Why do they need to pay $1000s or even $10,000s to reputation managers if they can get SEO guys for $100s or at max $1000s.

      Pls correct me if im wrong. And enlighten me.
      Cheers!
      They are paying someone to fix their problems. They have a big issue which is costing them tons of money every month and ruining the name of their business, which they have a lot of time and money invested in. The SEO guys do not know how to fix their problems, which is why he can charge more and not have to worry about lowballers undercutting his prices.
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      • Profile picture of the author Newbieee
        Originally Posted by Mobile Tactics View Post

        They are paying someone to fix their problems. They have a big issue which is costing them tons of money every month and ruining the name of their business, which they have a lot of time and money invested in. The SEO guys do not know how to fix their problems, which is why he can charge more and not have to worry about lowballers undercutting his prices.
        No it still doesnt make sense.

        Pls read my whole posts.
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      • Profile picture of the author Newbieee
        Originally Posted by Mobile Tactics View Post

        They are paying someone to fix their problems. They have a big issue which is costing them tons of money every month and ruining the name of their business, which they have a lot of time and money invested in. The SEO guys do not know how to fix their problems, which is why he can charge more and not have to worry about lowballers undercutting his prices.
        Base on OP, what i learn [because i know nothing about reputation management] is that basically you let their good testimonials [if they have] gain more exposure than their bad testimonials.

        So lets settle 1 fact, you cant fake testimonials, its unethical and there are laws in place to govern that. Once caught, NO reputation manager will be able to help you.

        So that leaves the fact that you have only the good testimonials to play around with, and that is if they have!

        Then if they have, you are just basically their SEO guy, ranking all their good testimonials, or linking to those places with the good testimonials.

        So tell me, what is the difference?
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    • Profile picture of the author StrategicCheetah
      Originally Posted by Newbieee View Post

      Hey there guys,

      I love and appreciate good ideas and suggestions.
      And this is no exception. But a few concerns just pop up in my head.
      And i did PM a few guys including the OP. BUT no reply. so i should try here instead. probably they are busy. Lets see what you guys have to say.


      1.

      Good thing u said legit, but if they have a plethora of excellent ratings and comments or testimonials, why would they need a reputation manager? Am i missing something??? :confused:
      And there are some companies with NO good testimonials, well at least online.
      I belief that even the worse company has their happy customers but not all go online to share them.
      So what then do you do? Create fake testimonials? I hope not. As you can see in point 4.

      2.
      This i have no problem, as long as positive articles are real, non misleading and true about them.

      3.
      Fair enough..


      4.
      Now, create video testimonials?? This is in contrary to your 1st point. LEGIT testimonials. Why would you need to create video testimonials for that.

      I remembered a company was on my local news, they were fined/sued [i forgot] a hefty sum just because the company got the employees to write good reviews for them.

      You can get into alot of trouble doing fake stuff.




      The last concern is that, basically you are somewhat an SEO guy to them, just that you rank their positive reviews etc.
      Now when you sit in a meeting with this corporate people, they are gonna ask you what is your plan.
      Once you tell them, they will think, its much cheaper to hire an SEO guy, i can just get an SEO guy and ask him to rank all this good stuff about me and my company.

      So there goes reputation management service. Because from what i know, they charge alot. More than SEO service.

      So i would admit that i do not know much about reputation management, but after reading this thread, if it was really this way. Then i am not too sure it will work out.

      As i said, companies will spend their money wisely.
      Once they know your solution, they know they can do it cheaper by hiring an SEO guy or better yet get their own stuff to do it.

      Why do they need to pay $1000s or even $10,000s to reputation managers if they can get SEO guys for $100s or at max $1000s.

      Pls correct me if im wrong. And enlighten me.
      Cheers!
      I get it man, you know best. You've got it all figured out

      The reason I've not responded to you via PM or on this thread is because you're attitude sucks.

      Now, create video testimonials?? This is in contrary to your 1st point. LEGIT testimonials. Why would you need to create video testimonials for that.

      I remembered a company was on my local news, they were fined/sued [i forgot] a hefty sum just because the company got the employees to write good reviews for them.

      You can get into alot of trouble doing fake stuff.
      See this is the kind of thing that reduces my desire to interact with you right down to about "Zero"...

      Who said anything about the video testimonials being fake?

      Are you trying to say it's not possible to shoot and produce nice 30 second video testimonials from a customers place of work, with real customers?

      Not that I've done it so far, but if someone wanted to pay I would have no problem with it.

      Anyway, you seem like you have all the answers so why don't you give me some of your ideas for making money offline?

      I mean, I do it every day of the week but I'm sure you will be able to enlighten me? Maybe?
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  • Profile picture of the author Newbieee
    seems like no one is answering.

    Doesnt add up right?
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  • Profile picture of the author philboy uk
    Newbieee

    any suggestions on how us mere mortals should be conducting online reputation management ? I eagerly await the education.
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    • Profile picture of the author rickmor
      hi PositiveVibe, i love this concept and I know this works. I am working on getting this service integrated into my current service offerings. I have a couple of questions:

      1. What if the customer you are pitching doesnt have an account setup on all the main review sites like, yelp, yellowpages, Kudzu, superpages! Local.com etc, etc? It seems like this could be alot of work setting up accounts on all those sites so that you can post the good customers to them. So it doesnt seem like a service that you would just add-on to SEO type service that you were trying to get them to buy. It seems like a service that you would need to charge a lot extra for, not just $100 or $200 added on to thier SEO monthly. So if that is true that there is a lot of work involved in setting up these accounts on the review sites, how much would you charge them as a stand alone service and as an add on to a SEO deal?

      2. Can this work for companies that are not just local? Like online retailers.
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      • Profile picture of the author rickmor
        is anyone else getting stuck at the "setting up accounts on all the review sites, yelp, insiderpages, local.com etc"?
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        • Profile picture of the author Newbieee
          Originally Posted by PositiveVibe View Post

          I get it man, you know best. You've got it all figured out

          The reason I've not responded to you via PM or on this thread is because you're attitude sucks.
          hey there,, so what changed your mind? Found out that actually its your attitude that sucked? hahahaha! kidding.

          Im after all trying to sincerely find out more.
          But i udnerstand that in plan text, intentions and tone can be misunderstood.
          So my bad if i seem like im attacking/offending you.
          I just wanted to find out more..
          And like what some other warriors said " im sorry if i didnt sugar coat my words"

          So having said that, putting the feelings aside and just base on facts, lets discuss..



          Originally Posted by PositiveVibe View Post



          Who said anything about the video testimonials being fake?
          Chill, i was just trying to ask and clarify.. If you read my post again, you will see that i made extra effort to make sure i come across as asking.
          Not stating that you did say fake reviews..




          Originally Posted by PositiveVibe View Post



          Are you trying to say it's not possible to shoot and produce nice 30 second video testimonials from a customers place of work, with real customers?
          Yes that is possible, that is the missing piece that if you stated earlier then its my bad for missing it.

          but i just have 1 question on this point..

          1. Will the video show and reveal who the person of contact is, like the manager or the CEO etc and the company name with the company logo at the company office at the background. Or will it just be some guy with a plain wall in the background stating he is from this company and so on.

          - because if its a guy in a room with just a wall or desk in the video then its not convincing. Well at least to me. Because now as we all know, marketing videos can be fake.

          - so i would imagine, and if i were to do it, i will get the contact person to give his name, position in the company, and the company logo at the background etc. But the only concern that i can think of is, if i were the company engaging you, wouldnt i not want to be public?

          i mean i wouldnt want word going out or people to know that i have bad reputation and that i hired an expert to deal with it.
          As a normal guy on the street, if i know a company that is in that position i would have a bad impression.

          so that is my only concern. =)

          again, im just trying to find out more and see your opinion and advise on this points. Not trying to fool around and rebut you for fun.
          [just in case you were offended]



          cheers people.






          Originally Posted by philboy uk View Post

          Newbieee

          any suggestions on how us mere mortals should be conducting online reputation management ? I eagerly await the education.
          Hey there

          as i said, i honestly dont know much about reputation management. That is why i ask this practical questions.

          Its not that im trying to be funny..
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